USA Fractional CMO (b2c subscription)
USA Fractional CMO (b2c subscription)

USA Fractional CMO (b2c subscription)

Freelance 60000 - 80000 ÂŁ / year (est.) Home office possible
J

At a Glance

  • Tasks: Drive growth marketing strategies and analytics for a fast-growing AI job search company.
  • Company: Join JobHire.ai, a mission-driven and profitable global tech company.
  • Benefits: Flexible remote work, part-time contract with potential full-time transition, and career growth opportunities.
  • Other info: Collaborate with a brilliant team of top industry players.
  • Why this job: Make a real impact on people's careers while scaling a dynamic business.
  • Qualifications: Proven B2C subscription scaling experience and strong analytical skills.

The predicted salary is between 60000 - 80000 ÂŁ per year.

About the Company

JobHire.ai is a vertical AI agent for automated job search. We help thousands of job seekers land interviews faster by finding, tailoring, and applying to jobs on their behalf. We’re profitable, growing fast, and expanding the product to deliver long-term user value beyond job offers alone.

Role

US Fractional CMO (Growth Marketing/UA focus) – Remote (EU/US preferred). Contract / Part‑time (possibility of transitioning to full‑time). We’re restarting Marketing to make it measurable and manageable: predictive unit economics, fast growth process, hypothesis → test → decision. We need a ROI‑oriented Fractional CMO/Growth Marketing (strategic + hands‑on) who can understand our data/stack quickly and deliver clear results in the first 30‑60 days.

What You’ll Do

  • Growth Marketing Strategy & Analytics
  • Implement predictive channel‑level unit economics as the basis for daily budget decisions
  • Establish end‑to‑end funnel metrics from creative to activation (product, market, segmentation, monetization)
  • Keep weekly transparency: dashboard, test status, next steps
  • Run a tight loop: hypothesis → test → insight → decision
  • Standardize experiments (metric, budget, kill criteria, deadline, go/no‑go)
  • Attribution stack, identify gaps, and create a plan to reach 85%+ coverage
  • Manage spend across Google/Meta and other channels through the predictive ROI model
  • Audit and restructure the team: ownership areas, KPIs, output‑per‑person

Expected Outcomes

  • Day 30: Attribution double scale‑up
  • Day 60: LTV/CAC and post‑marketing profit boost
  • 2+ top‑performing creatives/week (definition agreed in advance); test budget share double reduce
  • Sustainable cadence: 1+ test/week, with decisions and kill criteria
  • Automation plan (creative process + campaign management) to hit targets with a smaller team

Requirements

  • B2C subscription scaling track record with personal accountability (MRR scale‑up)
  • Strategic + hands‑on: comfortable in ad platforms and data, fast iteration, strong ROI discipline
  • Technical depth: events/pixels, data pipelines, attribution stacks, integrations
  • Experimentation‑first: high testing velocity, strong learning loop, competitor awareness
  • Cross‑functional mindset across marketing Ă— product Ă— engineering

Beyond the Profile (What We Need To Rebuild)

  • Rebuild the creative process to be strategic (not reactive)
  • Restructure media buying around new funnels; handle attribution + platform re‑learning correctly
  • Connect marketing and product experiments end‑to‑end
  • Launch modern, conversion‑focused lead magnets in 2026

Benefits

JobHire is a mission‑driven, fast‑growing, and profitable global company. Amazing opportunity to scale‑up business growth, improving people's careers and lives. Brilliant team of the strongest A players from McKinsey, Nexters, Gett, Glovo. Great opportunities for growth.

USA Fractional CMO (b2c subscription) employer: JobHire.AI

JobHire.ai is an exceptional employer that offers a dynamic and mission-driven work environment, perfect for those looking to make a meaningful impact in the job search industry. With a focus on growth and innovation, employees benefit from a collaborative culture filled with talented professionals, ample opportunities for personal and professional development, and the flexibility of remote work. Join us to be part of a fast-growing, profitable company that values strategic thinking and hands-on execution, all while improving people's careers and lives.
J

Contact Detail:

JobHire.AI Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land USA Fractional CMO (b2c subscription)

✨Tip Number 1

Network like a pro! Reach out to your connections and let them know you're on the hunt for a new role. You never know who might have the inside scoop on a great opportunity or can refer you directly to hiring managers.

✨Tip Number 2

Get your online presence sorted! Make sure your LinkedIn profile is up-to-date and reflects your skills and experiences. Engage with relevant content and connect with industry leaders to boost your visibility.

✨Tip Number 3

Prepare for interviews by practising common questions and showcasing your achievements. Use the STAR method (Situation, Task, Action, Result) to structure your answers and demonstrate your impact in previous roles.

✨Tip Number 4

Don't forget to apply through our website! We make it easy for you to find tailored job opportunities that match your skills. Plus, applying directly can sometimes give you an edge over other candidates.

We think you need these skills to ace USA Fractional CMO (b2c subscription)

Growth Marketing Strategy
Analytics
Predictive Unit Economics
Funnel Metrics
Dashboard Management
Hypothesis Testing
Attribution Stack Management
Budget Management
B2C Subscription Scaling
Ad Platforms Proficiency
Data Pipeline Understanding
Experimentation
Cross-Functional Collaboration
Creative Process Development
Media Buying Restructuring

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Fractional CMO role. Highlight your B2C subscription scaling experience and any relevant growth marketing strategies you've implemented. We want to see how your skills align with our needs!

Showcase Your Data Savvy: Since this role is all about data-driven decisions, don’t shy away from showcasing your technical depth. Mention your experience with attribution stacks, data pipelines, and any tools you’ve used to analyse marketing performance. We love a numbers person!

Be Clear and Concise: When writing your application, keep it straightforward. Use bullet points where possible and avoid jargon that might confuse us. We appreciate clarity and want to quickly understand your qualifications and how you can contribute to our team.

Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to track your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our mission-driven team!

How to prepare for a job interview at JobHire.AI

✨Know Your Numbers

As a Fractional CMO, you'll need to demonstrate your understanding of key metrics like LTV, CAC, and ROI. Brush up on these concepts and be ready to discuss how you've used data to drive growth in previous roles.

✨Showcase Your Strategic Mindset

Prepare examples that highlight your ability to develop and implement growth marketing strategies. Discuss specific campaigns where you’ve successfully applied predictive unit economics and how they impacted the bottom line.

✨Be Hands-On with Tools

Familiarise yourself with the ad platforms and analytics tools mentioned in the job description. Be prepared to talk about your experience with Google/Meta and how you’ve managed budgets effectively in the past.

✨Emphasise Experimentation

This role requires a strong focus on testing and learning. Come equipped with examples of how you've structured experiments, what metrics you tracked, and how you made decisions based on insights gained from those tests.

USA Fractional CMO (b2c subscription)
JobHire.AI

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