Responsibilities
- Plan activity strategies: Develop annual and seasonal campaign plans by analyzing industry trends, business objectives and user behavior. Create comprehensive campaign blueprints with innovative engagement mechanics, clear goals and detailed execution plans to guide campaign development.
- Coordinate campaign execution: Align cross-functional teams including procurement, sales, product and R&D to manage campaign elements like merchant recruitment, product selection and page development. Oversee end-to-end implementation to ensure on-time launch, goal achievement, and improved user engagement.
- Monitor and optimize performance: Track real-time metrics including traffic, conversions and user behavior. Identify insights and issues, adjust strategies dynamically, refine processes, improve ROI, and document operational best practices.
- Integrate marketing resources: Connect brands, merchants and media partners to explore collaborations. Align mutual benefits, expand campaign reach, maximize resource efficiency, and drive business growth while enhancing brand value.
- Drive user acquisition and conversion: Execute offline promotions and community initiatives to attract new users. Optimize user journeys to enhance experience and repeat purchases, achieving targeted growth and conversion goals.
Campaign Operation Manager employer: Jingdong International Middle East FZE
At JD.com, we pride ourselves on being an exceptional employer that fosters a people-first culture in the heart of London. Our commitment to innovation and employee growth is reflected in our competitive salary, global project opportunities, and inclusive environment where every voice is valued. Join us to make a meaningful impact in the world of technology and supply chain, while enjoying a dynamic work atmosphere that encourages collaboration and creativity.
Contact Details:
Jingdong International Middle East FZE Recruitment Team
