At a Glance
- Tasks: Manage and grow foodservice accounts while driving new business across London.
- Company: Join Oliehoorn, a certified B Corp with a strong Dutch heritage.
- Benefits: Competitive salary, performance bonuses, car allowance, and autonomy.
- Why this job: Be part of a reputable brand and contribute to its UK expansion.
- Qualifications: Experience in foodservice or FMCG sales preferred; strong relationship-building skills.
- Other info: Enjoy a dynamic role with excellent growth opportunities.
The predicted salary is between 30000 - 40000 £ per year.
Location: Field-based, London
Salary: £30,000–£40,000 + bonus + car allowance
Oliehoorn is a well-established supplier of high-quality foodservice condiments, best known for its premium mayonnaise range. With strong Dutch heritage and a growing presence across the UK, Oliehoorn partners with foodservice outlets nationwide—delivering trusted, great‐tasting products to the quick‐service and takeaway sector. As part of continued growth, Oliehoorn is now recruiting a Regional Sales Manager to cover London.
The Role
This is a field-based sales and account management role, focused on developing existing customers while driving targeted new business growth across London. You will inherit a portfolio of current customers—regular buyers and member accounts—while proactively expanding Oliehoorn's footprint across independent foodservice operators throughout the capital. Your focus will be on building strong relationships, increasing volume, and identifying growth opportunities within your territory.
Key Responsibilities
- Manage and grow an existing portfolio of foodservice customers across London
- Conduct regular face-to-face visits to strengthen relationships and drive sales growth
- Win targeted new business within QSRs, kebab houses, pizza shops, fish & chip shops, takeaways, and fast-casual operators
- Work closely with wholesalers and distribution partners to maximise sales and visibility
- Act as the main point of contact for customers within the London region
- Track performance, manage your pipeline, and deliver against monthly and quarterly targets
About You
- Experience within foodservice, FMCG, or route-to-market sales/account management (preferred)
- A strong relationship builder who enjoys regular field-based activity
- Commercially minded with a proactive, hands-on approach to account growth
- Highly organised with excellent territory management skills
- Comfortable working autonomously and managing your own schedule
- Full UK driving licence
What's On Offer
- Competitive salary of £30,000–£40,000 (dependent on experience)
- Performance-related bonus
- Car allowance
- High level of autonomy with the backing of a strong, reputable brand
- Opportunity to play a key role in Oliehoorn's continued UK expansion
This role is being exclusively retained by FMCG Exec. All direct applicants and third-party introductions will be managed through us. No third-party agencies should contact Oliehoorn directly regarding this vacancy.
Regional Sales Manager – Foodservice - Oliehoorn UK | Certified B Corp in London employer: Jobster
Contact Detail:
Jobster Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager – Foodservice - Oliehoorn UK | Certified B Corp in London
✨Tip Number 1
Get to know the company inside out! Research Oliehoorn's products, values, and their position in the foodservice market. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those face-to-face meetings! Think about how you can demonstrate your relationship-building skills and sales strategies. Have examples ready that showcase your success in growing accounts and winning new business.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining Oliehoorn and ready to take on the challenge!
We think you need these skills to ace Regional Sales Manager – Foodservice - Oliehoorn UK | Certified B Corp in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience that match the Regional Sales Manager role. Highlight your foodservice experience and any relevant sales achievements to grab our attention!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about foodservice and how you can contribute to Oliehoorn's growth in London. Keep it engaging and personal.
Showcase Your Relationship-Building Skills: Since this role is all about building strong relationships, give examples of how you've successfully managed customer accounts in the past. We want to see your people skills in action!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates!
How to prepare for a job interview at Jobster
✨Know Your Product
Before the interview, make sure you’re well-versed in Oliehoorn's product range, especially their premium mayonnaise. Understanding the unique selling points and how they fit into the foodservice market will show your genuine interest and help you stand out.
✨Demonstrate Relationship Building Skills
Since this role is all about managing and growing customer relationships, prepare examples from your past experiences where you successfully built rapport with clients. Highlight specific strategies you used to maintain those relationships and drive sales.
✨Showcase Your Territory Management Experience
Be ready to discuss how you’ve effectively managed your territory in previous roles. Bring up any tools or methods you used to track performance and manage your pipeline, as this will demonstrate your organisational skills and proactive approach.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like winning new business in a competitive market. Think through potential scenarios in advance and outline your thought process, focusing on your strategic approach to overcoming challenges.