At a Glance
- Tasks: Analyse data to enhance customer journeys and optimise digital experiences across 100 websites.
- Company: Leading organisation in the hospitality sector with a focus on innovation.
- Benefits: Up to £55,000 salary, hybrid work model, and opportunities for professional growth.
- Why this job: Make a real impact by driving data-driven decisions in a dynamic digital landscape.
- Qualifications: Strong SQL skills and experience with GA4 and Google Tag Manager.
- Other info: Join a collaborative team and enjoy a flexible working environment.
The predicted salary is between 39600 - 66000 £ per year.
Up to £55,000 Hybrid - Staffordshire (2x days per month)
Our client, a leading organisation within the hospitality sector, is looking to hire a Digital Data Analyst to support data quality, analytics, and reporting across a large digital estate of nearly 100 websites. This role is central to understanding and improving customer journeys, identifying drop-off points, and enabling data-driven optimisation across online booking and digital experiences.
Responsibilities
- Deliver end-to-end reporting and dashboarding to support digital performance and conversion insights
- Assess, select, and extract data from multiple sources using SQL
- Analyse customer journeys to identify drop-off points and opportunities for optimisation
- Debug and validate tracking tags to ensure accurate and reliable data capture
- Work with GA4, Looker, Power BI, and Excel to produce actionable insights
Skills & Experience
- Strong experience with SQL, GA4, and Google Tag Manager (debugging and validation)
- Web analytics background (GA4 preferred; Adobe Analytics considered)
- Comfortable working in environments where some data sits outside a central warehouse
- Familiarity with Microsoft Clarity desirable
- Exposure to CRO is a bonus, not essential
Please note we cannot offer sponsorship for this position.
Digital Analyst in London employer: Jobster
Contact Detail:
Jobster Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality sector or those already working as Digital Analysts. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your data analysis projects, especially those involving SQL and GA4. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on common questions related to digital analytics and customer journey optimisation. We recommend practising your answers with a friend or in front of a mirror to boost your confidence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our platform.
We think you need these skills to ace Digital Analyst in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Analyst role. Highlight your experience with SQL, GA4, and any web analytics tools you've used. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about data analysis and how you can contribute to improving customer journeys. Keep it engaging and relevant to the hospitality sector.
Showcase Your Analytical Skills: In your application, don’t forget to mention specific projects where you've used data to drive decisions. We love seeing real examples of how you've identified drop-off points or optimised digital experiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Jobster
✨Know Your Data Tools
Make sure you brush up on your SQL skills and get familiar with GA4, Google Tag Manager, and any other tools mentioned in the job description. Being able to discuss how you've used these tools in past roles will show that you're ready to hit the ground running.
✨Understand Customer Journeys
Dive deep into the concept of customer journeys and be prepared to discuss how you’ve identified drop-off points in previous projects. Think of specific examples where your analysis led to actionable insights or improvements in digital experiences.
✨Prepare for Technical Questions
Expect some technical questions during the interview. Brush up on debugging tracking tags and data validation techniques. Practising how to explain your thought process clearly can help you stand out as a candidate who knows their stuff.
✨Showcase Your Reporting Skills
Be ready to talk about your experience with reporting and dashboarding. Bring examples of reports you've created using Power BI or Excel, and be prepared to discuss how those reports influenced decision-making in your previous roles.