USA Fractional CMO (b2c subscription) in London
USA Fractional CMO (b2c subscription)

USA Fractional CMO (b2c subscription) in London

London Full-Time 60000 - 80000 ÂŁ / year (est.) No home office possible
J

At a Glance

  • Tasks: Lead growth marketing strategies and analytics to drive measurable results.
  • Company: Join a fast-growing, mission-driven AI company transforming job searches.
  • Benefits: Flexible remote work, part-time contract with potential for full-time.
  • Other info: Collaborate with a brilliant team of industry experts and enjoy excellent growth opportunities.
  • Why this job: Make a real impact on business growth while improving lives through career opportunities.
  • Qualifications: Proven B2C subscription scaling experience and strong analytical skills.

The predicted salary is between 60000 - 80000 ÂŁ per year.

About the Company

JobHire.ai is a vertical AI agent for automated job search. We help thousands of job seekers land interviews faster by finding, tailoring, and applying to jobs on their behalf. We’re profitable, growing fast, and expanding the product to deliver long-term user value beyond job offers alone.

Role

US Fractional CMO (Growth Marketing/UA focus) – Remote (EU/US preferred). Contract / Part‑time (possibility of transitioning to full‑time). We’re restarting Marketing to make it measurable and manageable: predictive unit economics, fast growth process, hypothesis → test → decision. We need a ROI‑oriented Fractional CMO/Growth Marketing (strategic + hands‑on) who can understand our data/stack quickly and deliver clear results in the first 30‑60 days.

What You’ll Do

  • Growth Marketing Strategy & Analytics
  • Implement predictive channel‑level unit economics as the basis for daily budget decisions
  • Establish end‑to‑end funnel metrics from creative to activation (product, market, segmentation, monetization)
  • Keep weekly transparency: dashboard, test status, next steps
  • Run a tight loop: hypothesis → test → insight → decision
  • Standardize experiments (metric, budget, kill criteria, deadline, go/no‑go)
  • Attribution stack, identify gaps, and create a plan to reach 85%+ coverage
  • Manage spend across Google/Meta and other channels through the predictive ROI model
  • Audit and restructure the team: ownership areas, KPIs, output‑per‑person

Expected Outcomes

  • Day 30: Attribution double scale‑up
  • Day 60: LTV/CAC and post‑marketing profit boost
  • 2+ top‑performing creatives/week (definition agreed in advance); test budget share double reduce
  • Sustainable cadence: 1+ test/week, with decisions and kill criteria
  • Automation plan (creative process + campaign management) to hit targets with a smaller team

Requirements

  • B2C subscription scaling track record with personal accountability (MRR scale‑up)
  • Strategic + hands‑on: comfortable in ad platforms and data, fast iteration, strong ROI discipline
  • Technical depth: events/pixels, data pipelines, attribution stacks, integrations
  • Experimentation‑first: high testing velocity, strong learning loop, competitor awareness
  • Cross‑functional mindset across marketing Ă— product Ă— engineering

Beyond the Profile (What We Need To Rebuild)

  • Rebuild the creative process to be strategic (not reactive)
  • Restructure media buying around new funnels; handle attribution + platform re‑learning correctly
  • Connect marketing and product experiments end‑to‑end
  • Launch modern, conversion‑focused lead magnets in 2026

Benefits

  • JobHire is mission‑driven, fast‑growing, and profitable global company
  • Amazing opportunity to scale‑up business growth, improving people's careers and lives
  • Brilliant team of the strongest A players from McKinsey, Nexters, Gett, Glovo
  • Great opportunities for growth

USA Fractional CMO (b2c subscription) in London employer: JobHire.AI

JobHire.ai is an exceptional employer, offering a dynamic and mission-driven environment where you can significantly impact business growth while improving people's careers. With a brilliant team of top-tier professionals and a strong focus on employee development, you'll find ample opportunities for personal and professional growth in a fast-paced, remote setting. Join us to be part of a collaborative culture that values innovation and results, making your work both meaningful and rewarding.
J

Contact Detail:

JobHire.AI Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land USA Fractional CMO (b2c subscription) in London

✨Tip Number 1

Network like a pro! Reach out to your connections and let them know you're on the hunt for a Fractional CMO role. You never know who might have a lead or can introduce you to someone in the industry.

✨Tip Number 2

Get your personal brand on point! Update your LinkedIn profile and make sure it reflects your skills in growth marketing and analytics. Share relevant content to showcase your expertise and attract potential employers.

✨Tip Number 3

Prepare for interviews by practising common questions related to B2C subscription models and ROI-driven strategies. We recommend using the STAR method to structure your answers and highlight your achievements.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for talented individuals who can help us grow and innovate.

We think you need these skills to ace USA Fractional CMO (b2c subscription) in London

Growth Marketing Strategy
Analytics
Predictive Unit Economics
Funnel Metrics Establishment
Dashboard Management
Hypothesis Testing
Attribution Stack Management
Budget Management
Team Auditing and Restructuring
B2C Subscription Scaling
Ad Platforms Proficiency
Data Pipeline Understanding
Experimentation and Testing
Cross-Functional Collaboration
Creative Process Development

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Fractional CMO role. Highlight your B2C subscription experience and any relevant growth marketing strategies you've implemented. We want to see how your skills align with our needs!

Showcase Your Results: When detailing your past experiences, focus on the results you've achieved. Use metrics to demonstrate your impact, like LTV/CAC ratios or successful campaigns. We love numbers that tell a story about your success!

Be Clear and Concise: Keep your application straightforward and to the point. Avoid jargon unless it’s necessary, and make sure your key achievements stand out. We appreciate clarity and brevity in applications!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to track your application and ensure it gets the attention it deserves. We can’t wait to hear from you!

How to prepare for a job interview at JobHire.AI

✨Know Your Numbers

As a Fractional CMO, you'll need to demonstrate your understanding of metrics like LTV/CAC and ROI. Brush up on these concepts and be ready to discuss how you've used data to drive growth in previous roles.

✨Showcase Your Strategic Mindset

This role requires a blend of strategic thinking and hands-on execution. Prepare examples of how you've developed and implemented successful marketing strategies, especially in B2C subscription models. Be specific about your contributions and the outcomes.

✨Be Ready to Discuss Experimentation

The company values a high testing velocity and learning loop. Come prepared with examples of past experiments you've run, what you learned from them, and how they influenced your marketing decisions. Highlight your ability to iterate quickly based on insights.

✨Connect Marketing and Product

Since this role involves cross-functional collaboration, think about how you've worked with product teams in the past. Be ready to discuss how you can bridge the gap between marketing and product experiments to drive better results.

USA Fractional CMO (b2c subscription) in London
JobHire.AI
Location: London

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