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- Tasks: Lead product marketing for advanced blockchain tech, shaping narratives and strategies.
- Company: Join a forward-thinking company at the forefront of blockchain innovation.
- Benefits: Competitive pay, equity options, premium health coverage, and flexible remote work.
- Why this job: Make an impact in a fast-evolving industry while working with cutting-edge technology.
- Qualifications: 5+ years in product marketing, especially in fintech or blockchain.
- Other info: Fully remote role with opportunities for travel and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
This role offers the opportunity to shape how advanced blockchain technology is positioned and adopted by enterprise and institutional audiences. You will lead the creation of compelling product narratives, go-to-market strategies, and industry-focused marketing programs that clearly communicate the value and business impact of innovative solutions. The position involves close collaboration with product, engineering, business development, and compliance teams, translating complex technical concepts into actionable insights for executives, technical teams, and enterprise buyers. Success in this role requires strategic thinking, creative storytelling, and the ability to influence stakeholders in highly regulated, fast-evolving markets.
Accountabilities
- Develop positioning and messaging that communicates the value of blockchain technology for enterprise and institutional use cases, including tokenization, compliance tools, privacy solutions, and scalable infrastructure.
- Plan and execute go-to-market strategies, launches, and integrations for enterprise-focused products.
- Conduct deep market research on institutional adoption, regulatory trends, and enterprise needs.
- Map buyer personas, decision-making processes, procurement barriers, and pain points in financial and enterprise ecosystems.
- Create high-quality materials for enterprise audiences, including executive briefs, solution one-pagers, pitch decks, case studies, whitepapers, and product overviews.
- Build frameworks and enablement resources to support sales, partnership, and solution engineering teams.
- Engage stakeholders at financial institutions, enterprise prospects, and ecosystem partners to ensure messaging resonates with non-crypto-native audiences.
- Define KPIs for institutional adoption and campaign performance, using analytics to refine messaging and prioritize product-market fit.
Requirements
- 5+ years in product marketing, enterprise marketing, or solution marketing, ideally in fintech, blockchain infrastructure, enterprise SaaS, or financial technology.
- Strong understanding of financial institutions, enterprise buyer behavior, and multi-stakeholder product adoption cycles.
- Ability to translate technical product capabilities into business outcomes for non-technical executives and regulated industry audiences.
- Experience collaborating with product, sales, business development, and engineering teams.
- Proven ability to craft compelling narratives for high-stakes audiences, including C-suite executives and regulators.
- Excellent analytical, communication, and stakeholder engagement skills.
Nice to have: experience marketing to banks, exchanges, asset managers, payment providers, or financial market infrastructure; understanding of zero-knowledge proofs, rollups, tokenization, or blockchain scalability; prior work launching B2B or enterprise-grade blockchain products; experience in global or regulated markets.
Benefits
- Competitive compensation, equity, and token package.
- Premium health, dental, and vision coverage.
- 16 weeks paid parental leave.
- Flexible paid time off and company-wide closure weeks.
- $2,000 equipment stipend and $300 monthly co-working allowance.
- Fully remote-first work model with optional travel to team or industry events.
Product Marketing Lead (Remote from UK) employer: Jobgether
Contact Detail:
Jobgether Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Lead (Remote from UK)
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. This is your chance to tell your story and demonstrate how you can add value.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Tailor your answers to show how your experience aligns with their needs, especially in blockchain and fintech.
✨Tip Number 4
Don’t forget to apply through our website! We make sure your application gets seen quickly and fairly, so you can focus on nailing those interviews.
We think you need these skills to ace Product Marketing Lead (Remote from UK)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Product Marketing Lead role. Highlight your experience in fintech and blockchain, and show how your skills align with the job description. We want to see how you can bring value to our team!
Showcase Your Storytelling Skills: Since this role involves crafting compelling narratives, don’t shy away from showcasing your storytelling abilities. Use examples from your past work where you successfully communicated complex ideas to non-technical audiences. We love a good story!
Highlight Collaboration Experience: This position requires working closely with various teams. Be sure to mention any collaborative projects you've been part of, especially those involving product, sales, or engineering teams. We’re all about teamwork here at StudySmarter!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us review your application quickly and fairly, ensuring you get the attention you deserve. Let’s get your journey started!
How to prepare for a job interview at Jobgether
✨Know Your Blockchain Basics
Before the interview, brush up on your blockchain knowledge. Understand key concepts like tokenization and compliance tools, as well as how they apply to enterprise use cases. This will help you articulate how these technologies can drive business outcomes.
✨Craft Your Product Narratives
Prepare to discuss how you would create compelling product narratives. Think about examples from your past experience where you successfully translated complex technical concepts into relatable stories for non-technical audiences, especially C-suite executives.
✨Research the Market Landscape
Dive deep into market research related to institutional adoption and regulatory trends. Familiarise yourself with the pain points and decision-making processes of enterprise buyers. This knowledge will allow you to engage in informed discussions during the interview.
✨Showcase Your Collaboration Skills
Be ready to share examples of how you've collaborated with cross-functional teams, such as product, sales, and engineering. Highlight specific instances where your strategic thinking and stakeholder engagement made a significant impact on project outcomes.
