At a Glance
- Tasks: Lead marketing strategies to boost private markets growth and client engagement.
- Company: Join a global investment management firm making waves in private markets.
- Benefits: Enjoy a collaborative work environment with opportunities for innovation and impact.
- Why this job: Be at the forefront of expanding market capabilities and driving sustainable business growth.
- Qualifications: Bring expertise in integrated marketing strategies and a strong understanding of private markets.
- Other info: Ideal for those passionate about data-driven marketing and client relationships.
The predicted salary is between 43200 - 72000 £ per year.
Our client is a global investment management firm, seeking a Senior Channel Marketing Manager to work collaboratively with the business to drive the growth of their private markets capabilities. The successful applicant will play a crucial role in expanding into new markets and channels and support sustainable business growth in private markets.
You will achieve this by designing, overseeing and delivering a range of targeted, integrated marketing campaigns to support capital raising across a range of institutional and wholesale client channels, as well as creating and supporting opportunities with public sector partners and potential co-investors.
Key responsibilities:
- Working collaboratively to design the marketing strategy to promote private markets capabilities.
- Working with the broader marketing team to deliver fully integrated marketing campaigns and fundraising activity to drive client sales, retention, and increase brand profile.
- Empowering the virtual team to manage the thought leadership and fund update programme, including client webinars, articles, and emails as well as sales enablement.
- Instilling a data-driven approach to marketing strategy, using insight and our scorecard methodology to ensure activation aligns to and supports commercial outcomes. Ensuring all activity has clear measurements and KPIs.
- Marketing benchmarking.
- Materials governance: Observing good practice in relation to Treating Customers Fairly and ensuring promotions deliver Regulatory and Data Protection requirements. Ensuring compliance with all Consumer Duty accountabilities.
Qualifications
- Strong expertise in developing integrated marketing strategies and knowledge of investment strategies and clients in private markets.
- Knowledge of online and offline marketing activities and the application of digital marketing technology.
- Awareness of the regulations and legislation governing promotion and advertising standards will also be important.
- Strong understanding of the needs and behaviours of private markets clients across both third party investors and public sector partners.
- Experience of developing and delivering impactful and measurable marketing programmes in private markets, demonstrating innovation and commercial awareness.
- Experience of managing marketing budgets and invoice management.
- Exceptional communication skills.
- Strong ability to lead yourself and others and stakeholder management.
Senior Channel Marketing Manager - Private Markets employer: Jigsaw Financial
Contact Detail:
Jigsaw Financial Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Channel Marketing Manager - Private Markets
✨Tip Number 1
Network with professionals in the investment management sector, especially those focused on private markets. Attend industry events, webinars, and conferences to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Showcase your expertise in integrated marketing strategies by sharing relevant case studies or examples of successful campaigns you've led. This will demonstrate your ability to drive growth and engage clients effectively.
✨Tip Number 3
Familiarize yourself with the specific regulations and compliance requirements related to marketing in private markets. Being knowledgeable about these aspects will set you apart as a candidate who understands the industry's complexities.
✨Tip Number 4
Prepare to discuss how you would implement a data-driven approach to marketing strategy. Be ready to share insights on how you have used data to inform decisions and measure success in previous roles.
We think you need these skills to ace Senior Channel Marketing Manager - Private Markets
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and qualifications outlined in the job description. Tailor your application to highlight how your experience aligns with the specific needs of the Senior Channel Marketing Manager position.
Highlight Relevant Experience: Emphasize your expertise in developing integrated marketing strategies, particularly in private markets. Provide concrete examples of past campaigns you've managed that demonstrate your ability to drive growth and achieve measurable results.
Showcase Communication Skills: Since exceptional communication skills are crucial for this role, ensure your application reflects your ability to convey complex ideas clearly. Use concise language and structure your application logically to make it easy for the reader to follow.
Demonstrate Data-Driven Approach: Illustrate your experience with data-driven marketing strategies. Mention specific tools or methodologies you have used to measure campaign effectiveness and how you have applied insights to improve marketing outcomes.
How to prepare for a job interview at Jigsaw Financial
✨Showcase Your Marketing Expertise
Be prepared to discuss your experience in developing integrated marketing strategies, especially in private markets. Highlight specific campaigns you've led and the measurable outcomes they achieved.
✨Demonstrate Data-Driven Decision Making
Since a data-driven approach is crucial for this role, come equipped with examples of how you've used data and insights to shape marketing strategies and measure success. Discuss any tools or methodologies you’ve employed.
✨Understand Regulatory Requirements
Familiarize yourself with the regulations and legislation governing marketing in private markets. Be ready to discuss how you ensure compliance in your marketing activities and how you’ve navigated challenges in this area.
✨Communicate Effectively
Exceptional communication skills are essential for this position. Practice articulating your thoughts clearly and confidently, and prepare to discuss how you've effectively managed stakeholders and led teams in previous roles.