At a Glance
- Tasks: Lead feature launches and create engaging content to drive customer adoption.
- Company: Join a profitable SaaS scaleup with over 400,000 global customers.
- Benefits: Enjoy flexible work options, including remote days and a vibrant office culture.
- Why this job: Make a real impact in a fast-paced environment while shaping customer education.
- Qualifications: Experience in product or content marketing, preferably in B2B SaaS.
- Other info: Collaborate with cross-functional teams and own significant projects.
The predicted salary is between 36000 - 60000 £ per year.
Propel are excited to be hiring a Product Marketing Manager for an exciting SaaS scaleup!!With over 400,000 global customers this business is quietly dominating their space, helping brands build trust, boost conversions, and grow faster with beautifully simple tech.They are profitable, and growing fast up 60% in the last 18 months. If you’re looking for a role where you can drive meaningful work and see real impact, this could be the one.About the roleThis is a Product Marketing Manager role at the sweet spot between content and product. You’ll take ownership of how features are launched, how customers learn about what’s new, and how those launches translate into adoption.What you’ll be doingPlan and execute monthly feature launches across multiple channelsOwn product messaging across blog, video, email, and socialHelp build an education academy that drives feature adoption and brand loyaltyShape content strategy for YouTube tutorials, explainers, customer storiesPartner with data and product teams to tailor content to different user segmentsContinuously optimise how new features are introduced, explained, and adoptedYou’ll also help shape two major initiatives:A brand-new customer education academy (think videos, lessons, walkthroughs)A YouTube presence aimed at ecommerce managers looking to get more from their tech stackYou’ll be working closely with product, engineering and data teams translating technical updates into valuable stories that drive action.About youYou may be a product marketer, or you may have grown from a content marketing background and want to get into product marketing or come from a startup where you straddled GTM and product. You’re someone who:Loves simplifying complex ideas and turning them into clear, engaging contentHas worked closely with product or engineering teamsThinks in terms of customer value, not vanity metricsHas curiosity around data, segmentation, and customer behaviourMay have dabbled in YouTube or video creation — or is keen to get startedWants to be in a team that moves fast and values autonomyExperience in B2B SaaS, or B2B tech is preferred.The offer2 days/week in London office4 weeks/year work-from-anywhereHigh-impact, fast-moving role with lots of ownershipIf you’re excited by the idea of launching features that actually get used, creating content that educates and converts, and playing a key role in one of most trusted scaleups, we’d love to hear from you.#productmarketing #saasjobs #ecommerce #growthmarketing #londonjobs
Product Marketing Manager - B2B SaaS employer: Job Traffic
Contact Detail:
Job Traffic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager - B2B SaaS
✨Tip Number 1
Familiarise yourself with the latest trends in B2B SaaS marketing. Understanding the competitive landscape and what makes successful product launches can give you an edge in discussions during interviews.
✨Tip Number 2
Showcase your ability to simplify complex ideas by preparing examples of how you've done this in past roles. Be ready to discuss how you can apply this skill to the specific challenges faced by the company.
✨Tip Number 3
Network with professionals in the B2B SaaS space, especially those involved in product marketing. Engaging with them on platforms like LinkedIn can provide insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your experience with data and customer behaviour. Highlight any tools or methodologies you've used to analyse user engagement and how that informed your marketing strategies.
We think you need these skills to ace Product Marketing Manager - B2B SaaS
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Product Marketing Manager position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling CV: Your CV should clearly showcase your experience in product marketing, especially in B2B SaaS. Highlight specific achievements, such as successful feature launches or content strategies you've implemented, to demonstrate your impact.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background in content marketing or product marketing makes you a great fit, and mention any relevant projects that showcase your skills.
Showcase Your Knowledge of the Industry: Demonstrate your understanding of the B2B SaaS landscape in your application. Mention trends, challenges, or innovations in the industry that excite you, and explain how you can contribute to Propel's growth and success.
How to prepare for a job interview at Job Traffic
✨Understand the Product and Market
Before the interview, make sure to research the company's product offerings and their position in the B2B SaaS market. Familiarise yourself with their customer base and how they differentiate themselves from competitors. This knowledge will help you demonstrate your understanding of the role and how you can contribute.
✨Showcase Your Content Skills
Since the role involves creating engaging content, be prepared to discuss your previous work in content marketing. Bring examples of successful campaigns or projects you've worked on, especially those that simplified complex ideas. Highlight any experience you have with video content or YouTube, as this is a key aspect of the job.
✨Emphasise Collaboration Experience
The position requires working closely with product, engineering, and data teams. Be ready to share specific examples of how you've collaborated with cross-functional teams in the past. Discuss how you translated technical updates into valuable stories for customers, showcasing your ability to bridge the gap between technical and non-technical stakeholders.
✨Demonstrate Curiosity and Data Savviness
The company values curiosity around data and customer behaviour. Prepare to discuss how you've used data to inform your marketing strategies or content decisions. Show that you understand the importance of segmentation and customer value over vanity metrics, and be ready to suggest ways to optimise feature launches based on data insights.