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- Tasks: Manage JENKI's social media channels and create engaging content.
- Company: Join JENKI, a vibrant brand redefining matcha with creativity and community spirit.
- Benefits: Enjoy flexible working hours and a competitive salary based on experience.
- Why this job: Be part of a passionate team driving brand awareness and customer engagement in a fun environment.
- Qualifications: 2-3 years of experience in social media and content management required.
- Other info: We celebrate diversity and encourage applications from all backgrounds.
The predicted salary is between 28800 - 42000 £ per year.
Location: London (based in our Borough High Street office)
Reporting to: Head of Digital
Employment Type: Full-time, flexible
Compensation: Competitive salary, based on experience.
About JENKI
JENKI is redefining how people drink matcha - creating feel-good energy without the jitters. From our matcha bars across London and award-winning ceremonial grade matcha products, to our innovative collaborations, everything we do is built on craft, creativity, and community.
As we grow, we’re looking for people who share our ambition, energy, and care for the details to help bring the JENKI world to life in fresh, exciting ways.
Role Overview
We’re looking for an experienced social media + content manager to join our growing green team at JENKI Matcha, based out of Borough, London. As social media manager, you will have full ownership of JENKI’s social media channels, devising, implementing and executing social media campaigns that increase brand awareness and customer engagement, and ultimately drive sales across all revenue streams.
Key Responsibilities
- SOCIAL
- Complete ownership of JENKI social channels:
- TikTok
- YouTube (future launch)
- Work closely with our Head of Digital to execute digital marketing strategies and social campaigns
- Work with trade and partnership teams to amplify campaigns through content, across social platforms
- Keep up to date on social trends and tools to optimise your work
- Leverage under-utilised platforms (TikTok, LinkedIn, Pinterest + YT)
- Engage and nurture digital community, ensuring to maintain our high level of responsiveness
- CONTENT CREATION
- Planning, scheduling & implementation of content calendars in line with digital marketing strategy
- Content creation: Photo, video + copywriting for digital distribution
- Engaging content editing: Ensuring all content is optimised for engagement and meets visual guidelines
- Create channel-specific content to drive sales, brand awareness, engagement
- Create content for JENKI’s primary revenue streams:
- Matcha Bars
- Retail + Ecommerce
- Trade + Stockists
- Events
- Develop + shoot recipes for social media, website + newsletter
- Capture and repurpose UGC content
- Plan influencer and collab content
- Work closely with Brand Manager to ensure brand and visual identity is adhered to + presented consistently across all platforms.
- ANALYTICS + REPORTING
- Weekly and monthly reporting on the social metrics that matter
- Keeping internal + external reports up to date
- Data-driven decision making based on performance and audience insights
- Ability to identify the most relevant insights to improve our future social performance
Experience
2-3 years minimum working in social media and content at a D2C or food/beverage/hospitality brand.
We are an equal opportunities employer. We encourage applications from everyone and particularly welcome applications from Black, Asian and Minority Ethnicity applicants, and members of the trans, non-binary and gender-questioning communities.
Contact Detail:
JENKI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media + Content Manager (London)
✨Tip Number 1
Familiarise yourself with JENKI's brand voice and aesthetic. Spend some time engaging with their social media channels to understand the type of content they share and how they interact with their audience. This will help you tailor your approach and demonstrate your fit for the role.
✨Tip Number 2
Showcase your knowledge of current social media trends, especially on platforms like TikTok and Instagram. Prepare examples of successful campaigns you've managed in the past that align with JENKI's mission and values, as this will highlight your ability to drive engagement and brand awareness.
✨Tip Number 3
Network with professionals in the food and beverage industry, particularly those who have experience in social media management. Attend relevant events or webinars to connect with others and gain insights that could be beneficial for your application at JENKI.
✨Tip Number 4
Prepare to discuss data-driven decision-making in your interview. Be ready to share how you've used analytics to inform your social media strategies in previous roles, as this aligns with JENKI's emphasis on performance metrics and audience insights.
We think you need these skills to ace Social Media + Content Manager (London)
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand JENKI's brand values and mission. Familiarise yourself with their products and social media presence to tailor your application accordingly.
Tailor Your CV: Highlight relevant experience in social media management and content creation. Make sure to include specific examples of campaigns you've worked on, especially in the food or beverage sector.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and content creation. Mention how your skills align with JENKI's goals and how you can contribute to their growth.
Showcase Your Work: If possible, include links to your previous work or a portfolio that demonstrates your social media campaigns, content creation, and analytics reporting. This will give them a clear idea of your capabilities.
How to prepare for a job interview at JENKI
✨Showcase Your Creativity
As a Social Media + Content Manager, creativity is key. Prepare to discuss your previous campaigns and how you approached content creation. Bring examples of your work that highlight your ability to engage audiences and drive brand awareness.
✨Know the Brand Inside Out
Before the interview, immerse yourself in JENKI's world. Understand their products, values, and target audience. This will help you demonstrate your passion for the brand and how you can contribute to its growth.
✨Be Data-Driven
Familiarise yourself with social media analytics tools and be ready to discuss how you've used data to inform your strategies in the past. Highlight specific metrics you've improved and how they impacted overall performance.
✨Engagement is Key
Prepare to talk about how you would engage and nurture JENKI's digital community. Think of innovative ways to respond to customer interactions and create a sense of belonging among followers on various platforms.
