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For Companies At a Glance
- Tasks: Lead marketing strategy and drive brand growth for a top boutique fitness brand.
- Company: Join a prominent fitness brand in London with ambitious expansion plans.
- Benefits: Competitive salary, 25 days leave, and a dynamic work environment.
- Why this job: Shape the future of fitness marketing and make a real impact.
- Qualifications: Proven marketing leadership experience and a passion for fitness.
- Other info: Opportunity to work closely with the CEO and lead a talented team.
The predicted salary is between 55000 - 75000 £ per year.
Are you a visionary marketing leader with a passion for fitness, brand-building, and growth? We’re looking for an exceptional Head of Marketing to lead the marketing function for one of London’s most prominent boutique fitness brands. With multiple sites and an ambitious expansion plan, this role is central to shaping the brand’s voice, driving acquisition and retention, and positioning them as a market leader in the premium fitness space.
The Role
- Salary: £65,000-£70,000 + OTE
- Working Hours: 40 hours p/w (minimum)
- Leave: 25 Days per annum (plus bank holidays)
This is a strategic, hands‑on leadership role. You’ll set the vision, lead a team, and oversee all aspects of brand, digital, and community marketing, from strategy through to execution, ensuring alignment with their wider business goals and growth plans.
Reporting to The CEO
Strategic Leadership
- Develop and deliver a multi‑channel marketing strategy that drives brand growth, lead generation, and member engagement across all locations.
- Partner with the leadership team to shape brand positioning, customer experience, and commercial strategy.
- Define the marketing vision and roadmap, setting clear objectives, KPIs, and success metrics aligned with business performance.
- Champion a data‑driven approach to marketing, using insights to inform decision‑making and continuous improvement.
Head of Marketing employer: Jobs in Fitness
Contact Detail:
Jobs in Fitness Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fitness industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your passion for fitness! When you get the chance to chat with potential employers, make sure to share your enthusiasm for the brand and the industry. Talk about your favourite fitness trends and how you see them shaping marketing strategies. It’ll show you’re not just another candidate, but someone who truly cares.
✨Tip Number 3
Prepare for interviews by researching the brand’s current marketing efforts. Dive into their social media, website, and any recent campaigns. This will help you come up with fresh ideas to discuss during your interview, showing that you’re ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications and stay updated on new roles that pop up.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for fitness and brand-building right from the start. Use your cover letter to share why you’re excited about this role and how your vision aligns with our ambitious expansion plans.
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience in strategic marketing leadership and any relevant achievements that demonstrate your ability to drive growth and engagement.
Be Data-Driven: We love a candidate who can back up their strategies with data! Include examples of how you've used insights to inform your marketing decisions and improve performance in previous roles.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Jobs in Fitness
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history, values, and current marketing strategies. Familiarise yourself with their fitness offerings and community engagement initiatives. This will not only show your genuine interest but also help you articulate how you can enhance their brand voice.
✨Showcase Your Vision
Prepare to discuss your vision for the marketing function. Think about innovative strategies that could drive growth and member engagement. Be ready to share examples from your past experiences where you've successfully implemented similar strategies, demonstrating your ability to lead a team towards achieving ambitious goals.
✨Data-Driven Decision Making
Since the role emphasises a data-driven approach, come prepared with insights from your previous roles. Discuss how you've used data to inform marketing decisions and improve performance. Bring specific metrics or case studies that highlight your analytical skills and how they contributed to brand success.
✨Engage with Questions
Interviews are a two-way street! Prepare thoughtful questions that reflect your understanding of the brand's challenges and opportunities. Ask about their expansion plans, community engagement strategies, or how they measure success in their marketing efforts. This shows you're not just interested in the role, but also in contributing to their future.