Social Media Manager in Glasgow

Social Media Manager in Glasgow

Glasgow Full-Time 40000 - 40000 £ / year (est.) Home office possible
Jobs In. Fitness

At a Glance

  • Tasks: Lead social media strategy, create engaging content, and grow a vibrant fitness community.
  • Company: Join a fast-growing brand in the exciting fitness events space.
  • Benefits: Competitive salary, remote work, travel opportunities, and a dynamic work environment.
  • Why this job: Be at the forefront of fitness culture and inspire real-world participation.
  • Qualifications: Experience in managing social media accounts and creating short-form content.
  • Other info: Thriving, energetic atmosphere with opportunities for creative collaboration.

The predicted salary is between 40000 - 40000 £ per year.

An exciting opportunity awaits a socially native, creatively driven Social Media Manager to take ownership of the digital presence for one of the most dynamic and fast-growing brands in the fitness events space. This is a role for someone who doesn’t just watch the industry - they live it. Someone who actively participates in fitness events, understands the mindset of competitors, and knows how to capture that intensity, community, and energy in a way that drives real-world participation.

Sitting at the intersection of fitness, sport, and live experiences, the Social Media Manager will lead the brand’s social strategy, content creation, and community growth, turning moments on the ground into content that people want to be part of.

The Role:

  • Salary: £40,000
  • Working Hours: 40 hours p/w (minimum)
  • Remote working
  • Opportunity to travel!

Your duties will encompass a wide range of disciplines and skills, including strategy development, analysis, strategy execution and content creation.

Social Media Strategy & Growth

  • Own and execute the social media strategy across Instagram, TikTok, YouTube, and emerging platforms.
  • Build a content engine that drives awareness, engagement, and participation.
  • Identify growth opportunities across organic, paid, and community-led channels.
  • Stay ahead of trends, platform shifts, and cultural moments to keep content fresh and relevant.

Content Creation & Event-Led Storytelling

  • Lead the creation of high-impact, social-first content, with a strong focus on short-form video.
  • Capture and produce content at live events, competitions, and activations.
  • Translate real-world energy into compelling digital narratives that drive FOMO and participation.
  • Balance high-quality production with reactive, in-the-moment content.

Community & Audience Engagement

  • Build and nurture an engaged, loyal, and high-energy community.
  • Act as the brand’s voice across comments, DMs, and conversations.
  • Engage with athletes, participants, influencers, and partners to strengthen relationships and visibility.
  • Turn followers into participants, and participants into advocates.

Performance & Optimisation

  • Track and analyse social performance, engagement, and growth metrics.
  • Use data to refine content strategy, improve reach, and drive conversion.
  • Continuously test formats, messaging, and creative approaches.

Partnerships & Influencer Collaboration

  • Work with athletes, creators, and fitness influencers to amplify reach and credibility.
  • Support partnerships and event activations through social content and collaboration.
  • Identify and build relationships with key voices within the fitness and competition space.

Creative Collaboration

  • Work closely with marketing, events, and production teams to align campaigns and messaging.
  • Contribute to creative direction, campaign ideas, and content planning.
  • Ensure brand consistency across all social touch points.

The Person:

  • A social-first thinker who understands how to build attention and community in today’s digital landscape.
  • Energised by live environments - you thrive in fast-paced, high-energy event settings.
  • Creative, proactive, and confident bringing ideas to life quickly.
  • Highly organised and able to manage multiple content streams simultaneously.
  • Passionate about fitness, competition, and community-led experiences.

Must-Have Experience:

  • Proven experience managing and growing social media accounts for a brand, agency, or creator.
  • Strong understanding of short-form content (Reels, TikTok, YouTube Shorts).
  • Experience capturing and creating content in live environments or events.
  • Ability to analyse performance data and optimise content strategy accordingly.
  • Experience working with influencers, creators, or brand ambassadors.

Social Media Manager in Glasgow employer: Jobs In. Fitness

Join a vibrant and innovative team as a Social Media Manager, where your passion for fitness and creativity will thrive in a dynamic work culture that values community engagement and personal growth. With remote working options and opportunities to travel to exciting events, you'll have the chance to shape the brand's digital presence while collaborating with like-minded individuals who share your enthusiasm for fitness and live experiences. This role not only offers a competitive salary but also empowers you to turn your ideas into impactful content that drives real-world participation.
Jobs In. Fitness

Contact Detail:

Jobs In. Fitness Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Manager in Glasgow

✨Tip Number 1

Get social! Start engaging with the brand's current social media channels. Comment on their posts, share your thoughts, and show them you’re already part of the community. This not only gets you noticed but also gives you insights into their style and audience.

✨Tip Number 2

Show off your skills! Create a mini portfolio of your best social media content. Whether it’s videos from events or creative posts that showcase your understanding of fitness culture, having tangible examples will make you stand out when you apply through our website.

✨Tip Number 3

Network like a pro! Attend fitness events, workshops, or online webinars where you can meet industry professionals. Building relationships with influencers and other creators can open doors and give you insider info about opportunities.

✨Tip Number 4

Stay ahead of the game! Keep an eye on the latest trends in social media and fitness. Share your thoughts on how these trends could be applied to the brand’s strategy during interviews. It shows you’re proactive and passionate about the role!

We think you need these skills to ace Social Media Manager in Glasgow

Social Media Strategy
Content Creation
Community Engagement
Performance Analysis
Influencer Collaboration
Short-form Video Production
Trend Awareness
Data Analysis
Creative Direction
Event Storytelling
Relationship Building
Project Management
Organisational Skills
Proactive Thinking

Some tips for your application 🫡

Show Your Passion for Fitness: When you're writing your application, let your love for fitness shine through! Share your experiences with fitness events and how they inspire you. We want to see that you live and breathe the industry.

Be Creative in Your Content: Since this role is all about social media, don’t hold back on showcasing your creativity! Use engaging language and maybe even a unique format to present your skills and ideas. Remember, we’re looking for someone who can turn moments into compelling stories.

Highlight Your Social Media Savvy: Make sure to mention your experience with various platforms like Instagram, TikTok, and YouTube. We want to know how you've grown communities and engaged audiences. Show us your strategy and any successful campaigns you've led!

Keep It Professional Yet Personal: While we love a friendly tone, remember to keep it professional too. Balance your personality with a clear outline of your skills and experiences. And don’t forget, applying through our website is the best way to get noticed!

How to prepare for a job interview at Jobs In. Fitness

✨Know Your Platforms

Before the interview, dive deep into the social media platforms mentioned in the job description. Understand their unique features and how they cater to different audiences. Be ready to discuss specific strategies you would implement for Instagram, TikTok, and YouTube, showcasing your knowledge of current trends and best practices.

✨Showcase Your Creativity

Prepare a portfolio of your previous work that highlights your content creation skills, especially short-form videos. Bring examples of how you've captured live events or created engaging narratives that resonate with audiences. This will demonstrate your ability to translate real-world energy into compelling digital content.

✨Engagement is Key

Think about how you can build and nurture an engaged community. Come up with ideas on how to turn followers into participants and advocates. Be ready to share your experiences in managing online communities and how you've successfully interacted with audiences, influencers, and partners in the past.

✨Data-Driven Decisions

Familiarise yourself with social media analytics tools and be prepared to discuss how you've used data to refine content strategies. Highlight any specific metrics you've tracked and how they influenced your decisions. This shows that you not only create content but also understand its impact and can optimise for better results.

Social Media Manager in Glasgow
Jobs In. Fitness
Location: Glasgow

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