Copywriter (Insurance)

Copywriter (Insurance)

Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create engaging copy for our digital channels and enhance customer journeys.
  • Company: Join Post Office Insurance, a leading provider of personal lines insurance in the UK.
  • Benefits: Enjoy 28 days annual leave, life assurance, and ongoing learning opportunities.
  • Why this job: Be part of an ambitious growth journey while promoting inclusivity and diversity.
  • Qualifications: Previous copywriting experience, strong writing skills, and knowledge of SEO principles required.
  • Other info: Embrace the chance to use generative AI tools in your content creation.

The predicted salary is between 28800 - 43200 £ per year.

Social network you want to login/join with:What to expectAs the Insurance Copywriter, you will join us on our journey as a key member of the marketing team, responsible for helping to both shape and create content across our digital channels. You will help deliver on the commercial and strategic goals of the insurance business while maintaining our brand style and tone.As a Copywriter you will, create clear, engaging, on brand copy across the Post Office Insurance website. You’ll help build engaging and effective content and user journeys for customers, improving experience and conversion.This role offers you an incredible opportunity to join Post Office Insurance at the start of an ambitious period of growth.What we can do for youNow, more than ever, we understand that attracting the right talent is pivotal in driving the positive change needed throughout our organisation. Beyond a competitive salary, we offer a comprehensive benefits package that includes:28 days annual leave that increases with tenure + bank holidaysLife assuranceFull support from our employee assistance programme and access to our employee benefits platformEver-evolving learning and development opportunitiesOur commitment to embracing diversity extends beyond just words. We hold the belief that Equity, Diversity, and Inclusion are not just vital but fundamental to our success and growth. As an equal opportunity employer, we value and celebrate the differences among our people, ensuring that our practices reflect our dedication to inclusivity and equal representation for all.What you’ll need to succeedTo be successful in this role, you will have previous experience writing copy, ideally with insurance product experience. In addition to this, you will:Possess strong writing, editing and proofreading skillsBe able to write in a clear and consistent tone of voiceDemonstrate high attention to detail and strong grammarHave a good understanding of SEO principles and how to apply themBe comfortable using generative AI tools to help produce content.Demonstrate strong organisation and time management skillsPossess first-class communication skills with the ability to collaborate and influenceAbout usPost Office Insurance (POI) is a specialist insurance business that’s a regulated subsidiary of Post Office. Our highly skilled experts work to offer a full range of personal lines insurance products. We cover everything from travel, home, motor, pet and gadgets insurance. With a focus on customer value, we’re the UK market leader in travel insurance, selling over one million policies each year.There is much work to be done in achieving our growth ambitions. We\’re looking for people that emphasise value and service for our customers, helping us offer innovative and quality insurance products, whilst remaining focused on our purpose and strategic intent. #J-18808-Ljbffr

Copywriter (Insurance) employer: JobLeads GmbH

Post Office Insurance is an exceptional employer that prioritises employee growth and well-being, offering a competitive salary alongside a comprehensive benefits package, including 28 days of annual leave that increases with tenure. Our inclusive work culture fosters diversity and collaboration, ensuring that every team member feels valued and empowered to contribute to our ambitious growth journey in the insurance sector. Join us in a dynamic environment where your creativity as a Copywriter will directly impact customer experiences and drive our strategic goals.
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Contact Detail:

JobLeads GmbH Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Copywriter (Insurance)

✨Tip Number 1

Familiarise yourself with the insurance industry, especially the products offered by Post Office Insurance. Understanding their offerings will help you create relevant and engaging copy that resonates with their target audience.

✨Tip Number 2

Showcase your writing skills by creating a portfolio that includes examples of clear and engaging copy, particularly in the insurance sector. Highlight any experience you have with SEO principles to demonstrate your ability to drive traffic through effective content.

✨Tip Number 3

Network with professionals in the insurance and marketing fields. Attend industry events or join online forums to connect with others who can provide insights into the role and potentially refer you to opportunities at Post Office Insurance.

✨Tip Number 4

Prepare for the interview by thinking about how you can contribute to the company's growth ambitions. Be ready to discuss how your skills in writing, editing, and using generative AI tools can enhance their content strategy and improve customer engagement.

We think you need these skills to ace Copywriter (Insurance)

Copywriting
Editing and Proofreading
Attention to Detail
SEO Principles
Generative AI Tools Proficiency
Time Management
Communication Skills
Collaboration
Brand Voice Consistency
Content Creation
User Journey Development
Marketing Strategy Understanding
Adaptability
Creativity

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in copywriting, especially within the insurance sector. Use specific examples of your work that demonstrate your ability to create engaging content and your understanding of SEO principles.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for copywriting and the insurance industry. Mention how your skills align with the company's goals and values, and provide examples of how you've successfully contributed to previous marketing efforts.

Showcase Your Writing Skills: Include samples of your writing that reflect your ability to write in a clear and consistent tone. If possible, provide links to online content you've created or attach documents that demonstrate your editing and proofreading skills.

Highlight Collaboration Experience: In your application, emphasise any experience you have working in teams or collaborating with other departments. This is important as the role requires strong communication skills and the ability to influence others within the marketing team.

How to prepare for a job interview at JobLeads GmbH

✨Showcase Your Copywriting Skills

Prepare a portfolio of your previous work, especially any copy related to insurance or similar industries. Be ready to discuss your writing process and how you ensure clarity and engagement in your content.

✨Understand SEO Principles

Brush up on your knowledge of SEO and be prepared to discuss how you incorporate these principles into your writing. Mention specific strategies you've used to improve content visibility and user engagement.

✨Demonstrate Attention to Detail

During the interview, highlight your proofreading and editing skills. You might even want to bring examples of how you've caught errors or improved copy in past projects to illustrate your meticulous nature.

✨Familiarise Yourself with Generative AI Tools

Since the role mentions comfort with generative AI tools, be prepared to discuss any experience you have with such technologies. Share how you've used them to enhance your writing process or content creation.

Copywriter (Insurance)
JobLeads GmbH
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  • Copywriter (Insurance)

    Full-Time
    28800 - 43200 £ / year (est.)

    Application deadline: 2027-08-17

  • J

    JobLeads GmbH

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