At a Glance
- Tasks: Lead exciting digital marketing campaigns across various channels and optimise for success.
- Company: Join a forward-thinking company that values creativity and innovation.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for professional growth.
- Other info: Dynamic team environment focused on collaboration and continuous improvement.
- Why this job: Make an impact by driving customer acquisition and exploring new marketing strategies.
- Qualifications: 5+ years in digital marketing with expertise in paid media and campaign management.
The predicted salary is between 49500 - 60500 £ per year.
Lead day-to-day activity across Paid Search, Paid Social, Display and Affiliates
Create, optimise and evaluate multi-channel campaigns
Manage channel budgets and forecasts against performance targets
Analyse campaign data to identify insights, trends and opportunities
Collaborate with external agencies to drive excellence and continuous improvement
Shape audience strategy and support data-led campaign planning
Brief and collaborate on effective, on-brand creative
Champion A/B testing, incrementality and creative experimentation
Explore new channels, tools and AI-driven approaches
Ensure campaigns comply with digital best practice and regulations
Drive new customer acquisition, cost-per-customer, ROAS, revenue, budget efficiency, conversion rate and customer lifetime value
Requirements
- 5+ years’ digital marketing experience with strong paid media expertise
- Hands-on experience running multi-channel campaigns
- Strong budget management and forecasting skills
- Confident analysing performance data using GA4 and platform insights
- Experience collaborating with agencies
- Data-driven mindset with creative instincts
- Curiosity for testing, innovation and new ways of working
- Excellent organisation, attention to detail and communication skills
- Core Competencies
Demonstrates expertise in managing multi-channel digital marketing campaigns, with a strong focus on Paid Search, Paid Social, and Display.
Proficient in budget management, performance analysis using GA4, and driving customer acquisition through data-driven strategies.
- Highest-signal resume keywords
- Digital Marketing Experience
- Paid Media Expertise
- Budget Management
- Performance Data Analysis
- Multi-Channel Campaign Management
- ATS Optimization Keywords
- Hard Skills
- Campaign Optimization
- Data Analysis
- A/B Testing
- Creative Experimentation
- Audience Strategy Development
- Soft Skills
- Attention to Detail
- Communication Skills
- Organizational Skills
- Industry Keywords
- Customer Acquisition
- Cost-Per-Customer
- Return on Ad Spend (ROAS)
- Revenue Management
- Conversion Rate Optimization
- Tools & Technologies
- Digital Marketing Platforms
- AI-Driven Tools
- #J-18808-Ljbffr
Digital Marketing Executive in Bingley employer: Jobtailor
As a Client Services Coordinator at our dynamic company, you will thrive in a supportive work culture that prioritises employee growth and development. We offer comprehensive training, opportunities for advancement, and a collaborative environment where your contributions are valued. Located in a vibrant area, our team enjoys a healthy work-life balance and the chance to engage with diverse clients, making every day rewarding and meaningful.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Bingley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jobtailor and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jobtailor are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jobtailor on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jobtailor. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in Bingley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jobtailor. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jobtailor:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jobtailor’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jobtailor
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jobtailor will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jobtailor, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
