At a Glance
- Tasks: Manage social media, influencer partnerships, and offline events to boost brand engagement.
- Company: Join Joybuy, a dynamic retail platform backed by JD.com, shaping the future of e-commerce.
- Benefits: Competitive salary, great office locations, and a supportive culture for career growth.
- Other info: Diverse and inclusive workplace committed to your growth and success.
- Why this job: Make a real impact in a fast-paced environment while growing your skills and network.
- Qualifications: 3+ years in social media and influencer marketing, with strong project management skills.
The predicted salary is between 40000 - 50000 £ per year.
Who We Are
Joybuy is JD.com’s dedicated retail platform for Europe, offering products across a wide range of categories. Operating across the UK, Netherlands, Germany, France, Belgium and Luxembourg, we’re building the future of retail through smart systems, bold ideas, and a customer-first mindset. Backed by JD.com, also known as JINGDONG, and its trusted global technology and supply chain ecosystem, we deliver a shopping experience that is speedy, reliable, and genuinely enjoyable.
What We Offer
Joining Joybuy means becoming part of a business where people, innovation, and impact work together to shape the future of cross-border e-commerce. You’ll contribute to smart supply chains, efficient logistics, and meaningful projects that drive real customer value. With a competitive salary, great office locations, and a supportive, people-first culture, you’ll have the space to grow your career, learn from talented colleagues, and make a genuine impact in a fast-expanding international business.
About The Team
You’ll be joining the Joybuy team, which values collaboration, ownership, and a commitment to delivering high-quality results in a fast-paced, dynamic environment.
About the Role
We are looking for a Social Media & Offline Events Manager to develop Joybuy UK's social media presence, lead influencer partnerships and execute offline activations that drive customer engagement, brand awareness and commercial performance. This is a hands-on role combining strategy and execution, where you will own social media, influencer marketing and local activations to grow awareness, engage communities and support commercial performance.
Your Key Responsibilities
- Develop Joybuy's social media presence
- Define and execute Joybuy's social media strategy across Instagram, TikTok, Facebook, YouTube and other relevant platforms. Own the social content calendar, aligning content with commercial priorities, product launches and seasonal campaigns.
- Partner with creative teams to produce engaging, platform-native content.
- Monitor performance, analyse insights and continuously optimise content based on engagement, traffic and conversion metrics.
- Build and scale influencer partnerships
- Identify, recruit and manage influencers, creators and brand ambassadors aligned with Joybuy's brand. Develop long-term partnerships across different audience segments.
- Lead influencer campaigns end-to-end, from briefing and negotiation through execution and performance analysis. Track ROI and measure the impact of influencer activity on engagement, traffic and sales.
- Deliver impactful offline events
- Plan and execute offline events and brand activations that complement online campaigns and strengthen customer engagement. Coordinate agencies, venues and external partners to ensure flawless execution. Capture and repurpose event content across social channels to maximise reach and impact.
What We’re Looking For
- 3+ years of experience in Social Media and Influencer Marketing, managing social media channels and influencer campaigns.
- Hands-on mindset with a willingness to execute directly: comfortable owning day-to-day social media management, personally identifying and engaging influencers, and coordinating offline events and brand activations from planning through delivery.
- Retail, FMCG, Beauty, Fashion or E-commerce experience is highly desirable.
- Strong project management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
- Data-driven mindset with a clear understanding of how social media contributes to brand awareness, customer engagement and commercial performance.
- Creative, proactive and comfortable working in a fast-paced, entrepreneurial environment.
At Joybuy, we are committed to building a diverse and inclusive workplace where everyone can thrive. We are proud to be an equal opportunity employer and make all employment decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other protected characteristic.
Ready to apply? Take the next step in your career, apply now and explore the opportunities we have to offer. Our growth is creating opportunities. Yours could be next.
Social Media & Offline Events Manager employer: JINGDONG RETAIL (UK) LIMITED
JD.com is an exceptional employer for Software Engineers, offering a dynamic and inclusive work environment that prioritises employee growth and development. With competitive salaries and access to global projects, team members can thrive while collaborating on innovative solutions in the fast-paced e-commerce sector across Europe. The company's commitment to a people-first culture ensures that every employee feels valued and empowered to contribute their best work.
Contact Details:
JINGDONG RETAIL (UK) LIMITED Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Offline Events Manager
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We think you need these skills to ace Social Media & Offline Events Manager
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