Commercial Insurance Sales Manager – SME E-Trade Division in London

Insure Recruitment is delighted to be partnering with one of the UK's largest and fastest-growing independent insurance brokers to recruit a Commercial Insurance Sales Manager for their newly established Vauxhall office.

This is an exciting opportunity for an experienced Commercial Insurance leader to join a business investing heavily in growth, technology and people.

The office currently consists of approximately 10 employees and is forecast to double in size over the next 12–24 months, creating significant opportunities for both personal and team development.

With substantial investment behind the business and a clear growth strategy, this position offers the opportunity to play a pivotal role in building and developing one of the broker's flagship London operations.

This is far more than a traditional management role; it is an opportunity to influence culture, drive performance and shape the future direction of a growing division.

We are seeking a proven SME Commercial Insurance professional with strong E-Trade experience who can lead from the front, inspire a growing team and drive exceptional sales performance.

This role would suit an existing Team Leader, Sales Manager or Branch Manager professional ready to take the next step in their management career.

The Role

Reporting directly into senior leadership, you will be responsible for managing, developing and growing a high-performing team focused on SME Commercial Insurance business.

The operation is predominantly E-Trade driven, with business placed across a broad range of commercial insurance products and sectors including trades, construction, property owners, retail, hospitality, professional services and other SME risks.

This is a hands-on leadership role where visibility, coaching and leading by example are essential. You will be expected to support your team in achieving ambitious growth targets whilst maintaining excellent customer outcomes and regulatory standards.

Key Responsibilities

• Lead, motivate and develop a team of Commercial Insurance Sales Executives.
• Drive team performance against sales, conversion, retention and quality targets.
• Lead from the front by demonstrating best practice sales behaviours and commercial insurance expertise.
• Conduct regular coaching sessions, one-to-ones and performance reviews.
• Recruit, onboard and develop new team members as the division expands.
• Manage and monitor team KPIs, productivity and pipeline activity.
• Analyse performance data and implement strategies to improve conversion rates and team performance.
• Support the development of a positive, high-performance sales culture.
• Work closely with senior leadership to execute growth plans for the London office.
• Ensure FCA compliance, regulatory requirements and company standards are consistently achieved.
• Build and maintain strong insurer and internal stakeholder relationships.
• Identify opportunities to improve sales processes, efficiencies and customer experience.
• Support business development initiatives and wider commercial objectives.
• Candidate Requirements

We are keen to speak with individuals who can demonstrate

• Previous management, team leader or supervisory experience within Commercial Insurance.
• Strong SME Commercial Insurance knowledge.
• Proven experience working with E-Trade platforms.
• Experience managing high-volume new business and sales environments.
• A track record of achieving and exceeding sales targets.
• Strong coaching, mentoring and people development skills.
• Excellent communication and stakeholder management abilities.
• Strong commercial awareness and business acumen.
• A proactive and solutions-focused approach.
• The ability to lead, influence and inspire a growing team.
• Experience within a broker-led commercial insurance environment.
• Strong understanding of SME trading models, insurer relationships and E-Trade placement strategies.

Desirable Experience

• Acturis and/or Open GI experience.
• Cert CII qualification or working towards professional qualifications.
• Experience scaling, growing or restructuring sales teams.
• Experience within a fast-growth commercial insurance environment.
• Salary & Benefits
• Salary banding £40,000 - £50,000 basic salary depending on experience.
• Uncapped commission and bonus structure.
• Aviva Life Cover.
• Company pension scheme.
• 25 days annual leave plus bank holidays.
• Additional holiday entitlement with length of service.
• Genuine progression opportunities into senior leadership roles.
• Opportunity to shape and influence a rapidly growing London office.
• Full training and ongoing professional development.
• Support towards professional insurance qualifications.
• Modern office environment in Vauxhall, London.
• Regular team incentives and social events.
• Join a business investing heavily in people, technology and future growth.
• Working Hours

Monday to Friday, either

This is a predominantly office-based position, reflecting the importance of leadership visibility, team collaboration, coaching and creating a strong office culture.

Why Apply?

This is a rare opportunity to join one of the UK's leading independent insurance brokers during a period of substantial growth and investment.

You will inherit an established team, work within a modern and collaborative environment, and have the autonomy to shape culture, develop talent and influence the long-term success of the London office.

For ambitious Commercial Insurance leaders who thrive in fast-paced sales environments and want to be recognised and rewarded for their contribution, this opportunity offers both immediate impact and long-term career progression.

For a confidential discussion, please contact: Francesca Franklin