Dealer Digital Marketing Executive

Welcome to Kia UK!About UsKia UK is a leading automotive brand offering one of the industry’s largest range of models across multiple vehicle segments and was the fourth most popular UK car brand in 2023. With 190 Kia Dealers across the country, Kia is now widely known for its advanced electrified products offering the technology of tomorrow, today. Spearheading this charge are award-winning products including the fully electric EV6 – Kia’s first dedicated electric vehicle, the 2024 World Car of the Year the EV9, the all new electric compact SUV the EV3, and WhatVan?’s ‘One to Watch’, the PV5 due to launch this year.Kia UK has consistently grown for over 30 years, supported by bold design, quality products and ever-evolving customer service. By 2027, the brand aims to offer no less than nine fully electric vehicles in the UK, a positive step towards becoming a leading global sustainable mobility solutions provider.People are central to Kia UK and every day is an opportunity to learn something new and to grow personally and professionally. This was recognised with Kia UK named as one of the UK’s Best Workplaces 2025 by Great Place To Work and also ranked in the 2025 Best Workplaces for Women, Development, Wellbeing, and Manufacturing, Production & Transportation. Kia employees reported positively on areas such as working atmosphere, trust in management, corporate strategy, pride in working for the company, benefits, facilities and much more! The TeamThe Kia UK Marketing Team lead national campaigns, launch exciting products, shape media strategies, and drive tactical marketing initiatives. We organise high-profile events and manage prestigious sponsorships. We stay ahead with innovative campaigns and through collaboration with our dealer network. We manage and optimize customer interactions. You too could join our exciting journey, make a real impact and ensure Kia remains a leader in electric vehicles.The RoleJoin us as Dealer Digital Marketing Executive and support the Tactical and Dealer Marketing Manager to develop and implement Kia UK Limited’s (KUK) Marketing plans to become Leaders in Digital Solutions including Digital Showroom POS, Kia Marketing Portal, Digital media like search marketing and elements of CRM with the aim of building a loyal Kia customer database, driving sales and converting prospects to next generation Kia owners.General Responsibilities:Working in conjunction with the relevant stakeholders and supporting the team to ensure that the marketing programmes and strategies are developed to meet the business objectivesSupporting the creation of bespoke marketing materials, within agreed strategic requirements for usageInvolved in the briefing process – from brief to approval and undertake the development of materialsAssist with reporting and budget trackingSupport all channels through our digital solutions, whether this be Retail, Fleet, Motability, Aftersales and VansChannel-Specific Responsibilities:Dealer Marketing (60-80% of workload) – Cars and VansManage & support Digital POS content, ensuring it remains always up to date and relevantOwnership of Dealer Digital Solutions content and reporting, including Digital POS and Marketing PortalEnhancing Dealer & Customer usage of these digital tools e.g. marketing portalReporting and analysis of usage, downtime, troubleshooting, etcSupporting the development of Creative assets for both National and Dealer templatesInvolved in the creation of Media assets for specific campaignsWebsite content creation, monitoring of key metrics and the generation of HTML e-mail campaigns/templates for National and DealerManage & Support the Dealer Leads Programme including Pay Per Click Search MarketingSupport a range of events including national, regional and dealer eventsProvide regular reporting to stakeholders on the success of actions by channelCRM (20-40% of workload) – Cars and VansManage the development of Digital Product Brochures and Spec SheetsSupport with enhancing the website customer journey from emails through to conversionSupport on National campaign/competition emails for Events, New Car Launches and OffersSupport & Manage Dealer emails via Kia ContactAbout YouEducation:Educated to degree or equivalent level preferred.Experience:Automotive experience required. An understanding of Project Management is highly beneficial.Broad spectrum of automotive knowledge across functions.Skills:High energy, driven, self-starter and well-motivatedDemonstrate effectiveness in working cross functionallyOrganised individual with a high level of attention to detail and results drivenDemonstrates resilience, flexibility and willingness to explore different paths to achieve an outcomeAbility to manage budgets, schedules and in preparing estimatesAdjust quickly to new circumstances, challenges and ability to handle ambiguityA team player working on multiple projects supporting various initiative.Excellent working knowledge of MS Word, PowerPoint and ExcelWe recognise that there may be a number of ways to meet our requirements. We are looking for the best candidate for the job and encourage you to apply even if your experience or qualifications don’t exactly match what we’ve outlined in the role description. If you think you could be a good fit for this role, we’d love to hear from you! The Benefits Flexible working hours (core hours between 10:00am-3:00pm) Hybrid working (up to 2 days a week remote working pro rata) Employee Car Scheme (car lease + insurance all included from £85/month) free lunch every day ???? Private Medical Care (Vitality) Annual Health Checks and free flu jabs offered onsite Private Dental Care (Denplan, £0 excess) Pension with enhanced employer contribution Income Protection & life Assurance Critical Illness Protection 24 days Annual Leave + Bank Holidays Wellness benefits including cycle to work scheme, free eye tests, employee assistance programme, Mental Health First Aiders and more Financial hub providing free financial guidance and support Work from anywhere for one week a year Enhanced Maternity, Adoption and Shared Parental Leave (up to 6 months full pay) Enhanced Paternity Leave Free weekly yoga, football, and badminton clubs Pool tables, dart board, and massage chairs onsite Opportunity to get involved & give back via our charity partners Birthday Vouchers Celebrations such as our Spring Ball, Christmas events, Social Club and much more!Location/TravelThe Kia UK Head Office is based in Walton-on-Thames, just a 5-minute walk from the station. We also have plenty of on-site parking for drivers, including EV charging ports.There is step-free access throughout the building, but please let us know if you require any additional accessibility support and we will cater to your needs as best we can.Interview ProcessStep 1: CV reviewStep 2: Teams interviewStep 3: Face-to-face interviewWe are committed to providing an inclusive and accessible recruitment process. We understand that every candidate is unique, and we welcome the opportunity to make reasonable adjustments to ensure that all individuals can fully participate in our interview process. If you require any adjustments or support to facilitate your interview, please do not hesitate to reach out to ghope@kia.co.uk. We are happy to discuss your needs and make arrangements that support your participation to best showcase your skills and qualifications.At Kia, we are committed to employing the best-qualified people and provide equal opportunity for the advancement of employees including promotion and training and thereby not discriminating against any person because of gender, race, ethnicity, age, sexual orientation, religion, belief or disability. #J-18808-Ljbffr