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- Tasks: Lead impactful Digital PR campaigns that boost SEO and engage audiences.
- Company: Join Jellyfish, a forward-thinking company that values your growth and creativity.
- Benefits: Enjoy flexible working hours, remote work options, and an annual bonus scheme.
- Other info: Dynamic environment with opportunities for professional development and innovation.
- Why this job: Make a real difference in digital PR while collaborating with creative teams.
- Qualifications: 3+ years in Digital PR, strong storytelling, and media outreach skills required.
The predicted salary is between 40000 - 50000 £ per year.
As a Digital PR Manager, you'll play a key role in shaping and delivering high-impact earned media strategies that drive SEO success for our clients. You'll support campaigns from concept to execution, crafting compelling stories, securing media placements, and generating high-quality backlinks and brand mentions that improve organic and LLM performance. This role is ideal for an experienced Digital PR professional or a Senior Executive looking for their next step up. You'll have a key role in strategy, client management, and campaign execution, working closely with SEO teams, content creators, and creative teams to ensure digital PR efforts are integrated, data-driven, and results-focused. You'll be expected to think strategically and execute brilliantly, managing multiple campaigns while maintaining the highest standards of creativity, storytelling, and relationship-building with journalists and media outlets.
Your primary responsibilities will include:
- Strategic Leadership & Campaign Management
- Own and manage Digital PR campaigns from ideation to execution, ensuring alignment with SEO and broader marketing strategies.
- Develop compelling stories and creative campaign ideas that earn media coverage and drive engagement.
- Build and maintain relationships with journalists to secure high-quality placements.
- Work closely with SEO & GEO specialists to create targeted outreach strategies that improve organic and LLM search performance.
- Identify newsjacking and reactive PR opportunities to ensure our clients stay at the forefront of industry conversations.
- Client & Stakeholder Management
- Serve as the day‑to‑day lead for key client accounts, ensuring seamless communication, strategy alignment, and campaign execution.
- Present campaign strategies, progress updates, and results to clients, showcasing the impact of Digital PR on their SEO performance.
- Support and lead client meetings, calls, and workshops, articulating insights, recommendations, and next steps with confidence.
- Performance & Reporting
- Monitor, track, and report on campaign performance, using data to refine and optimise PR strategies.
- Conduct backlink analysis and competitor benchmarking, working with SEO teams to identify new opportunities.
- Stay ahead of industry trends, media landscapes, and digital PR best practices, ensuring we deliver cutting‑edge campaigns.
- Collaboration & Team Development
- Work cross-functionally with SEO, content, and creative teams to maximise the impact of Digital PR.
- Contribute to the continuous improvement of processes, tools, and techniques to enhance the effectiveness of our campaigns.
Qualifications
Essential:
- 3+ years of experience in Digital PR, with a proven track record of leading campaigns from ideation to delivery.
- Strong storytelling skills, able to craft narratives that capture media attention.
- Expertise in media outreach.
- Understanding of SEO and link-building, and how Digital PR contributes to organic search success.
- Excellent communication and presentation skills, comfortable leading client meetings and workshops.
- Strategic thinker and hands‑on doer, able to balance big‑picture vision with execution.
- Strong organisational skills, capable of managing multiple campaigns at once.
Bonus Skills (Nice to Have)
- Experience with PR tools like MuckRack, SEMrush, and/or Buzzstream.
- Ability to analyse and interpret SEO performance data to inform PR strategies.
- Experience in international or multi‑market PR campaigns.
- Experience in digital PR activity for auto, insurance, tech or SME clients.
We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees.
Additional Information
Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.
Reward: You'll be eligible to join our discretionary annual bonus scheme.
Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am and 6:30pm with flexible working hours.
Digital PR Manager (Maternity Cover) in London employer: Jellyfish Digital Group Limited
Contact Detail:
Jellyfish Digital Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Manager (Maternity Cover) in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. Building relationships can lead to job opportunities that aren't even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR campaigns and results. When you land an interview, use it to demonstrate how you can drive SEO success for clients.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out to companies you admire. Express your interest in working with them and share how you can contribute to their digital PR efforts.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Tailor your application to highlight your strategic thinking and storytelling skills, and let’s get you in for a chat!
We think you need these skills to ace Digital PR Manager (Maternity Cover) in London
Some tips for your application 🫡
Show Off Your Storytelling Skills: As a Digital PR Manager, storytelling is key! Make sure your application highlights your ability to craft compelling narratives. Share examples of how you've secured media placements and driven engagement through your creative ideas.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to reflect the specific skills and experiences mentioned in the job description. We want to see how you align with our needs and how you can contribute to our team.
Highlight Your Campaign Management Experience: We’re looking for someone who can manage multiple campaigns seamlessly. In your application, showcase your experience in leading campaigns from ideation to execution, and how you’ve collaborated with different teams to achieve results.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Jellyfish Digital Group Limited
✨Know Your Stuff
Before the interview, dive deep into the company’s recent campaigns and their impact on SEO. Familiarise yourself with their clients and any notable media placements. This will not only show your enthusiasm but also help you discuss how your experience aligns with their needs.
✨Craft Your Story
Prepare to share specific examples of your past Digital PR campaigns. Highlight your storytelling skills and how you've successfully secured media placements. Use metrics to back up your achievements, as numbers can really impress during discussions about campaign performance.
✨Build Rapport with Interviewers
Remember, interviews are a two-way street! Engage with your interviewers by asking insightful questions about their current strategies and challenges. This shows that you're not just interested in the role, but also in contributing to their success.
✨Stay Current
Keep up with the latest trends in Digital PR and SEO. Be ready to discuss how you would leverage newsjacking opportunities or react to industry changes. Showing that you’re proactive about staying informed can set you apart from other candidates.