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- Tasks: Lead and evolve media strategy while managing a multi-million pound budget.
- Company: Join Jet2.com, a leader in redefining travel experiences.
- Benefits: Enjoy colleague discounts, hybrid working, and management bonuses.
- Other info: Unlimited potential for career growth and collaboration with creative teams.
- Why this job: Make a real impact in a fast-paced media landscape with innovative strategies.
- Qualifications: Experience managing large-scale media budgets and strong communication skills required.
The predicted salary is between 60000 - 80000 £ per year.
Reporting to the GM: Advertising, Partnerships & Social Media, our Senior Media Manager is an exciting role in our advertising team. You’ll lead, evolve and deliver our Media Strategy, looking after a multi-million pound budget, ensuring media investment drives short term trading performance and long term brand growth. This role owns the relationship with the media agency and key platform partners, leading a data driven, insight led approach to media planning, activation and optimisation. Ensuring Jet2 remains ahead of the curve in a fast-changing media landscape, maximising efficiency, effectiveness and innovation whilst connecting new and existing audiences with our brand.
Benefits:
- Colleague discounts on Jet2.com flights and Jet2holidays
- Management bonus
- Hybrid working (we’re in the office 3 days per week)
What you’ll be doing:
- Lead, evolve and deliver full-funnel media strategy, aligned to brand and business growth objectives.
- Development of channel mix recommendations in line with media landscape, owning quarterly strategic updates.
- Lead planning and activation across all media channels, ensuring the right balance of brand and sales driving investment.
- Own significant multi-million-pound media budgets, robust governance, optimisation and value.
- Stay at the cutting edge of media landscape evolution, consumption and audience behaviours to deliver strong and relevant media plans, constantly monitoring competitor activity and keeping up to date with emerging platforms.
- Lead the use of Marketing Mix Modelling (MMM) and other effectiveness frameworks to optimise investment and inform future planning.
- Use first and third party data to continuously improve performance, owning and shaping the media and data roadmap.
- Track campaign performance against agreed KPIs, compiling performance reports, analyse campaign data to identify trends and new opportunities, implement testing plans and learning agendas to ensure measurement is front of mind.
- Lead relationship with media agency, platforms and partners holding them accountable for strategic thinking, delivery, innovation and results, ensuring strong joint business plans are in place and delivered against.
- Oversee activation and optimisation across key platforms, both inhouse channels and agency managed media, constantly ensuring plans fully leverage platform capabilities, targeting, AI and automation.
- Work closely with creative teams, wider marketing teams, analytics and commercial to support integrated activity and ensure strategies are fully aligned to maximise impact and consistency.
Qualifications:
- Proven experience managing large-scale media budgets across multiple channels.
- Strong experience working with media agencies and platform partners (e.g. Google, Meta).
- Deep understanding of media effectiveness, MMM, measurement and optimisation.
- Data driven mindset with the ability to turn insight into action.
- Strong stakeholder management and communication skills.
Join us as we redefine travel experiences and create memories for millions of passengers. At Jet2.com and Jet2holidays, your potential has no limits. Apply today and let your career take flight!
Senior Media Manager in Leeds employer: Jet2.com and Jet2holidays
Contact Detail:
Jet2.com and Jet2holidays Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Media Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its media strategy. Be ready to discuss how your experience aligns with their goals, especially around managing large budgets and driving brand growth.
✨Tip Number 3
Showcase your data-driven mindset! Bring examples of how you've used insights to optimise campaigns in the past. This will demonstrate your ability to deliver results and stay ahead in a fast-changing media landscape.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team at Jet2.com and Jet2holidays.
We think you need these skills to ace Senior Media Manager in Leeds
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Media Manager role. Highlight your experience with large-scale media budgets and your work with media agencies. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our team. Share specific examples of how you've led media strategies and driven results in previous roles.
Showcase Your Data Skills: Since this role is all about being data-driven, make sure to highlight your experience with Marketing Mix Modelling and any other measurement frameworks. We love seeing how you turn insights into actionable strategies!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Jet2.com and Jet2holidays
✨Know Your Media Landscape
Before the interview, dive deep into the current media landscape. Familiarise yourself with the latest trends, emerging platforms, and competitor strategies. This will not only show your passion for the role but also demonstrate that you’re proactive and ready to lead the media strategy.
✨Showcase Your Data Skills
Be prepared to discuss how you've used data to drive media decisions in the past. Bring examples of how you've leveraged first and third-party data to optimise campaigns. This will highlight your data-driven mindset and ability to turn insights into actionable strategies.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific media challenges or budget allocations. Think through potential scenarios and how you would approach them, especially regarding balancing brand and sales-driving investments. This will showcase your strategic thinking and problem-solving skills.
✨Build Rapport with Stakeholders
Since strong stakeholder management is key, think about how you can demonstrate your communication skills. Prepare anecdotes that illustrate how you've successfully collaborated with media agencies and partners in the past. This will show that you can maintain strong relationships and drive results.