At a Glance
- Tasks: Create engaging content and drive campaigns to boost awareness and lead generation.
- Company: Join a dynamic cybersecurity firm with a focus on innovation and creativity.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Why this job: Make an impact by transforming complex ideas into compelling content that resonates.
- Qualifications: 2-3 years in B2B marketing, strong writing skills, and a proactive attitude.
- Other info: Collaborative environment with room for creativity and bold ideas.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Location: Northampton (minimum one day per week in-office) with an ideal additional day per week in Tring
Salary: Up to ÂŁ40,000 per year, based on experience
Start Date: ASAP
Overview
4Secure is seeking a Content Executive to drive awareness, engagement, and lead nurture across our priority markets. This role sits at the intersection of content, campaigns, and conversion. You will be responsible for planning and creating high-quality content that supports the full buyer journey, then activating that content through LinkedIn, webinars, and email to build trust, credibility, and pipeline. Working closely with product, technical, and sales teams, you will turn complex cybersecurity concepts into clear, compelling content that fuels demand generation and supports scalable marketing operations.
Responsibilities
- Content strategy and creation
- Own the creation of core marketing content including blogs, landing pages, email copy, LinkedIn posts, webinar abstracts, and campaign messaging
- Translate technical and productâled input into clear, benefitâled content tailored to different audiences and stages of the buying journey
- Build and manage a structured content calendar aligned to campaigns, events, webinars, and product priorities
- Repurpose longâform content into multiple formats to maximise reach and value
- Develop and execute demand generation campaigns across LinkedIn, webinars, and email marketing
- Plan and deliver a consistent webinar programme to support lead generation and nurture (targeting up to four webinars per quarter)
- Support gated content initiatives such as whitepapers, case studies, and reports to drive contact generation
- Work closely with sales to support discovery calls and pipeline progression
- Use HubSpot to build and optimise nurture flows, email campaigns, and lead scoring
- Work with Salesforce to ensure clean handover, visibility, and reporting on marketingâsourced leads
- Monitor content and campaign performance, using insight to refine messaging, formats, and targeting
- Collaborate with the appointed SEO agency by supplying content and messaging, without owning SEO strategy or execution
Skills & Experience
- 2 to 3 years' B2B demand generation or contentâled marketing experience, ideally within cybersecurity or a highly technical environment
- Strong content creation skills with the ability to turn complex topics into engaging, accessible marketing assets
- Proven experience delivering campaigns across LinkedIn, email, and webinars
- Handsâon experience with HubSpot; Salesforce familiarity is an advantage
- Confident writing for different audiences, from technical practitioners to senior decisionâmakers
- Analytical mindset with the ability to optimise content and campaigns based on performance data
- Selfâstarter with a structured, deliveryâfocused approach and strong attention to detail
- Strong organisation skills with the ability to manage multiple projects at once
- Positive, proactive attitude with a willingness to try new ideas and push creative boundaries
- A bold mindset. We are not afraid to go against the grain and we need someone who is willing to be a bit 'necky' when it matters
Content Executive in Tring employer: Jobster
Contact Detail:
Jobster Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Content Executive in Tring
â¨Tip Number 1
Network like a pro! Get on LinkedIn and connect with people in the industry. Join relevant groups, engage in discussions, and donât be shy to reach out for informational chats. Itâs all about making those connections that could lead to your next opportunity.
â¨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best content pieces. This is your chance to demonstrate how you can turn complex ideas into engaging content, just like we do at StudySmarter. Make it easy for potential employers to see what you can bring to the table.
â¨Tip Number 3
Prepare for interviews by researching the company and its content strategy. Think about how you can contribute to their goals, especially in demand generation and campaigns. We love candidates who come in with fresh ideas and a clear understanding of our mission!
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, it shows youâre genuinely interested in joining our team and contributing to our exciting projects.
We think you need these skills to ace Content Executive in Tring
Some tips for your application đŤĄ
Tailor Your Content: Make sure your application reflects the specific skills and experiences mentioned in the job description. We want to see how your background aligns with our needs, so donât be shy about showcasing your content creation prowess!
Showcase Your Creativity: We love bold ideas! When writing your application, let your personality shine through. Use engaging language and examples that demonstrate your ability to turn complex topics into accessible content.
Highlight Relevant Experience: If you've got experience in B2B demand generation or content marketing, especially in technical fields like cybersecurity, make it front and centre. Weâre looking for someone who can hit the ground running, so show us what youâve got!
Apply Through Our Website: Donât forget to submit your application through our website! Itâs the best way for us to keep track of your application and ensure it gets the attention it deserves. We canât wait to hear from you!
How to prepare for a job interview at Jobster
â¨Know Your Content Inside Out
Make sure youâre well-versed in the types of content youâll be creating. Brush up on cybersecurity concepts and think about how you can translate complex ideas into engaging content. Prepare examples of your previous work that showcase your ability to create compelling marketing assets.
â¨Showcase Your Campaign Experience
Be ready to discuss your experience with demand generation campaigns, especially on platforms like LinkedIn and through webinars. Have specific examples at hand that demonstrate your success in driving engagement and nurturing leads, as this will show you understand the full buyer journey.
â¨Familiarise Yourself with Tools
Since HubSpot and Salesforce are key tools for this role, make sure you can speak confidently about your experience with them. If youâve used similar platforms, highlight that too. Being able to discuss how youâve optimised campaigns or managed leads will set you apart.
â¨Bring Your Bold Ideas
This role calls for a bit of creativity and a willingness to push boundaries. Think of innovative content strategies or campaign ideas you could propose during the interview. Showing that youâre not afraid to be 'necky' will resonate well with the hiring team.