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For Companies At a Glance
- Tasks: Lead the digital strategy and manage website performance for a growing asset management firm.
- Company: Join a dynamic asset management firm in London with a strong investment track record.
- Benefits: Enjoy a collaborative work environment with opportunities for professional growth and development.
- Why this job: Be at the forefront of digital marketing in finance, making a real impact on online presence.
- Qualifications: Experience in digital marketing or technology roles, preferably in asset management or financial services.
- Other info: Work closely with various teams to enhance website usability and drive data-driven decisions.
The predicted salary is between 36000 - 60000 £ per year.
The Client
Our client is a growing Asset Management firm based in London and has a proven record of investment capabilities covering a broad range of investment products.
The Role
This is a fantastic opportunity for an experienced Marketing Manager with a specialism in Technology who is keen to set and build a Digital Strategy. This experience must be from an Asset Management or Financial Services background in order to lead the development and delivery of a digital strategy roadmap to evolve the Asset Management firm’s online presence.
The Digital Marketing Specialist will drive the SEO performance, consolidate digital marketing metrics and implement a robust analytics and reporting framework to support data-driven decisions. The Digital Marketing Manager will have a strong Technology focus and will align digital marketing initiatives across Marketing, Sales, Compliance, and IT, alongside the day-to-day oversight, management and development of the firm’s website.
The Digital Marketing Specialist will be responsible for the website and intranet management, acting as the first point of contact for all website and intranet queries/requests. They will oversee the website functionality and proactively troubleshoot or escalate any technical issues. The Digital Marketing Specialist will ensure that the website is fully instrumented for analytics and tracking and will confidently implement and refine a comprehensive SEO strategy.
The Digital Marketing Specialist is expected to work with third-party agencies and internal stakeholders to deliver marketing, digital development and other company projects, as well as working with the Director of Marketing and other stakeholders to plan and deliver the firm’s digital strategy. The Marketing Manager will work with different teams within the business, always looking for opportunities to enhance the intranet’s usability, improving search function, organising content logically, or integrating with other internal systems.
The Candidate
- Experience in Marketing Operations, Digital Marketing or Marketing Technology roles, ideally within Asset Management but broader Financial Services will also be considered.
- Relevant digital, e-marketing and website experience – proven track record of managing websites.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) as well as Excel skills for handling marketing data.
- Knowledge of relevant social media channels.
- Any experience with business intelligence or data visualization tools (Tableau, Power BI, etc.) to present marketing data is a plus.
Digital Marketing Specialist , Website & Technology , Asset Management (, , United Kingdom) employer: JJ SEARCH LIMITED
Contact Detail:
JJ SEARCH LIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist , Website & Technology , Asset Management (, , United Kingdom)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the asset management and financial services sectors. This knowledge will help you speak confidently about how you can contribute to the firm's digital strategy during interviews.
✨Tip Number 2
Network with professionals in the asset management industry, particularly those who specialise in digital marketing. Attend relevant events or webinars to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Brush up on your technical skills related to website management and analytics tools. Being able to demonstrate your proficiency with tools like Google Analytics or SEO strategies will set you apart from other candidates.
✨Tip Number 4
Prepare specific examples of past projects where you've successfully implemented digital strategies or improved website performance. Having concrete results to share will showcase your ability to drive success in this role.
We think you need these skills to ace Digital Marketing Specialist , Website & Technology , Asset Management (, , United Kingdom)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially within asset management or financial services. Emphasise your skills in SEO, website management, and analytics tools like Google Analytics.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about digital marketing in the asset management sector. Mention specific achievements that demonstrate your ability to drive digital strategies and improve online presence.
Showcase Relevant Experience: When detailing your work history, focus on roles where you managed websites or implemented digital marketing strategies. Use metrics to quantify your success, such as increased website traffic or improved SEO rankings.
Highlight Technical Skills: Since the role requires a strong technology focus, be sure to mention your proficiency with website analytics tools and any experience with data visualisation tools like Tableau or Power BI. This will show your capability to support data-driven decisions.
How to prepare for a job interview at JJ SEARCH LIMITED
✨Showcase Your Digital Strategy Experience
Be prepared to discuss your previous experience in developing and implementing digital strategies, particularly in the asset management or financial services sector. Highlight specific projects where you successfully drove SEO performance or improved online presence.
✨Demonstrate Technical Proficiency
Familiarise yourself with website analytics tools like Google Analytics and be ready to explain how you've used these tools to inform marketing decisions. Mention any experience with troubleshooting website issues or managing intranet functionalities.
✨Highlight Collaboration Skills
This role requires working closely with various teams. Prepare examples of how you've effectively collaborated with marketing, sales, compliance, and IT teams in past roles to achieve common goals.
✨Prepare for Data-Driven Discussions
Since the role involves data-driven decision-making, be ready to discuss how you've used data visualisation tools like Tableau or Power BI to present marketing data. Bring examples of how data has influenced your marketing strategies.
