At a Glance
- Tasks: Build and lead a marketing function from scratch, driving awareness and demand.
- Company: Join North Star, empowering challenger brands to make a difference.
- Benefits: Competitive salary, opportunity for growth, and direct impact on brand success.
- Other info: Fast-paced environment with potential for senior leadership roles.
- Why this job: Shape a brand and function while working closely with founders.
- Qualifications: 5-8 years in marketing, strong B2B experience, and hands-on CRM skills.
The predicted salary is between 70000 - 80000 £ per year.
North Star helps challenger brands win - giving them the commercial insight, category thinking, and strategic firepower they need to take on the giants of retail. Now, they're looking for a Head of Marketing to help us scale that impact.
This is not a "sit back and set strategy" Head of Marketing role. This is for someone who wants to build and run a marketing engine from the ground up - turning insight into influence, campaigns into conversations, and conversations into commercial growth. You’ll work directly with the founders to shape how North Star shows up in the world, while personally owning the campaigns, systems, and activity that drive awareness, demand, and revenue.
What you’ll be doing:
- Build and lead North Star’s marketing function from scratch
- Design and run high-impact B2B marketing campaigns that drive awareness and inbound demand
- Own demand generation end-to-end; from campaign idea to qualified pipeline
- Turn our insight and thinking into compelling content, thought leadership, events, and webinars
- Build and manage our CRM (HubSpot), including segmentation, automation, and reporting
- Create repeatable playbooks, systems, and processes to scale marketing effectively
- Work closely with founders and the commercial team to connect marketing directly to revenue
- Strengthen client relationships through marketing that drives retention and advocacy
- Over time, build and lead a small, high-performing team
Who we’re looking for:
- You’re a doer as much as a thinker - someone who enjoys building, not just managing.
- 5-8 years’ experience in marketing, with strong B2B experience
- Proven track record of running campaigns that generate real commercial outcomes
- Hands on experience with CRM and marketing automation (HubSpot ideally)
- Able to turn complex ideas into clear, engaging content
- Strong understanding of FMCG, retail, or challenger brand ecosystems (highly valuable)
- Commercially minded; you care about pipeline, revenue, and impact
- A builder mindset; you enjoy creating structure, systems, and scalable processes
- Comfortable in a fast moving scale up where not everything is defined yet
You might not have held the "Head of Marketing" title before – but you’ve already been operating at that level.
Why this role, why now?
North Star has grown through reputation and results. But the opportunity ahead is much bigger. We’re ready to build a marketing engine that consistently drives awareness, influence, and inbound demand – and you’ll play the lead role in making that happen.
This is a genuine opportunity to:
- Shape a brand and function from the ground up
- Work directly with founders
- Build something that has real impact in the challenger brand ecosystem
- Grow into a senior leader (and beyond) as the business scales
Salary: £70,000 - £80,000 DOE
Logistics: Reading, minimum 2 days a week in person
Head of Marketing - North Star in England employer: Job Search Place Limited
North Star is an exceptional employer for those looking to make a meaningful impact in the marketing landscape. With a dynamic work culture that encourages innovation and collaboration, employees have the unique opportunity to shape a brand from the ground up while working closely with founders. The company offers competitive salaries, a focus on personal growth, and the chance to build a high-performing team in a fast-paced environment, all while championing challenger brands that aim to change the world.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing - North Star in England
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues or mentors on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your past campaigns and successes. This is your chance to demonstrate how you can turn insight into influence, just like North Star wants. Make it easy for them to see what you can bring to the table!
✨Tip Number 3
Prepare for interviews by knowing the company inside out. Research North Star’s mission and values, and think about how your experience aligns with their goals. Be ready to discuss how you can build and lead their marketing function from scratch – they want to see your passion and vision!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the North Star team. Let’s make this happen together!
We think you need these skills to ace Head of Marketing - North Star in England
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for challenger brands and marketing shine through. We want to see that you genuinely care about making a difference in the FMCG space and that you're excited about the opportunity to build something impactful with us.
Tailor Your Experience:Make sure to highlight your relevant experience in B2B marketing and any hands-on work with CRM systems like HubSpot. We’re looking for someone who can turn insights into action, so share specific examples of campaigns you've run that generated real results.
Be Clear and Engaging:Your written application should reflect your ability to communicate complex ideas simply and engagingly. Use clear language and structure your thoughts well, as this will give us a taste of how you can create compelling content for our audience.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to be part of the North Star journey right from the start!
How to prepare for a job interview at Job Search Place Limited
✨Know Your Challenger Brands
Dive deep into the world of challenger brands and FMCG. Understand their pain points and how North Star helps them succeed. This knowledge will not only impress your interviewers but also show that you're aligned with their mission.
✨Showcase Your Campaign Success
Prepare to discuss specific campaigns you've run that generated real commercial outcomes. Be ready to share metrics and insights that demonstrate your impact, as this role is all about turning ideas into results.
✨Demonstrate Your Builder Mindset
This isn't just about managing; it's about building from scratch. Share examples of how you've created systems or processes in previous roles. Highlight your hands-on experience with CRM tools like HubSpot to show you can hit the ground running.
✨Connect Marketing to Revenue
Be prepared to discuss how marketing can directly influence revenue. Think about ways you've linked marketing efforts to sales outcomes in the past, and be ready to suggest how you would do this at North Star.
