At a Glance
- Tasks: Lead customer migration communications and create engaging educational content.
- Company: Join Joblogic, the UK's top Field Service Management software platform.
- Benefits: Competitive salary, global team collaboration, and clear career progression.
- Other info: Dynamic environment with opportunities for learning and development.
- Why this job: Be part of a high-growth SaaS company transforming the industry.
- Qualifications: Experience in B2B or SaaS marketing and strong event delivery skills.
The predicted salary is between 36000 - 60000 £ per year.
Established in 1998, Joblogic is the UK’s #1 Field Service Management (FSM) software platform. We are a global business with offices in the UK, Pakistan, and Vietnam. Since our management buy-out in 2013, we have grown from ~£500K ARR to £35M+ ARR and expanded our team from 11 to 500+ people. Recently, we secured a strategic growth investment from Vista Equity Partners— a global technology investor specialising in enterprise software. This investment includes over £100 million in new primary capital and will fuel our next phase of growth by accelerating our AI‑first roadmap, expanding our platform into CAFM (Computer‑Aided Facilities Management) capabilities, and supporting our expansion across Europe and beyond.
Joblogic provides software to service contractors who install and maintain the built environment. Our platform helps businesses streamline operations, improve profitability, ensure compliance, and achieve rapid growth. With 100,000+ users across industries including HVAC, plumbing, electrical maintenance, facilities management, and building fabric maintenance, we are entering a new era of intelligent automation, predictive maintenance, and data‑driven decision‑making for service firms.
About the Role
We are looking for a Marketing Manager (Migrations & Customer Marketing) to own how we communicate with and support customers during platform migrations. This is a hands‑on, senior marketing role focused on guiding existing customers through change — ensuring migrations feel clear, well‑managed, and confidence‑building. You will work closely with the Migrations, Sales, Customer Success, Product, and Growth teams to deliver structured communication, education, and engagement programmes that reduce friction and increase adoption. This role reports into the Marketing / Growth leadership team.
What Your Main Focus Will Be
- Customer Migration Communications
- Own end‑to‑end communication strategy for customer migrations
- Develop clear email journeys, landing pages, FAQs, and guides
- Ensure customers understand what is changing, when, and why
- Customer Education & Events
- Plan and deliver webinars, workshops, and education sessions
- Support small in‑person or virtual customer events
- Create enablement materials to support onboarding and transition
- Lifecycle Marketing & Engagement
- Design structured customer journeys within HubSpot
- Track engagement and progression through migration stages
- Identify at‑risk accounts and optimise messaging accordingly
- Cross‑Functional Collaboration
- Partner closely with Customer Success and Product Migrations team
- Align messaging with product updates and roadmap developments
- Act as the marketing connector across internal teams
- Track attendance, content engagement, MQLs, and adoption signals
- Continuously improve communications based on insight and feedback
Customers feel informed, supported, and confident during migrations. High webinar attendance and engagement rates. Reduced confusion and friction during platform transitions. Strong collaboration between Marketing, Sales, and Customer Success. A repeatable, scalable migration marketing playbook.
Experience Required
- Extensive amount of experience within B2B or SaaS marketing role
- Experience in customer marketing, lifecycle marketing, or platform communications
- Strong event and webinar delivery experience
- Hands‑on experience with HubSpot or similar CRM/automation platforms
- Ability to work cross‑functionally in a fast‑growth SaaS environment
You are comfortable:
- Owning both strategy and execution
- Operating independently in a lean team
- Communicating clearly during periods of change
- Balancing empathy with commercial outcomes
- Experience in SaaS migrations or onboarding marketing
- Exposure to acquisitions or platform consolidations
- Experience in FSM, CAFM, or facilities management industries
Company Values
- Respect: We treat colleagues, partners, and customers with professionalism and empathy.
- Obsession with Customers: We focus on solving real operational problems and delivering meaningful value.
- Accountability: We take ownership of outcomes and hold ourselves to high standards.
- Rethink Tomorrow: We embrace innovation and continuously improve.
How to Apply?
If you’re motivated by growth, thrive in consultative conversations, and want to be part of a scaling SaaS success story, we’d love to hear from you. Send your CV to: fahiza@joblogic.com or DM me on LinkedIn with your CV.
Marketing Manager (Migrations & Customer Marketing) in Birmingham employer: Joblogic Service Management Software
Joblogic is an exceptional employer, offering a dynamic and collaborative work environment where innovation thrives. As a rapidly growing global SaaS company, we provide ample opportunities for career progression and professional development, supported by a strong emphasis on employee well-being and team engagement. Join us in our mission to transform the field service management industry while enjoying competitive salaries and the chance to work with international teams across the UK, Pakistan, and Vietnam.
Contact Details:
Joblogic Service Management Software Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager (Migrations & Customer Marketing) in Birmingham
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We think you need these skills to ace Marketing Manager (Migrations & Customer Marketing) in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Joblogic Service Management Software. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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How to prepare for a job interview at Joblogic Service Management Software
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At Joblogic Service Management Software, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
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As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
