Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Manage global Shopify stores and optimise product listings for maximum sales.
- Company: Join FÔLD, a fast-growing wellness brand redefining Pilates at home.
- Benefits: Competitive salary, equity bonus, health insurance, and hybrid working.
- Why this job: Be part of a dynamic team driving e-commerce success in a global market.
- Qualifications: 2+ years in e-commerce, strong data skills, and a passion for optimisation.
- Other info: Exciting growth opportunities in a collaborative startup environment.
The predicted salary is between 35000 - 49000 £ per year.
Location: London (Hybrid: 2–3 days/week at our Notting Hill head office showroom)
Contract: Full Time
Salary: £35,000 per year (+ benefits)
Start Date: ASAP
About FÔLD
FOLD Reformer is redefining how people experience Pilates at home. Our foldable, beautifully designed Reformer bed is made for modern life, engineered for movement, built for belonging. We are scaling fast across multiple international markets, and our ecommerce experience is at the heart of that growth. We are focused on delivering a premium journey, from discovery to delivery, and optimising every step of the conversion funnel.
Alongside our equipment, we are building ÔWEAR, FÔLD's new athleisure sub-brand. OWEAR will grow into a global apparel line, with ranges including tees, leggings, hoodies and everyday pieces designed to move with you in and out of class. Our ambition is to build a global brand across equipment, studios and apparel, and disruptive ecommerce is right at the heart of that growth.
The Role
We are looking for an Ecommerce Executive to take ownership of our digital sales channels across the UK and global markets. You will be responsible for managing Shopify, updating products and pricing, implementing promotions, and ensuring the store is always performing at its best. Alongside Shopify, you will support the management of retail marketplace listings, ensuring optimised visibility, accuracy and conversion-driving content. You will collaborate closely with marketing, ops and performance teams to improve customer experience and continually drive commercial results. This role is perfect for someone who loves testing, tweaking, analysing and amplifying results — and wants to build with a brand on the rise.
What You Will Be Doing
- Managing global Shopify stores — products, pricing, bundles, offers and launches
- Manage and optimise product feeds for Google Shopping (and other paid product feeds where relevant)
- Maintaining strong product content across channels including imagery, USPs and search tags
- Collaborating on website optimisation to improve conversion rates and discovery
- Updating onsite campaigns, incentives and merchandising to support seasonal growth
- Monitoring checkout performance, upsell features and customer flow improvements
- Supporting management of retail marketplace presence (Google Shopping, Decathlon, Amazon and future partners)
- Ensuring SKUs, RRP and assets remain accurate and brand aligned across all platforms
- Analysing sales, funnel metrics and customer behaviour to identify growth opportunities
- Working with operations on stock visibility, fulfilment communication and delivery expectations
- Supporting new product onboarding, market launches and localisation
- Stay on top of new Shopify features, apps or marketplace best practices and bring relevant ideas back to the team.
What We Are Looking For
- 2+ years' experience in ecommerce trading or digital merchandising (Shopify preferred)
- Strong knowledge of Google Merchant Center, Google Shopping and mapping of key metafields
- Comfortable working with data and making decisions based on insights, not guesswork
- Experience with retail marketplaces and product lifecycle management
- A/B testing mindset — always curious about how to improve performance
- Highly organised with strong attention to detail across multiple channels
- Confident using relevant tools (Shopify, Google Analytics, Klaviyo or similar ESPs, Looker Studio, Triple Whale Excel/Sheets, apps and plug-ins)
- Understanding of rapidly changing ecommerce shopping and search behaviours with the rise of AI
- Collaborative, proactive and comfortable in a fast-moving startup environment
- Interest in fitness, design or lifestyle brands a bonus but not required
What You Will Get
- Competitive salary + equity-based bonus scheme
- Complementary FOLD Reformer Bed
- Vitality Health Insurance (with wellness perks)
- BUPA Dental Scheme
- Cycle to Work Scheme
- Travel opportunities for launches and partner activations
- Hybrid working with HQ collaboration
- A critical role shaping the DTC engine behind a global wellness brand
- Hands-on progression opportunities as we scale into new markets
E-Commerce Executive - FÔLD in London employer: Jobster
Contact Detail:
Jobster Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-Commerce Executive - FÔLD in London
✨Tip Number 1
Get to know the brand inside out! Research FÔLD and its products, especially the Reformer bed and ÔWEAR. This will help you speak their language during interviews and show your genuine interest in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about your past experiences in ecommerce and how they relate to the role. Use the STAR method (Situation, Task, Action, Result) to structure your answers and keep it relevant.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It’s a nice touch and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace E-Commerce Executive - FÔLD in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the E-Commerce Executive role. Highlight your experience with Shopify and any relevant e-commerce projects you've worked on. We want to see how your skills align with our mission at FÔLD!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for e-commerce and why you’re excited about joining FÔLD. Let us know how you can contribute to our growth and what makes you a perfect fit for our team.
Show Off Your Analytical Skills: Since we love data-driven decisions, don’t forget to mention your experience with analytics tools. Talk about how you've used insights to improve performance in past roles. We’re all about testing and tweaking for better results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen to be part of our journey!
How to prepare for a job interview at Jobster
✨Know Your E-Commerce Stuff
Make sure you brush up on your e-commerce knowledge, especially around Shopify and Google Merchant Center. Be ready to discuss how you've used these platforms in the past and any specific strategies you've implemented to boost sales or improve customer experience.
✨Show Off Your Analytical Skills
Since this role involves a lot of data analysis, come prepared with examples of how you've used data to drive decisions. Think about times you've identified growth opportunities through metrics and how you acted on those insights.
✨Be Ready to Collaborate
FÔLD values teamwork, so be prepared to talk about how you've worked with marketing, ops, and performance teams in previous roles. Highlight any successful projects where collaboration led to improved results.
✨Stay Current with E-Commerce Trends
The e-commerce landscape is always changing, so show that you're on top of the latest trends and technologies. Bring ideas about new Shopify features or marketplace best practices that could benefit FÔLD, demonstrating your proactive approach.
