- Lead and motivate the store team to hit sales targets and deliver standout customer service.
- Oversee daily operations with the Store Manager: stock, merchandising, visual standards.
- Recruit, train and develop staff to build a high-performance culture.
- Use sales data and KPIs to shape commercial decisions and staffing.
- Represent the brand in-store and in the local community; support marketing, events and product launches.
Proven senior retail experience, ideally in fashion, lifestyle, or outdoor. - Strong leader and coach with commercial awareness and data literacy.
- Confident communicator and problem solver; comfortable with Shopify and Microsoft Office.
- Passionate about the outdoors and brand-driven retail experiences.
- Staff discount
- uniform allowance
- flexible working
- EAP & Health Shield cash plan
- mortgage benefit scheme
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Assistant Store Manager in Liverpool employer: Jobswipe Premium
At Jobswipe Premium, we pride ourselves on being an excellent employer that values passion and dedication. Our Ipswich store offers a supportive work culture where employees can thrive, with opportunities for personal growth and a generous 40% staff discount on Advanta products, making it a rewarding place for fishing enthusiasts to develop their careers while enjoying the benefits of a collaborative team environment.
