At a Glance
- Tasks: Lead sales and marketing strategies to boost occupancy in care homes.
- Company: Ambitious care organisation with a focus on growth and community impact.
- Benefits: Competitive salary, car allowance, bonus, and a supportive work environment.
- Other info: Join a collaborative team and enjoy significant influence in a growing organisation.
- Why this job: Make a real difference in residents' lives while shaping the future of care services.
- Qualifications: Proven experience in senior sales and marketing roles within the care sector.
The predicted salary is between 70000 - 75000 £ per year.
A growing and ambitious care organisation is seeking an experienced and commercially focused Sales and Marketing Director to join its Senior Leadership Team. This is an exciting opportunity for a dynamic sales and marketing professional to play a key role in driving occupancy, enhancing reputation, and improving resident experience across a portfolio of care homes.
As a member of the Senior Leadership Team, you will lead the development and delivery of a strategic sales and marketing plan that supports sustainable occupancy growth across both local authority and private fee paying markets. Working closely with Home Managers and a collaborative central support team, you will strengthen enquiry management processes, improve conversion rates, and enhance the customer journey from initial enquiry through to admission.
Key Responsibilities- Develop and implement a multi site sales and marketing strategy
- Drive occupancy growth across all services
- Build and maintain strong relationships with local authorities, commissioners, and key stakeholders
- Lead private fee payer enquiry generation and conversion activity
- Support homes with tours, open days, and community engagement initiatives
- Analyse performance data to identify trends and growth opportunities
- Coach and support Home Managers and teams in sales best practice
- Oversee brand positioning, digital presence, and marketing campaigns
- Proven experience in a senior sales and marketing role within the care home sector
- Strong understanding of both local authority and private fee paying markets
- Demonstrable success in delivering occupancy growth across multiple sites
- An inspiring leader with the ability to engage, influence, and develop teams
- Commercially minded with strong analytical and strategic thinking skills
- Excellent communication, networking, and relationship building abilities
- Full UK driving licence and willingness to travel across the region
- A senior leadership position with significant influence and impact
- The opportunity to shape growth within an expanding organisation
- A supportive, collaborative, and values driven working environment
- Competitive salary and benefits package
Sales and Marketing Director in Epping employer: Job Search Place Limited
Join a dynamic and ambitious care organisation as a Sales and Marketing Director, where you will have the opportunity to significantly influence growth and enhance resident experiences across a portfolio of care homes in the South East & East of England. Our supportive and collaborative work culture fosters professional development, allowing you to lead strategic initiatives while enjoying a competitive salary, car allowance, and bonus. With a focus on values-driven leadership, we empower our team members to thrive and make a meaningful impact in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Sales and Marketing Director in Epping
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales and Marketing Director at Job Search Place Limited, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Job Search Place Limited. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales and Marketing Director. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales and Marketing Director in Epping
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Job Search Place Limited:When writing your cover letter, make sure to tailor your message specifically for Job Search Place Limited. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Job Search Place Limited
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Job Search Place Limited that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Job Search Place Limited that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Job Search Place Limited’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
