At a Glance
- Tasks: Lead and execute innovative marketing strategies to drive customer acquisition and brand growth.
- Company: Bright Money Group, a fast-growing financial services business with a tech-driven approach.
- Benefits: Competitive salary, career progression, supportive culture, and 20 days holiday.
- Other info: Join a collaborative team focused on growth and innovation in the fintech space.
- Why this job: Shape the future of marketing in a dynamic environment and make a real impact.
- Qualifications: 5+ years in senior marketing roles with expertise in paid media and performance acquisition.
The predicted salary is between 60000 - 60000 £ per year.
Location: Stockport (Office based)
Salary: £60,000 per annum
Job Type: Full-Time, Permanent
About Bright Money Group
Bright Money Group is a fast-growing financial services business focused on helping customers access transparent, accessible, and technology-driven financial solutions. We are looking for an ambitious and commercially driven Head of Marketing to lead our growth strategy, elevate brand awareness, and scale customer acquisition across digital channels.
The Role
We are seeking an experienced Marketing Leader with a strong background in paid marketing and performance acquisition. This role will take ownership of the company's marketing strategy, budget, and execution, with a key focus on generating high-quality leads and delivering measurable ROI. You will lead multi-channel campaigns, optimise customer acquisition funnels, and work closely with senior leadership to support ambitious business growth targets.
Key Responsibilities
- Lead and mentor the internal marketing team, setting tasks and reviewing performance
- Develop and execute the overall marketing strategy aligned with company growth objectives
- Lead and manage paid media campaigns across Google Ads, Meta, LinkedIn, YouTube, and display networks
- Drive customer acquisition through performance marketing and conversion optimisation
- Manage marketing budgets and deliver clear ROI reporting
- Oversee SEO, email marketing, content strategy, and organic social activity
- Analyse campaign performance using data and analytics tools to improve results continuously
- Build and manage relationships with external agencies, media partners, and suppliers
- Collaborate with sales and operations teams to improve lead quality and customer journeys
- Ensure brand consistency across all channels and customer touchpoints
- Identify new growth opportunities, channels, and audience segments
Required Experience & Skills
- Minimum 5 years' experience in a senior marketing role
- Proven success managing high-performing paid marketing campaigns with significant budgets
- Strong understanding of PPC, paid social, retargeting, and conversion tracking
- Experience using platforms such as Google Ads, Meta Ads Manager, GA4, Tag Manager, and CRM systems
- Commercial mindset with strong analytical and reporting skills
- Experience in financial services, fintech, or lead generation sectors preferred
- Excellent leadership and communication skills
- Ability to work in a fast-paced, growth-focused environment
Desirable
- Experience scaling marketing teams
- Knowledge of compliance and FCA-regulated marketing environments
- Strong understanding of customer acquisition cost (CAC) and lifetime value (LTV) metrics
What We Offer
- Salary of £60,000
- Opportunity to shape and lead the marketing function
- Career progression within a growing business
- Supportive and entrepreneurial culture
- 20 days holiday +
Head of Marketing in Stockport employer: Job Search Place Limited
Bright Money Group is an exceptional employer, offering a dynamic and supportive work environment in Stockport where innovation thrives. As the Head of Marketing, you will have the opportunity to shape the marketing strategy of a fast-growing financial services business, with ample career progression and a culture that encourages entrepreneurial thinking. Enjoy a competitive salary, generous holiday allowance, and the chance to lead a talented team while driving impactful marketing initiatives.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Stockport
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at local events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and campaigns. This is a great way to stand out and give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your experience aligns with their goals, especially in driving customer acquisition and optimising marketing strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Head of Marketing in Stockport
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Marketing role. Highlight your experience in paid marketing and performance acquisition, as these are key for us. Use specific examples that showcase your success in managing campaigns and driving customer acquisition.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for marketing and how your skills align with our growth objectives. Don’t forget to mention your leadership experience and how you can elevate our brand awareness.
Showcase Your Analytical Skills:We love data-driven decision-making! In your application, highlight your experience with analytics tools and how you've used data to optimise campaigns. This will show us that you can deliver measurable ROI, which is crucial for this role.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Job Search Place Limited
✨Know Your Numbers
As a Head of Marketing, you'll need to demonstrate your understanding of key metrics like customer acquisition cost (CAC) and lifetime value (LTV). Brush up on these figures and be ready to discuss how you've used them to drive marketing strategies in the past.
✨Showcase Your Campaign Success
Prepare specific examples of high-performing paid marketing campaigns you've managed. Highlight the budgets, platforms used, and the measurable ROI achieved. This will show your potential employer that you can deliver results and manage resources effectively.
✨Demonstrate Leadership Skills
Since this role involves leading a team, be prepared to talk about your leadership style. Share experiences where you've mentored team members or led projects, focusing on how you foster collaboration and drive performance.
✨Align with Company Goals
Research Bright Money Group's mission and values. Be ready to discuss how your marketing strategies can align with their growth objectives. Showing that you understand their business model and can contribute to their goals will set you apart from other candidates.
