At a Glance
- Tasks: Lead marketing strategy to boost awareness and customer engagement for Nominet's services.
- Company: Join Nominet, a leading domain registry making a positive societal impact.
- Benefits: Enjoy a 34-hour work week, 30 days leave, and private healthcare.
- Other info: Diverse workplace valuing every individual and offering excellent career growth.
- Why this job: Shape the future of digital services while working with a passionate team.
- Qualifications: Proven marketing leadership experience in digital services or regulated environments.
The predicted salary is between 60000 - 80000 £ per year.
We're Nominet - a world-leading domain name registry operating at the heart of the UK internet. While we're best known for running .UK domains, our DNS expertise also underpins critical internet infrastructure that government services, including the NHS, rely on. As a public benefit company, our work has a positive impact on society. We've donated millions to projects that use technology to improve people's lives and have committed to delivering £60m worth of support over the next three years.
The Head of Marketing is responsible for developing and executing Nominet's customer marketing strategy to drive awareness, customer acquisition, retention and revenue growth for the registry business. This role ensures our domain, registry and DNS products and services are effectively positioned in the market and aligned with organisational goals. You'll lead a small high-performing team, oversee the full marketing mix, and work closely with Commercial, Product, Customer Success and Corporate Affairs teams.
What You'll Be Doing:
- Develop and deliver a comprehensive marketing strategy aligned to business objectives, growth targets, and Nominet's role as the trusted .UK registry and public benefit company.
- Own go-to-market plans for domain, registry and DNS products, services and partnerships.
- Lead management of the .UK brand and registry services, ensuring clear, consistent and trusted messaging.
- Drive thought leadership through content, events, insights and sector engagement.
- Deliver multi-channel acquisition campaigns across digital, paid, organic, email, social and partnerships.
- Oversee performance of customer websites and registrar resources, ensuring accessible and compliant customer journeys.
- Work closely with Product and Commercial teams on new product development, pricing strategy and propositions.
- Use customer, market and competitor insight to shape propositions, campaigns and service uptake.
- Build relationships with customers, government bodies, regulators, industry partners and strategic accounts.
- Grow Nominet's presence with global and regional stakeholders including ICANN and CENTR.
- Develop dashboards, KPIs, ROI reporting and insight-led performance improvements.
- Manage the marketing budget and agency/supplier relationships.
- Lead, coach and develop a high-performing marketing team.
- Contribute to strategic decision-making as part of the Extended Leadership Team.
About You:
- CIM qualification or equivalent professional marketing accreditation.
- Proven senior marketing leadership experience within a digital services, regulated, B2B or data-led environment.
- Experience working in a TLD registry, domains business, or comparable statutory / membership / professional registry environment strongly preferred.
- Strong background in brand, digital marketing, customer segmentation and integrated campaigns.
- Demonstrable success driving revenue growth, product adoption and customer engagement.
- Strong analytical capability with expertise in CRM, web analytics, insight-led marketing and optimisation.
- Excellent communication, stakeholder management and leadership skills.
- Strategic thinker with strong commercial acumen and a customer centric mindset.
Nice to Haves:
- Knowledge of UK public sector frameworks, procurement and digital accessibility standards.
- Experience of the articulation of pricing strategy and product marketing for data or digital service products.
Align with our leadership competencies:
- Being Human - Demonstrates empathy, authenticity and ethical behaviour, fostering trust, respect and inclusivity.
- Enabler - Creates an environment where others can thrive through support, opportunity and development.
- Visionary - Brings strategic thinking and inspires others with a clear view of the future.
- Goal Oriented - Sets clear goals, drives accountability and delivers results aligned to strategy.
- Models the way - Leads by example and consistently reflects Nominet's values.
Working at Nominet:
Our Values:
- We Make Things Happen
- We Pull Together
- We Bring A Positive Mindset
- We Keep It Simple
What We Offer:
- Early Finish Friday - 34-hour working week with full-time pay (finish at midday on Friday)
- 30 days annual leave plus bank holidays, with the option to buy an additional 5 days
- Bupa private healthcare + Employee Assistance Programme
- Pension scheme matched to 7%
- Electric vehicle scheme with on-site charging points
- Rewards platform with discounts at hundreds of retailers and restaurants
- Medicash discounts on routine healthcare including optical and dental
- Company and individual performance-based annual bonus
Diversity Statement:
We're passionate about creating a workplace where every individual is valued, respected, and empowered. Somewhere we can benefit from all forms of diversity and discover the true value in our differences. If there are any adjustments we could make to the recruitment and selection process to support you, please let us know.
Security Statement:
Nominet is committed to the safeguarding and welfare of the internet and expects all employees and volunteers to share this commitment by participating in the relevant security and screening processes. All roles working for Nominet will be subject to a Baseline Personnel Security Standard (BPSS) check. Some roles, due to the nature of their work, will require additional security clearance. Please note Nominet is unable to provide visa, sponsorship or relocation support for this position.
Head of Marketing in Oxford employer: Job Search Place Limited
At Nominet, we pride ourselves on being a world-leading domain name registry that not only drives innovation in the digital space but also prioritises social impact. Our supportive work culture fosters collaboration and personal growth, offering employees unique benefits such as an early finish on Fridays, generous annual leave, and a commitment to diversity and inclusion. Join us in making a meaningful difference while advancing your career in a dynamic environment at the heart of the UK internet.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Oxford
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing achievements and projects. This is your chance to showcase what you can bring to the table, especially when it comes to driving revenue growth and customer engagement.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Understand Nominet’s role as a public benefit company and think about how your experience aligns with their mission. Be ready to discuss how you can contribute to their goals and make a positive impact.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Nominet team. Don’t forget to follow up after applying; a little persistence can go a long way!
We think you need these skills to ace Head of Marketing in Oxford
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight how your experience aligns with the Head of Marketing role. Use keywords from the job description to show that you understand what Nominet is looking for.
Showcase Your Achievements:Don’t just list your responsibilities; focus on your achievements! Use metrics and examples to demonstrate how you've driven revenue growth or improved customer engagement in previous roles.
Be Authentic:Nominet values authenticity, so let your personality shine through in your application. Share your passion for marketing and how it aligns with their mission as a public benefit company.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves and shows your enthusiasm for joining the Nominet team!
How to prepare for a job interview at Job Search Place Limited
✨Know Nominet Inside Out
Before your interview, make sure you research Nominet thoroughly. Understand their role in the UK internet landscape, especially regarding .UK domains and their public benefit initiatives. This knowledge will help you align your marketing strategies with their mission and demonstrate your genuine interest in the company.
✨Showcase Your Marketing Expertise
Prepare to discuss your previous marketing experiences, particularly in digital services or B2B environments. Be ready to share specific examples of how you've driven revenue growth and customer engagement. Highlight your analytical skills and how you've used data to shape successful marketing campaigns.
✨Demonstrate Leadership Skills
As the Head of Marketing, you'll be leading a team. Be prepared to talk about your leadership style and how you've developed high-performing teams in the past. Share examples of how you've fostered an inclusive environment and supported team members in achieving their goals.
✨Align with Their Values
Nominet values empathy, collaboration, and a positive mindset. During the interview, reflect these values in your responses. Discuss how you've made things happen in your previous roles, how you pull together with others, and how you keep things simple while driving results.
