At a Glance
- Tasks: Lead and optimise paid media campaigns to grow audiences and drive ROI.
- Company: Join a media company focused on creator-led content for a healthier, happier world.
- Benefits: Enjoy a dynamic work environment with opportunities for collaboration and creativity.
- Why this job: Be part of a culture that values innovation and continuous learning in marketing.
- Qualifications: Experience in performance marketing with strong analytical skills required.
- Other info: This is an on-site role, working five days a week.
The predicted salary is between 36000 - 60000 £ per year.
We are working with a media company and investment fund, scaling creator-led content and backing ventures that inspire a healthier, happier world. We are looking for a Performance Marketing Manager to lead the strategy, execution, and optimisation of paid media campaigns to grow audiences, boost engagement, and drive ROI across their clients' products and shows. You’ll own digital performance marketing across platforms like Meta, Google, TikTok, and YouTube, while collaborating with content, CRM, and analytics teams.
Key Responsibilities:
- Run and optimise paid media campaigns across digital channels
- Develop high-performing, data-driven ad creatives
- Manage budgets and maximise return on investment
- Align with cross-functional teams to ensure integrated campaigns
- Test, learn, and iterate to stay ahead of trends
- Use analytics to refine targeting and reporting
What Success Looks Like:
- Scalable campaign performance and audience growth
- Efficient budget use and improved ROI
- Strong cross-team collaboration and aligned messaging
- A test-and-learn culture with continuous optimisation
Key Skills:
- Proven track record in performance marketing
- Strong analytical mindset and platform fluency (Meta, Google, TikTok, YouTube)
- Budget ownership and ROI focus
- Agile, results-driven, and creatively strategic
This role is an on-site, 5 day a week role.
Performance Marketing Manager employer: JLB
Contact Detail:
JLB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially on platforms like Meta, Google, TikTok, and YouTube. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals already working in performance marketing or related fields. Attend industry events, webinars, or join online forums to connect with others. These connections can provide valuable insights and potentially lead to referrals for the role.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your analytical approach and the results achieved. Be ready to share how you optimised budgets and improved ROI, as this will showcase your hands-on experience and strategic thinking.
✨Tip Number 4
Demonstrate your ability to collaborate with cross-functional teams by sharing examples of successful projects where you worked alongside content, CRM, or analytics teams. Highlighting your teamwork skills will show that you can align messaging and drive integrated campaigns effectively.
We think you need these skills to ace Performance Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in performance marketing, especially with platforms like Meta, Google, TikTok, and YouTube. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for performance marketing and how it aligns with the company's mission of creating a healthier, happier world. Mention specific campaigns you've managed and their outcomes.
Showcase Analytical Skills: Emphasise your analytical mindset by including examples of how you've used data to drive campaign decisions. Discuss any tools or methodologies you’ve employed to optimise performance.
Highlight Collaboration Experience: Since the role involves working with cross-functional teams, provide examples of how you've successfully collaborated with content, CRM, and analytics teams in past projects.
How to prepare for a job interview at JLB
✨Showcase Your Analytical Skills
As a Performance Marketing Manager, you'll need to demonstrate a strong analytical mindset. Be prepared to discuss specific examples of how you've used data to drive campaign performance and optimise ROI in previous roles.
✨Familiarise Yourself with Key Platforms
Make sure you have a solid understanding of the platforms mentioned in the job description, such as Meta, Google, TikTok, and YouTube. Bring up any relevant experience you have with these platforms during the interview to show your fluency.
✨Prepare for Budget Management Questions
Since budget ownership is crucial for this role, be ready to discuss how you've managed budgets in the past. Highlight any strategies you've implemented to maximise ROI and ensure efficient budget use.
✨Emphasise Collaboration Skills
This position requires strong cross-team collaboration. Think of examples where you've successfully worked with content, CRM, or analytics teams to create integrated campaigns, and be ready to share those stories.