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- Tasks: Lead our marketing strategy and drive brand visibility across digital and traditional platforms.
- Company: Join a growing solar PV company dedicated to reducing energy bills and carbon footprints.
- Benefits: Enjoy competitive salary, generous holidays, staff discounts, and learning opportunities.
- Why this job: Shape marketing from the ground up in a passionate team making a positive impact.
- Qualifications: Looking for strategic thinkers who are also hands-on doers with marketing experience.
- Other info: This role offers genuine autonomy and the chance to experiment and grow.
The predicted salary is between 40000 - 45000 £ per year.
Marketing Manager – Growth & Brand (Solar PV & Renewables)The vacancyLocation: Totnes/HybridSalary: £40,000 to £45,000Contract: Full-time, PermanentAbout UsWe\’re an ambitious solar PV installation company with big plans to continue growing. Our mission is to help homeowners, farmers, and commercial clients reduce their energy bills and carbon footprint through reliable, high-quality solar solutions. With recent investments in new digital infrastructure and a modernised website, we are poised for significant growth. We are now looking for a dedicated, full-time Marketing Manager to drive our visibility, generate leads, and help us tell our story across digital and traditional platforms.The RoleAs our Marketing Manager, you will develop and execute our marketing strategy across all channels – digital, traditional, and everything in between. You will own the lead generation engine, manage the website and content, shape the brand voice, and work closely with the sales team to turn interest into action. We need someone who is both a strategic thinker and a hands-on doer.Key Responsibilities:Develop and deliver a data-led marketing strategy that aligns with our growth plans across B2C and B2B marketsConduct market research to understand industry trends, competitors, and customer behaviorsRun and optimise paid campaigns across Google Ads, Meta Ads, and other relevant platformsOwn our SEO roadmap, from keyword planning to content strategy and link-buildingDeliver targeted email marketing campaigns using segmentation, automation, and engaging copyMaintain and improve the website, ensuring smooth user journeys and high-converting landing pagesDrive qualified leads through digital campaigns and email nurture sequencesDevelop sales materials including case studies, presentations, and templatesDefine and evolve the brand tone of voice and visual identityTrack and report on campaign performance, website analytics, and lead attributionCollaborate with external freelancers or agencies when needed, managing output and costAlign closely with sales, operations, and leadership to ensure marketing is embedded across the businessWe\’re looking for someone who is both a thinker and a doer – strategic enough to see the big picture and hands-on enough to make things happen!Why Join Us?Shape a company\’s entire marketing function from the ground upGenuine autonomy and room to experiment and growJoin a growing industry that\’s making a positive impact on the planetBe part of a small, passionate team that\’s committed, grounded, and ready to scalePlease note, this vacancy may close prior to the expiry date if we have received a suitable number of applications.The companyWe are part of Mole Valley Farmers – the UK\’s largest rural retailer – and began our life serving the agricultural community in the South West of England, helping homes and businesses save money and CO2 emissions with solar panels.Since then, we\’ve gradually expanded our service to meet our customers\’ needs. Today, our team provides a full energy management solution for homes and businesses – including solar PV, battery storage, electric vehicle (EV) charger installation and specialist system servicing and repairs. We also offer an energy contract switching service for businesses. For more information on us, please visit: https://www.moleenergy.com/The benefitsCompetitivesalaryGenerous holiday allowanceStaff discount in our retail storesPensionschemeLearning & development opportunitiesLife assurance schemeEmployment assistance programmeSalary financeWhat we doCreate a job alert and receive personalised job recommendations straight to your inbox. #J-18808-Ljbffr
Marketing Manager - Growth & Brand (Solar PV & Renewables) employer: JobLeads GmbH
Contact Detail:
JobLeads GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Growth & Brand (Solar PV & Renewables)
✨Tip Number 1
Familiarise yourself with the solar PV and renewables industry. Understanding current trends, challenges, and innovations will not only help you in interviews but also demonstrate your genuine interest in the field.
✨Tip Number 2
Showcase your experience with data-led marketing strategies. Be prepared to discuss specific campaigns you've run, the metrics you tracked, and how you used that data to drive growth and improve performance.
✨Tip Number 3
Highlight your hands-on experience with digital marketing tools, especially Google Ads and Meta Ads. Being able to speak confidently about your successes and learnings from these platforms will set you apart.
✨Tip Number 4
Prepare examples of how you've collaborated with sales teams in the past. This role requires close alignment with sales, so demonstrating your ability to work cross-functionally will be crucial.
We think you need these skills to ace Marketing Manager - Growth & Brand (Solar PV & Renewables)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in digital and traditional channels. Emphasise any previous roles where you've developed marketing strategies or managed campaigns, especially in the renewable energy sector.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for renewable energy and your understanding of the solar PV market. Discuss how your skills align with the company's mission and how you can contribute to their growth.
Showcase Data-Driven Achievements: In your application, include specific examples of how you've used data to drive marketing decisions. Mention any successful campaigns you've run, focusing on metrics like lead generation, conversion rates, and ROI.
Research the Company: Familiarise yourself with the company's values, recent projects, and their position in the solar PV industry. This knowledge will help you tailor your application and demonstrate your genuine interest in the role.
How to prepare for a job interview at JobLeads GmbH
✨Understand the Company and Its Mission
Before your interview, take some time to research the company’s mission and values. Understand how they aim to help homeowners and businesses reduce their energy bills and carbon footprint. This knowledge will allow you to align your answers with their goals and demonstrate your genuine interest in their work.
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing strategies and campaigns, especially those that involved digital platforms. Highlight your experience with SEO, paid advertising, and lead generation, as these are crucial for the role. Use specific examples to illustrate your successes and how they can translate to this position.
✨Demonstrate Data-Driven Decision Making
Since the role requires a data-led marketing strategy, be ready to talk about how you use analytics to inform your decisions. Discuss any tools or methodologies you’ve employed to track campaign performance and optimise results. This will show that you can effectively measure success and adapt strategies accordingly.
✨Prepare Questions for the Interviewers
Having thoughtful questions prepared shows your enthusiasm and engagement. Ask about the company's growth plans, how marketing collaborates with sales, or what challenges they currently face in their marketing efforts. This not only demonstrates your interest but also helps you gauge if the company is the right fit for you.
