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- Tasks: Lead data-driven marketing campaigns to boost growth for DTC brands across various platforms.
- Company: Join Brand Hackers, a dynamic team of marketing pros with a passion for branding and innovation.
- Benefits: Enjoy remote work flexibility, competitive pay, and exclusive membership perks.
- Why this job: Be part of a creative team that values collaboration and innovation in a fast-paced environment.
- Qualifications: Proven success in growth management, excellent analytical skills, and experience with digital marketing tools.
- Other info: This freelance role requires occasional in-person meetings in London.
The predicted salary is between 37000 - 56000 £ per year.
Performance Marketing Manager | Brand Hackers £37-56k pro-rata for day-rates We build experienced, dynamic, and fractional teams that fit in like puzzle pieces – providing just the right knowledge and energy at the right time. We’re not your typical agency or a one-man show; we\’re a team of passionate professionals who eat, sleep, and breathe branding and marketing. Our diverse team of experts covers all marketing mix elements, from performance and social media to web development and beyond. With over 200 brands under our belt, our Brand Hackers have a treasure trove of shared experiences. This wealth of knowledge fuels our creativity and gives us the edge. We’re 4 years old and have grown from just 2 of us to 24 full-time people, along with an extended family of freelancers we work with regularly. We have some case studies we’re really proud of and a solid reputation (even if we say so ourselves). The Role: Performance Marketing Manager You’ll primarily focus on driving growth through data-driven campaigns and customer acquisition across Google, Meta, and potentially other paid channels. The ideal candidate has excellent understanding of digital channels, is an excellent communicator, and understands how paid marketing fits into the wider marketing mix. Responsibilities: End-to-end campaign ownership: Take full ownership of campaign planning, execution, and performance analysis to drive growth for primarily DTC brands across platforms such as Google, Meta, and TikTok. Data-driven decision making: Use insights from performance metrics and dashboards to inform strategies, optimize campaigns, and identify opportunities for innovation and improvement. Collaboration & stakeholder management: Work closely with cross-functional teams, including Brand Founders and internal teams, to align campaign objectives and deliver impactful results. Innovation & Testing: Develop and implement testing plans to refine strategies and keep campaigns forward-thinking and effective. Account management: Develop and maintain strong client relationships by consistently delivering results and providing strategic growth advice. Experience/Skills: Proven success in growth management, especially for DTC brands, focusing on customer acquisition and revenue growth. Excellent analytical skills with the ability to use data to optimize performance and inform strategic decisions. Exceptional communication skills to build and maintain client relationships. Hands-on experience with Google Analytics, Meta Ads Manager, and tracking software. Knowledge of SEO techniques and A/B testing to optimize campaign funnels and customer journeys. Experience managing and mentoring teams, focusing on development and performance improvement (preferred). Background working in fast-paced startup or agency environments (a plus). What we offer: This is a contract, freelance role, remote, starting ASAP. All team members are required to be available in London at least once every two weeks. Offers depend on location and experience; our salary brackets encompass a range, and offers will be made within that range. Benefits include: Full Up World Membership Salary: £37-56k paid pro-rata #J-18808-Ljbffr
Performance Marketing Manager Freelance (1-3 days per week) Growth & Performance · employer: JobLeads GmbH
Contact Detail:
JobLeads GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager Freelance (1-3 days per week) Growth & Performance ·
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially for DTC brands. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience in performance marketing. Engaging with them on platforms like LinkedIn can provide insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific case studies or campaigns you've worked on that demonstrate your ability to drive growth through data-driven decisions. Highlighting your analytical skills will set you apart from other candidates.
✨Tip Number 4
Showcase your communication skills by being clear and concise in all interactions. Whether it's during a networking event or an interview, effective communication is key to building relationships and demonstrating your fit for the role.
We think you need these skills to ace Performance Marketing Manager Freelance (1-3 days per week) Growth & Performance ·
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, especially with DTC brands. Emphasise your analytical skills and any hands-on experience with tools like Google Analytics and Meta Ads Manager.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for branding and marketing. Mention specific campaigns you've managed and the results achieved, demonstrating your data-driven approach and ability to drive growth.
Showcase Your Communication Skills: In your application, provide examples of how you've successfully collaborated with cross-functional teams or managed client relationships. This will highlight your exceptional communication skills, which are crucial for this role.
Highlight Innovation and Testing Experience: Discuss any innovative strategies you've implemented in past roles, particularly those involving testing plans or A/B testing. This will show your forward-thinking mindset and ability to refine marketing strategies.
How to prepare for a job interview at JobLeads GmbH
✨Showcase Your Data-Driven Mindset
As a Performance Marketing Manager, your ability to make data-driven decisions is crucial. Be prepared to discuss specific examples of how you've used analytics to optimise campaigns and drive growth in previous roles.
✨Demonstrate Your Communication Skills
Exceptional communication is key in this role. During the interview, highlight instances where you've successfully collaborated with cross-functional teams or managed client relationships, showcasing your ability to convey complex ideas clearly.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and creativity. Prepare to discuss how you would approach campaign planning and execution for DTC brands, including any innovative strategies you've implemented in the past.
✨Familiarise Yourself with Their Work
Research Brand Hackers and their case studies before the interview. Understanding their approach and successes will allow you to tailor your responses and demonstrate genuine interest in their work and culture.
