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For Companies At a Glance
- Tasks: Lead marketing strategy and drive growth in the Meat Division.
- Company: Kepak is a top European food company focused on sustainability and innovation.
- Benefits: Enjoy perks like a pension scheme, education support, and discounts on the WrkIt platform.
- Why this job: Join a dynamic team and make a real impact in the food industry.
- Qualifications: 3-5 years in customer-facing marketing, preferably in food; strong commercial skills required.
- Other info: Opportunity to work with cross-functional teams and enhance brand reputation.
The predicted salary is between 43200 - 72000 £ per year.
Company Overview
Kepak is one of Europe's leading food companies with manufacturing sites across Ireland and the UK. Our vision is to be a successful, sustainable, future-ready food business with differentiation at its core, providing a great place to work. This vision is underpinned by our values of Responsibility, Ambition, Passion for Food, and Teamwork.
Job Opportunity
We have an exciting opportunity for a Marketing Lead to join our Meat Division in the UK. The Marketing Lead will play a key role in driving sustainable profitable growth by delivering the marketing agenda, coordinating the work of the Insight, Innovation, and Marketing teams, and supporting the development of the divisional strategy.
Role Responsibilities
- Strategy
- Lead the development and execution of the division's marketing strategy and brands to support growth.
- Develop and implement strategic partner customer growth plans integrating agriculture, sourcing, sustainability, category, and innovation strategies to enhance performance.
- Contribute to a high-performing cross-functional Insight, Innovation, and Marketing (IIM) team, ensuring impactful activities and investment.
- Own the selection, briefing, and performance management of agency partners to ensure category-leading marketing impact, leveraging group scale where relevant.
- Grow
- Support the commercialization of innovation projects aligned with customer, consumer, and strategic objectives.
- Enhance the brand's reputation in agriculture to support sourcing and market share goals.
- Collaborate with the Commercial Team to position Kepak as a leading supplier and thought leader, building customer influence.
- Manage and improve Kepak's investment in IIM to exceed the target of 12% growth.
Candidate Requirements
- 3-5 years of experience in a customer-facing marketing role, preferably within the food industry.
- Interest or knowledge in Agriculture and Agri-Food sectors.
- Strong commercial acumen.
- Proven ability to drive growth through marketing excellence and successful customer programs.
- Experience in developing high-performing cross-functional teams and driving business alignment.
Benefits
- Company pension scheme.
- Support for further education.
- Access to the WrkIt platform for discounts and cashback.
- Bike to Work scheme with salary sacrifice.
- Long service awards.
- GroceryAid Employee Assistance Program for wellbeing and support.
- Subsidized canteen.
- Free BUPA Cash plan.
Marketing Lead employer: JobFlurry
Contact Detail:
JobFlurry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead
✨Tip Number 1
Familiarise yourself with Kepak's values and mission. When you understand their focus on sustainability and teamwork, you can tailor your conversations to highlight how your experience aligns with their goals.
✨Tip Number 2
Network within the food industry, especially in agriculture and agri-food sectors. Attend relevant events or join online forums where you can connect with professionals who might provide insights or referrals for the Marketing Lead position.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven growth through marketing excellence in previous roles. Be ready to share metrics or case studies that demonstrate your impact, as this will resonate well with the hiring team.
✨Tip Number 4
Research current trends in the food industry, particularly around sustainability and innovation. Being knowledgeable about these topics will not only help you in interviews but also show your genuine interest in the role and the company.
We think you need these skills to ace Marketing Lead
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Kepak's values and vision. Highlight how your personal values align with their focus on sustainability, responsibility, and teamwork in your application.
Tailor Your CV: Ensure your CV reflects your experience in customer-facing marketing roles, particularly within the food industry. Emphasise any relevant achievements that demonstrate your ability to drive growth and develop high-performing teams.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for food and agriculture. Discuss specific examples of how you've successfully implemented marketing strategies and collaborated with cross-functional teams in previous roles.
Highlight Relevant Skills: In your application, make sure to mention your strong commercial acumen and any experience you have with innovation projects. This will show that you understand the key responsibilities of the Marketing Lead role.
How to prepare for a job interview at JobFlurry
✨Understand the Company Values
Before your interview, make sure you’re familiar with Kepak's core values: Responsibility, Ambition, Passion for Food, and Teamwork. Be prepared to discuss how your personal values align with theirs and provide examples from your past experiences.
✨Showcase Your Marketing Experience
Highlight your 3-5 years of experience in customer-facing marketing roles, especially within the food industry. Prepare specific examples of successful marketing strategies you've implemented and how they contributed to growth.
✨Demonstrate Commercial Acumen
Kepak is looking for someone with strong commercial acumen. Be ready to discuss how you’ve driven growth through marketing excellence and customer programmes. Use metrics and data to back up your claims.
✨Prepare for Cross-Functional Collaboration
Since the role involves working with cross-functional teams, think of examples where you’ve successfully collaborated with different departments. Emphasise your ability to lead and contribute to high-performing teams.
