At a Glance
- Tasks: Lead innovative marketing campaigns and create impactful communications for employers and members.
- Company: Join Royal London, the UK's largest mutual life and pensions company.
- Benefits: Enjoy 28 days annual leave, hybrid working, and a supportive workplace culture.
- Other info: Collaborative environment with opportunities for professional growth and development.
- Why this job: Make a real difference in the healthcare sector while developing your marketing expertise.
- Qualifications: Experience in marketing communications and project management is essential.
The predicted salary is between 36000 - 60000 £ per year.
Full Time Senior Marketing Consultant (UK Marketing) in healthcare at Royal London in Edinburgh, GB.
At a glance:
- Work mode: Office
- Employment: Full Time
- Location: Edinburgh, GB
- Experience: Senior
- Core stack: Project Management, Cross-functional, Stakeholder, Performance
We are seeking an experienced marketing professional to join our Employer Marketing team. The role will involve managing the development and delivery of market leading communications targeted at employers and members, supporting the overall Brand and Marketing strategy with a focus on acquiring and retaining our workplace business.
You will be responsible for delivering consistently high quality, innovative and relevant communications that engage, enthuse, and inform our target audience. You’ll work cross-functionally with both internal and external stakeholders to ensure the efficient and effective delivery of marketing activity.
You will ensure the audience view is embedded in all marketing activity across the funnel. Make effective use of data and insights to develop messaging and set campaign objectives. Monitor campaign activity, adjusting as appropriate, reporting to the Marketing Manager and other relevant senior stakeholders.
About the Role
- Create and develop compelling material to create meaningful impact with employers and members.
- Identify the most effective media and communication channels across full marketing mix.
- Day-to-day responsibility for campaigns and initiatives including delivery planning, resource alignment and budget responsibility.
- Manage, plan and deliver key projects within agreed timescales including working with third party agencies on creative development and performance reporting.
- Set clear campaign objectives and measures that align with commercial targets. Use data and insights to continuously test, learn and optimise marketing activity.
- Work with cross-functional teams to deliver best in class marketing to chosen audience groups driving forward new and innovative ideas.
- Collaborate with stakeholders across the Brand and Marketing function, other parts of the business and external agencies.
About you
- Experience of creating and developing communications to support workplace pensions is desirable.
- Experience of planning and running large integrated marketing campaigns, including effectively managing budget and risks.
- Excellent understanding of marketing communication tools and techniques.
- Experience of working in the financial services industry. Understand the legislative framework including propositions and distribution models.
- Proven track record of effective stakeholder management.
- Excellent project management and communication skills.
About Royal London
We’re the UK’s largest mutual life, pensions and investment company, offering protection, long-term savings and asset management products and services. Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.
We’ve always been proud to reward employees by offering great workplace benefits such as 28 days annual leave in addition to.
Senior Marketing Consultant (UK Marketing) in Edinburgh employer: jobr.pro
Royal London is an exceptional employer, offering a dynamic work environment in the heart of Edinburgh, where innovation and collaboration thrive. With a strong commitment to employee growth, our inclusive culture fosters professional development through cross-functional teamwork and access to industry-leading resources. Enjoy generous benefits, including 28 days of annual leave, as you contribute to meaningful marketing initiatives that make a real impact in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Consultant (UK Marketing) in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing field, especially those who work in healthcare or financial services. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Prepare for interviews by researching Royal London and their marketing strategies. Show us you know what makes them tick and how you can contribute to their goals. Tailor your answers to highlight your project management and stakeholder skills.
✨Tip Number 3
Don’t just wait for job postings! Be proactive and reach out directly to the hiring team at Royal London. Express your interest in the Senior Marketing Consultant role and share how your experience aligns with their needs.
✨Tip Number 4
Follow up after interviews with a thank-you email. It’s a simple gesture that shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the perfect fit!
We think you need these skills to ace Senior Marketing Consultant (UK Marketing) in Edinburgh
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Marketing Consultant role. Highlight your experience in project management and stakeholder engagement, as these are key for us at Royal London.
Craft a Compelling Cover Letter:Your cover letter should tell us why you’re the perfect fit for this role. Share specific examples of your past marketing campaigns and how they align with our goals in the healthcare sector.
Showcase Your Data Skills:Since we value data-driven decision-making, be sure to mention any experience you have with using insights to shape marketing strategies. This will show us you can hit the ground running!
Apply Through Our Website:Don’t forget to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for the role without any hiccups.
How to prepare for a job interview at jobr.pro
✨Know Your Stuff
Before the interview, dive deep into Royal London's mission and values. Understand their approach to workplace pensions and how your experience aligns with their goals. This will show that you're not just interested in the role, but also in the company itself.
✨Showcase Your Campaign Successes
Prepare specific examples of past marketing campaigns you've managed. Highlight your project management skills and how you effectively collaborated with stakeholders. Use metrics to demonstrate the impact of your work—numbers speak volumes!
✨Be Data-Driven
Since the role involves using data and insights for campaign optimisation, be ready to discuss how you've used data in previous roles. Bring examples of how you set objectives based on data analysis and adjusted campaigns accordingly.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions prepared. Ask about the team dynamics, the types of projects you'll be working on, or how success is measured in this role. This shows your genuine interest and helps you gauge if it's the right fit for you.