At a Glance
- Tasks: Lead and evolve social media presence while managing influencer strategies.
- Company: Join a dynamic firm focused on innovative marketing solutions.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on innovation and audience engagement.
- Why this job: Shape the future of social media and make a real impact in a creative environment.
- Qualifications: Extensive experience in social media strategy and team management.
The predicted salary is between 50000 - 65000 £ per year.
Responsibilities:
- Lead and evolve the firm's social media presence and internal influencer strategy.
- Shape social media strategy and manage social operations.
- Develop and deliver the firm's social media and influencer marketing strategy.
- Manage and coach a Social Media Senior Associate.
- Lead the internal influencer programme, identifying and nurturing thought leaders across the business.
- Partner with Marketing, Corporate Affairs and business stakeholders to support key campaigns and activations.
- Analyse performance data and campaign metrics to optimise content, engagement and investment.
- Oversee social media operations, including inbound requests, workload prioritisation, governance and best practice.
Requirements:
- Extensive experience leading social media strategies for a large organisation or recognised brand.
- Successfully built or managed influencer, thought leadership or employee advocacy programmes.
- Comfortable influencing senior stakeholders and building relationships across multiple teams.
- Balance strategic planning with hands-on execution and operational leadership.
- Experience managing people and developing high-performing teams.
- Passionate about social media innovation, audience engagement and keeping pace with emerging platform trends.
We think you need these skills to ace Social Media, Influencer Marketing Manager in Birmingham
Social Media Strategy
Influencer Marketing
Thought Leadership Development
Stakeholder Management
Team Leadership
Performance Data Analysis
Campaign Metrics Optimisation
