Marketing Executive - B2B Events

A leading international B2B conference company producing over sixty industry events a year is looking to add a Marketing Executive to the team. You\’ll be responsible for producing cost effective, highly targeted direct-marketing plans for conferences and exhibitions and have the opportunity to attend international events. The role is maximising return from all marketing channels involving:Data analysis and segmentationCommissioning list research to build the target audience databasePrint production and direct mail managementCo-ordinating timely and targeted email marketing campaignsNegotiating advertising deals and managing PR Strategy.Maximising promotion of your event through media partnersWorking closely with the sales team ensuring the best leads are generatedSocial media platforms; utilising Twitter and LinkedinMaximising opportunities from the website and ensuring copy conveys USPs and is optimised for SEOWorking with clientsCopywriting and proof readingThis is a fantastic opportunity to join a multi award-winning business, one listed by the Sunday Times as one of the ten fastest-growing UK companies, which offers clear career progression and development. Employee comments include:\”Amazing company, that supports training and progression\”\”Really exciting place to work.\”\”Truly the best company I have worked for so far. This company allows you to grow at your own rate, giving you great responsibility but with guidance. I wouldn\’t be where I am today without them. The location is great, the pay is pretty decent but the rewards are amazing. I couldn\’t praise this company enough, it\’s a \’must\’ for everybody.\”For the Marketing Executive role we\’re looking for:A minimum of twelve months marketing-related experienceDegree from a well-regarded UniversityExcellent analytical skills and commercial awareness.This is a wonderful opportunity for a Marketing Executive with some B2B marketing experience to learn more about industry best-practice and work across an array of fascinating, multi-channel projects. To develop your skills there will be a wealth of practical training and opportunity to attend training webinars and events.If this is you, please send a WORD not pdf CV NOW! #J-18808-Ljbffr