At a Glance
- Tasks: Lead and optimise paid search campaigns to drive growth for Stripe.
- Company: Join Stripe, a leading financial infrastructure platform transforming the global economy.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
- Why this job: Make a real impact on Stripe's growth while mastering cutting-edge marketing strategies.
- Qualifications: Experience in paid search, strong analytical skills, and project management abilities.
The predicted salary is between 50000 - 60000 £ per year.
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world's largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
Stripe's Marketing team drives Stripe's growth by making sure businesses know about Stripe at each stage of the journey - understanding and loving our brand, to successfully using our full suite of products, to becoming our advocates and champions. The Performance Marketing team provides media strategy, planning, execution and optimization to drive growth of our business, across Stripe's markets.
What you'll do
Stripe is looking for an experienced and passionate team member with experience running paid search at scale. This is a key role in Stripe's performance marketing team, and will contribute directly to Stripe's growth. As your region's paid search manager, you will be the go‐to expert on paid search and collaborate with our Head of Paid Search to maximize revenue through this channel for your region.
Responsibilities
- Support Stripe in building and optimizing our paid search program using business knowledge and data. You will partner with various internal stakeholders including the web development, marketing operations, localization, and product marketing teams to create a best‐in‐class paid search program.
- Be able to transition between providing strategic guidance for your program & executing this strategy hands‐on within the search platforms.
- Own end‐to‐end campaign set up, measurement, and optimization.
- Report up and out on campaign performance to ensure relevant stakeholders have visibility into program performance & roadmap.
- Create keyword portfolios that capture search interest at each stage of the user journey (discovery, consideration, conversion) for each of our products.
- Craft ad copy that puts users first in communicating our products' value proposition, engaging their interest and increasing CTR and CVR.
- Lead in analyzing the effectiveness of paid search campaigns, increasing investment in high ROI campaigns and reducing spend in campaigns that are underperforming.
- Proactively identify areas of weakness in the paid search program and flag these as requiring improvement - and then create a plan to remedy.
Who you are
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- Paid search expertise: in-depth paid search platform knowledge (Google Ads, Microsoft Ads). Able to create & optimize campaigns from launch to maturity.
- Advanced Excel and Google Sheets skills: comfortable with pivot tables, sumifs, vlookups, index match, etc.
- Project management: able to project manage both short term campaign planning and long term vision for paid search strategy.
- High agency/self‐starter: proactively take steps to drive business outcomes and independently envision what's required for the future success of the paid search program.
- AI fluency: familiarity with how to leverage AI tooling to efficiently manage search campaigns, analyze performance, and improve the ROI of the channel.
- 2 to 4 years of relevant experience, 6 to 8 years of total experience.
Paid Search Marketing Manager in London employer: jobr.pro
Stripe is an exceptional employer that fosters a dynamic and inclusive work culture, empowering employees to drive innovation in the financial technology space. With a strong focus on professional growth, team members have access to extensive resources and opportunities for development, all while contributing to a mission that aims to enhance the global economy. Located in a vibrant area, employees enjoy a collaborative environment that encourages creativity and strategic thinking, making it an ideal place for those looking to make a meaningful impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid search campaigns. Use data and visuals to highlight your successes. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions related to paid search. Be ready to discuss your strategies, tools you’ve used, and how you measure success. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make an impact. Plus, it’s the best way to ensure your application gets seen by the right people.
We think you need these skills to ace Paid Search Marketing Manager in London
Some tips for your application 🫡
Show Your Passion for Paid Search:When you're writing your application, let your enthusiasm for paid search shine through! Share specific examples of campaigns you've managed and the impact they had. We love seeing candidates who are genuinely excited about what they do.
Tailor Your Application:Make sure to customise your CV and cover letter for the role. Highlight your experience with Google Ads and Microsoft Ads, and how you've used data to drive results. We want to see how your skills align with our needs!
Be Clear and Concise:Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity, especially when it comes to your achievements and skills!
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it makes the whole process smoother for everyone involved.
How to prepare for a job interview at jobr.pro
✨Know Your Paid Search Inside Out
Make sure you brush up on your knowledge of paid search platforms like Google Ads and Microsoft Ads. Be ready to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will show that you're not just familiar with the tools, but that you can use them effectively.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in your past roles. Bring examples of how you've analysed campaign performance, identified weaknesses, and optimised for better ROI. Being able to demonstrate your analytical prowess will set you apart from other candidates.
✨Be a Project Management Pro
Stripe is looking for someone who can manage both short-term campaigns and long-term strategies. Think of examples where you've successfully juggled multiple projects or campaigns at once. Highlight your organisational skills and how you keep everything on track.
✨Embrace AI Tools
Familiarity with AI tools is a big plus for this role. Be prepared to discuss how you've leveraged AI in your previous campaigns to improve efficiency and performance. If you have any specific tools or techniques in mind, mention those to show you're ahead of the curve.
