At a Glance
- Tasks: Create engaging social media content and drive community engagement for a wellness brand.
- Company: Join a premium health and wellness business with a vibrant culture.
- Benefits: Flexible working hours, creative freedom, and a chance to make a real impact.
- Other info: Fast-paced environment with opportunities for growth and collaboration.
- Why this job: Be part of a dynamic team and shape the future of wellness marketing.
- Qualifications: 4+ years in marketing or social media, with a passion for wellness.
The predicted salary is between 35000 - 45000 € per year.
We’re partnering with a premium health and wellness business to find a highly organised, creative and action‑oriented Social Media + Community Marketing Manager. This is a hands‑on role within a fast‑paced marketing team, focused on driving community engagement, studio traffic, customer loyalty and brand awareness through compelling social content, local activations, partnerships and events. The successful candidate will thrive in a dynamic environment where no two days look the same. You’ll be comfortable balancing planned campaigns with reactive opportunities, collaborating across multiple locations, and bringing fresh ideas to life quickly and effectively.
The Company: Our client is an established and growing wellness brand with multiple studio locations across London, offering a premium customer experience focused on movement, recovery, and wellbeing. With a strong community‑led approach and an ambitious growth journey ahead, the business is investing heavily in organic marketing, customer engagement and innovative content strategies. The environment is collaborative, entrepreneurial and ideal for someone who enjoys being close to the action and making a visible impact.
The Basics:
- Working Hours: 40 hours p/w (minimum) – flexible across HQ, studio and home
- Reporting to: Head of Marketing
Your duties will encompass a wide range of disciplines and skills, including strategy development, analysis, strategy execution and content creation.
The Role: Reporting into the Head of Marketing, this role will take ownership of local marketing initiatives and organic social media activity across multiple studio locations. The position is heavily execution‑focused, combining content creation, community engagement, partnerships, events, and studio support.
Key responsibilities include:
- Social Media + Content: Own and manage the organic social media calendar across multiple platforms; Create engaging, on‑brand content including photography, video, reels, and stories; Film and edit reactive social content using accessible tools such as CapCut and Canva; Develop audience‑specific content aligned to wider marketing campaigns; Monitor performance metrics, produce weekly reporting, and identify optimisation opportunities; Support influencer and ambassador activity to drive brand awareness and customer acquisition; Work closely with internal teams to ensure messaging consistency across all channels.
- Community Marketing + Activations: Plan and deliver local marketing activations across studio locations; Support studio teams with promotional activity, communications, and marketing materials; Build partnerships with relevant brands, fitness communities, and local organisations; Create events and community initiatives that drive engagement, retention, and first‑time visits; Act as a key marketing contact for studio managers and frontline teams.
- Campaign + Brand Support: Assist with the execution of wider marketing campaigns and promotions; Coordinate marketing collateral, studio signage, and printed materials; Support internal engagement initiatives and encourage team participation in content creation; Stay informed on wellness and fitness industry trends to identify new opportunities and ideas.
This role will suit someone who enjoys being both strategic and hands‑on – equally comfortable planning campaigns and filming content on‑site.
The Person: We’re looking for someone energetic, adaptable and highly organised, with a genuine passion for wellness, fitness or lifestyle brands. The ideal candidate will have:
- Minimum 4 years’ experience within marketing, social media, or community‑focused roles
- Experience working within health, wellness, fitness, hospitality, or lifestyle sectors
- Strong understanding of organic social media and content creation
- Confidence creating video‑first content using mobile devices and editing tools
- Experience managing multiple projects, stakeholders, and locations simultaneously
- Excellent communication and relationship‑building skills
- A proactive, solutions‑focused mindset with the ability to work autonomously
- Strong organisational skills and attention to detail
- Confidence working within a fast‑moving, collaborative environment
Additional experience with partnerships, events, or local marketing campaigns would be highly advantageous.
Social Media Marketing Manager employer: Jobs in Fitness
Join a dynamic and innovative wellness brand that prioritises community engagement and personal growth. With multiple studio locations across London, this company fosters a collaborative and entrepreneurial work culture, offering flexible working hours and opportunities for creative expression in social media marketing. Employees are encouraged to bring fresh ideas to life while making a tangible impact on customer loyalty and brand awareness in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Marketing Manager
✨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing engaging content that reflects your personality and passion for wellness. Use platforms like Instagram or LinkedIn to connect with industry professionals and show off your skills.
✨Tip Number 2
Network like a pro! Attend local wellness events, workshops, or meetups to meet potential employers and like-minded individuals. Don’t be shy – introduce yourself and share your ideas; you never know who might be looking for someone just like you!
✨Tip Number 3
Be proactive in your job search! Instead of waiting for job postings, reach out directly to companies you admire. Send them a message expressing your interest in their work and how you can contribute to their marketing efforts.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Tailor your application to highlight your hands-on experience in social media and community marketing, and don’t forget to showcase your adaptability and enthusiasm for the wellness industry.
We think you need these skills to ace Social Media Marketing Manager
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, this role is all about compelling content, so make sure your application reflects that vibe.
Tailor Your Experience:Make sure to highlight your relevant experience in social media and community marketing. Connect the dots between what you've done and what we’re looking for. The more you align your skills with our needs, the better!
Be Authentic:We love genuine passion for wellness and fitness! Don’t be shy about sharing your personal connection to these areas in your application. Authenticity goes a long way in making a memorable impression.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to see your application and get you into the mix. We can’t wait to hear from you!
How to prepare for a job interview at Jobs in Fitness
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's mission, values, and recent campaigns. Understanding their community engagement strategies and how they position themselves in the wellness market will help you tailor your responses and show genuine interest.
✨Showcase Your Creative Side
Prepare to discuss specific examples of content you've created in previous roles. Bring along a portfolio or examples of social media posts, videos, or campaigns that highlight your creativity and ability to engage audiences effectively.
✨Be Ready for Real-Time Challenges
Since this role involves balancing planned campaigns with reactive opportunities, be prepared for situational questions. Think of scenarios where you had to adapt quickly and how you handled them, showcasing your problem-solving skills and adaptability.
✨Demonstrate Your Community Engagement Skills
Highlight your experience in building partnerships and executing local marketing initiatives. Be ready to discuss how you've successfully engaged communities in the past and what innovative ideas you could bring to the table for this role.
