Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Manage and grow national and regional beer accounts while building strong relationships.
- Company: LEC Beverages, the sole UK distributor of Tsingtao Beer.
- Benefits: Competitive salary, performance-based commission, and growth opportunities.
- Why this job: Shape the UK growth strategy for a globally respected beer brand.
- Qualifications: Proven experience in the UK beer industry and account management.
- Other info: Dynamic role with real responsibility and impact on brand growth.
The predicted salary is between 60000 - 65000 £ per year.
Location: London based (office and field based)
Salary: £60,000–£65,000 per annum + strong performance-based commission
LEC Beverages is the sole UK distributor of Tsingtao Beer, China’s most iconic and internationally recognised beer brand. We are now entering a key growth phase and are looking for a highly driven Senior National Account Manager with proven beer industry experience to help scale the brand across the UK.
This role is for someone who understands the beer market, routes to trade, and the realities of selling beer in the UK. We are not looking for a general FMCG account manager or someone new to beer. We want someone who has already worked in beer and wants the opportunity to build a brand properly, with real responsibility and upside.
The Role
- Manage and grow national and regional beer accounts across on-trade and off-trade
- Build strong relationships with retailers, wholesalers, cash and carries, distributors, and hospitality groups
- Secure new listings and drive meaningful volume growth
- Develop and execute account plans focused on distribution, rate of sale, and visibility
- Work with leadership on pricing, promotions, and commercial strategy
- Identify new routes to market and growth opportunities
- Represent the Tsingtao brand professionally within the UK beer industry
What We’re Looking For
- Demonstrable experience working in the UK beer industry
- Proven background as a National Account Manager or Senior Account Manager within beer
- Strong understanding of on-trade, off-trade, and wholesale beer channels
- A commercially driven mindset with a track record of winning and growing accounts
- Hungry, resilient, and motivated by results and progression
- Someone who wants ownership and responsibility, not just to manage existing accounts
- A builder mentality, focused on long-term brand growth rather than short-term brand hopping
Why Join Us
- Represent one of the world’s biggest and most respected beer brands
- Real opportunity to shape the UK growth strategy for Tsingtao
- Competitive base salary with meaningful commission upside
- A role for someone who wants to make an impact and grow with the business
If you have beer industry experience and are looking for a serious opportunity to build a brand at scale, we would like to hear from you.
Senior National Account Manager LEC Beverages Limited – Tsingtao Beer (UK) employer: Jobster
Contact Detail:
Jobster Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior National Account Manager LEC Beverages Limited – Tsingtao Beer (UK)
✨Network Like a Pro
Get out there and connect with people in the beer industry! Attend trade shows, local events, or even beer tastings. Building relationships can open doors to opportunities that aren’t advertised.
✨Show Your Passion
When you get the chance to chat with potential employers, let your love for the beer industry shine through. Share your experiences and insights about the market – it’ll show you’re not just another candidate, but someone who truly cares about the brand.
✨Prepare for the Pitch
Before any interview, think about how you can contribute to Tsingtao’s growth. Have specific ideas ready on how to secure new listings or improve visibility. This will demonstrate your proactive mindset and understanding of the role.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at LEC Beverages.
We think you need these skills to ace Senior National Account Manager LEC Beverages Limited – Tsingtao Beer (UK)
Some tips for your application 🫡
Show Your Beer Passion: When writing your application, let your love for the beer industry shine through! Share specific experiences that highlight your knowledge of the UK beer market and how you've successfully managed accounts in this space.
Tailor Your CV: Make sure your CV is tailored to the role. Highlight your relevant experience as a National Account Manager or similar roles within the beer industry. We want to see how your background aligns with our needs at LEC Beverages!
Be Results-Driven: In your application, focus on your achievements and the results you've delivered in previous roles. Use numbers and examples to demonstrate how you've grown accounts and secured listings – we love a good success story!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join the Tsingtao team.
How to prepare for a job interview at Jobster
✨Know Your Beer Inside Out
Make sure you brush up on your knowledge of the beer industry, especially Tsingtao and its competitors. Understand the market trends, consumer preferences, and key players in the UK beer scene. This will not only impress your interviewers but also show that you're genuinely passionate about the role.
✨Demonstrate Your Account Management Skills
Prepare specific examples from your past experience where you've successfully managed national or regional accounts. Highlight how you built relationships, secured listings, and drove volume growth. Use metrics to quantify your achievements – numbers speak volumes!
✨Showcase Your Strategic Thinking
Be ready to discuss how you would develop and execute account plans for Tsingtao. Think about pricing strategies, promotional activities, and new routes to market. Presenting a clear vision for how you can contribute to the brand's growth will set you apart.
✨Ask Insightful Questions
Prepare thoughtful questions about LEC Beverages' growth strategy and the challenges they face in the UK market. This shows that you're not just interested in the role, but also in the company's future. It’s a great way to demonstrate your enthusiasm and strategic mindset.
