At a Glance
- Tasks: Lead growth strategies for our self-service product, focusing on revenue and high-quality leads.
- Company: Join Synthesia, a fast-growing AI video platform trusted by top brands like Heineken and McDonald's.
- Benefits: Enjoy a flexible hybrid role, generous salary, equity, 25 days leave, and a work-from-home budget.
- Why this job: Be part of a dynamic team that values building over talking, with huge career growth potential.
- Qualifications: Experience in growth-focused roles, strong UX understanding, and ability to collaborate across teams.
- Other info: Participate in regular team offsites and a generous referral scheme.
The predicted salary is between 48000 - 84000 £ per year.
Welcome to the video first world. From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read. This is true both at home and at work.
Meet Synthesia. We're on a mission to make video easy for everyone. Our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more.
About the job: We’re looking for a Senior or Principal Product Manager to join our Growth team. You’ll be focused on ensuring our self-service product is a consistent source of revenue & high-quality leads. Today our two biggest growth levers are Activation and Monetization. You’ll uncover ways to drive improvements in these areas, develop strategies that enrich the leads our self-service product generates for our Sales organization, and eventually shape how we enhance virality and product-driven acquisition within our key segments. You’ll utilize our experiment platform to run AB tests & develop a full understanding of the customer lifecycle across our databases to make decisions. As a Product Manager, you’ll balance competing priorities between user needs and key metrics, knowing when to compromise and using your expertise to carve a path forward.
Requirements:
- Experience working on growth projects as a Product Manager.
- Customer obsession.
- Strong product opinions and taste - not shying away from proposing high-impact growth initiatives based on your intuition and experience.
- Ability to think at a high level about growth strategy and bridge business goals with both technical and user considerations.
- Strong UX focus and understanding of human behaviour.
- Proven track record in growth-focused roles, ideally in self-service SaaS or PLG environments.
- Experience optimizing Activation and Monetization funnels is a plus.
- Ability to derive insights from qualitative and quantitative sources to shape strategy.
- Ability to be an outstanding cross-functional partner; from Engineering, to Design, Sales, Customer Support, and anyone else that will enable you to ship impactful product.
Our culture: At Synthesia we’re passionate about building, not talking, planning or politicising. We strive to hire the smartest, kindest and most unrelenting people and let them do their best work without distractions. Our work principles serve as our charter for how we make decisions, give feedback and structure our work to empower everyone to go as fast as possible.
Benefits:
- You will be compensated well with a generous salary and equity.
- Flexible, hybrid role based from one of our London, Copenhagen, Munich, Zurich, or Amsterdam offices or remote across Europe.
- You get 25 days of annual leave + local holidays.
- Regular team offsites where you’ll get to collaborate with the product & engineering team in person.
- Work from home budget.
- Work from anywhere policy of 60 days per year.
- You will join an established company culture with regular socials.
- You can participate in a generous referral scheme.
- Huge opportunity for a career defining role as we go from a series D scale-up with strong PMF to the next phase of growth.
Our Hiring Process: You can check out this video for an overview on what to expect during the process.
Senior or Principal Product Manager, Growth employer: JobFlurry
Contact Detail:
JobFlurry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior or Principal Product Manager, Growth
✨Tip Number 1
Familiarise yourself with Synthesia's product offerings and their unique selling points. Understanding how our AI video platform simplifies video production will help you articulate your vision for growth and how you can contribute to enhancing Activation and Monetization.
✨Tip Number 2
Network with current employees or industry professionals who have experience in self-service SaaS or PLG environments. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage during discussions.
✨Tip Number 3
Prepare to discuss specific growth strategies you've implemented in previous roles. Be ready to share examples of how you've optimised Activation and Monetization funnels, as well as any successful AB tests you've conducted that led to measurable improvements.
✨Tip Number 4
Showcase your customer obsession by being prepared to discuss how you've used customer feedback to drive product decisions. Highlighting your ability to balance user needs with business goals will demonstrate that you understand the importance of a user-centric approach in product management.
We think you need these skills to ace Senior or Principal Product Manager, Growth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth projects, particularly as a Product Manager. Emphasise your customer obsession and any specific achievements related to Activation and Monetization.
Craft a Compelling Cover Letter: In your cover letter, express your passion for video technology and how your background aligns with Synthesia's mission. Discuss your strong product opinions and any high-impact growth initiatives you've proposed in the past.
Showcase Your Analytical Skills: Provide examples of how you've derived insights from both qualitative and quantitative data to shape product strategy. This is crucial for demonstrating your ability to optimise growth funnels.
Highlight Cross-Functional Collaboration: Illustrate your experience working with diverse teams such as Engineering, Design, and Sales. Highlight specific projects where you successfully collaborated to ship impactful products, showcasing your team-oriented mindset.
How to prepare for a job interview at JobFlurry
✨Understand the Product and Market
Before your interview, make sure you have a solid understanding of Synthesia's product offerings and the market landscape. Familiarise yourself with their AI video communications platform and how it stands out from competitors. This will help you articulate how your experience aligns with their growth goals.
✨Showcase Your Growth Experience
Be prepared to discuss specific examples from your past roles where you've successfully driven growth initiatives. Highlight your experience with Activation and Monetization funnels, as well as any relevant metrics that demonstrate your impact. This will show that you have the practical knowledge they are looking for.
✨Emphasise Cross-Functional Collaboration
Synthesia values teamwork across various departments. Be ready to share instances where you've worked closely with Engineering, Design, Sales, or Customer Support to achieve product goals. This will illustrate your ability to be an outstanding cross-functional partner, which is crucial for this role.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about how you would approach challenges related to user needs versus business goals. Practising these scenarios can help you articulate your thought process clearly during the interview.