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- Tasks: Drive growth through organic and paid social marketing, analysing performance data for insights.
- Company: Dynamic company focused on innovative digital marketing strategies.
- Benefits: Competitive salary, bonus opportunities, and a creative work environment.
- Why this job: Join a team that values creativity and data-driven decisions to make a real impact.
- Qualifications: Experience in digital marketing with hands-on campaign management skills.
- Other info: Collaborative culture with opportunities for continuous learning and improvement.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a highly driven, commercially focussed Digital Marketing Executive to drive measurable growth with a strong focus on organic and paid social. This role blends performance marketing with creative collaboration, working closely with our in-house studio and agency partners to deliver insight-led content and campaigns. You'll also support wider digital channels including PPC, SEO, and affiliate marketing to ensure a joined-up, performance-first approach.
We're looking for someone who has demonstrable experience in a digital marketing role, with hands-on responsibility for organic and paid social (including practical in-platform experience managing campaigns and optimising performance with social platforms). A strong analytical mindset with the ability to interpret performance data and turn insights into action, this role will work with colleagues across the business to create content that drives revenue and engagement.
Key accountabilities include:
- Own and drive performance across organic and paid social channels, focusing on measurable growth, engagement, and conversion.
- Analyse social performance data to generate insights, inform strategy, and continuously optimise activity.
- Work closely with the studio and design teams to brief, develop, and refine creative, feeding back performance-led creative insights.
- Drive a test-and-learn approach across social, validating creative and audience decisions through performance insights.
- Collaborate with external agencies responsible for campaign execution, ensuring activity is aligned to objectives and proactively suggesting optimisations based on performance.
- Support wider performance channels, aligning PPC, SEO, and affiliate activity with social insights and learnings.
The ideal candidate will not be afraid to challenge the status quo – an attitude of continuous testing, learning and improving to deliver strong and improved revenue/passenger growth is vital for this role. Experience using Google Analytics to track, report and optimise campaigns along with a knowledge of design tools such as Adobe Photoshop/Canva is essential.
If you feel you have the relevant experience and attributes for this role, please send your CV and letter of application to Helen Moylan/Chief Customer & People Officer.
Digital Marketing Executive in Cheltenham employer: JG Travel Group
Contact Detail:
JG Travel Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Cheltenham
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing space, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and results. This is your chance to shine and demonstrate your hands-on experience with organic and paid social.
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've used data to drive decisions in past roles. We love candidates who can turn insights into action!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team and contributing to our growth.
We think you need these skills to ace Digital Marketing Executive in Cheltenham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with organic and paid social, and don’t forget to mention any hands-on campaign management you've done. We want to see how you’ve driven measurable growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've used data to inform your marketing strategies and how you’ve collaborated with teams to create engaging content.
Show Off Your Analytical Skills: Since we’re looking for someone with a strong analytical mindset, make sure to include any experience you have with tools like Google Analytics. Talk about how you've interpreted performance data and turned insights into actionable strategies in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at JG Travel Group
✨Know Your Digital Marketing Stuff
Make sure you brush up on your knowledge of digital marketing, especially around organic and paid social strategies. Be ready to discuss specific campaigns you've managed, the tools you used, and the results you achieved. This will show that you have hands-on experience and can drive measurable growth.
✨Show Off Your Analytical Skills
Prepare to talk about how you've used data to inform your marketing decisions. Bring examples of how you've analysed performance data from social platforms and turned insights into actionable strategies. This will demonstrate your strong analytical mindset, which is crucial for the role.
✨Collaborate Like a Pro
Since this role involves working closely with creative teams and external agencies, think of examples where you've successfully collaborated in the past. Highlight how you’ve briefed design teams or worked with agencies to optimise campaigns. This will show that you're a team player who values collaboration.
✨Embrace the Test-and-Learn Approach
Be prepared to discuss how you've implemented a test-and-learn strategy in your previous roles. Share specific instances where you validated creative decisions through performance insights. This attitude of continuous improvement is exactly what they're looking for!