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- Tasks: Lead impactful Digital PR campaigns that boost SEO and engage audiences.
- Company: Join Jellyfish, a global digital marketing agency embracing diverse perspectives.
- Benefits: Flexible remote work, competitive bonuses, and generous family support.
- Other info: Collaborative environment focused on personal growth and career development.
- Why this job: Shape innovative strategies and tell compelling stories for top brands.
- Qualifications: 3+ years in Digital PR with strong storytelling and communication skills.
The predicted salary is between 40000 - 50000 £ per year.
At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table. Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.
As a Digital PR Manager, you'll play a key role in shaping and delivering high-impact earned media strategies that drive SEO success for our clients. You'll support campaigns from concept to execution, crafting compelling stories, securing media placements, and generating high-quality backlinks and brand mentions that improve organic and LLM performance. This role is ideal for an experienced Digital PR professional or a Senior Executive looking for their next step up. You'll have a key role in strategy, client management, and campaign execution, working closely with SEO teams, content creators, and creative teams to ensure digital PR efforts are integrated, data-driven, and results-focused.
Your primary responsibilities will include:
- Strategic Leadership & Campaign Management
- Own and manage Digital PR campaigns from ideation to execution, ensuring alignment with SEO and broader marketing strategies.
- Develop compelling stories and creative campaign ideas that earn media coverage and drive engagement.
- Build and maintain relationships with journalists to secure high‑quality placements.
- Work closely with SEO & GEO specialists to create targeted outreach strategies that improve organic and LLM search performance.
- Identify newsjacking and reactive PR opportunities to ensure our clients stay at the forefront of industry conversations.
- Client & Stakeholder Management
- Serve as the day‑to‑day lead for key client accounts, ensuring seamless communication, strategy alignment, and campaign execution.
- Present campaign strategies, progress updates, and results to clients, showcasing the impact of Digital PR on their SEO performance.
- Support and lead client meetings, calls, and workshops, articulating insights, recommendations, and next steps with confidence.
- Performance & Reporting
- Monitor, track, and report on campaign performance, using data to refine and optimise PR strategies.
- Conduct backlink analysis and competitor benchmarking, working with SEO teams to identify new opportunities.
- Stay ahead of industry trends, media landscapes, and digital PR best practices, ensuring we deliver cutting‑edge campaigns.
- Collaboration & Team Development
- Work cross‑functionally with SEO, content, and creative teams to maximise the impact of Digital PR.
- Contribute to the continuous improvement of processes, tools, and techniques to enhance the effectiveness of our campaigns.
Qualifications
Essential:
- 3+ years of experience in Digital PR, with a proven track record of leading campaigns from ideation to delivery.
- Strong storytelling skills, able to craft narratives that capture media attention.
- Expertise in media outreach.
- Understanding of SEO and link‑building, and how Digital PR contributes to organic search success.
- Excellent communication and presentation skills, comfortable leading client meetings and workshops.
- Strategic thinker and hands‑on doer, able to balance big‑picture vision with execution.
- Strong organisational skills, capable of managing multiple campaigns at once.
Bonus Skills (Nice to Have):
- Experience with PR tools like MuckRack, SEMrush, and/or Buzzstream.
- Ability to analyse and interpret SEO performance data to inform PR strategies.
- Experience in international or multi‑market PR campaigns.
- Experience in digital PR activity for auto, insurance, tech or SME clients.
Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.
Additional Information
Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.
- Reward: You'll be eligible to join our discretionary annual bonus scheme.
- Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am and 6:30pm with flexible working hours.
- Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.
Digital PR Manager in London employer: Jellyfish Digital Group Limited
Contact Detail:
Jellyfish Digital Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in Digital PR. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Be proactive! Don’t just wait for job postings. Reach out directly to companies you admire, like Jellyfish, and express your interest. A well-crafted email can make a lasting impression.
✨Tip Number 4
Stay updated on trends! Follow industry news and be ready to discuss how you can contribute to a company’s success. This shows you’re passionate and informed, which is super attractive to employers.
We think you need these skills to ace Digital PR Manager in London
Some tips for your application 🫡
Show Off Your Storytelling Skills: As a Digital PR Manager, storytelling is key! Make sure your application highlights your ability to craft compelling narratives. Share examples of how you've secured media placements and driven engagement through your creative ideas.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to reflect the specific skills and experiences that align with the job description. We want to see how you can contribute to our diverse team and help shape impactful campaigns.
Highlight Your Strategic Thinking: We’re looking for someone who can think strategically while executing brilliantly. In your application, showcase your experience in managing multiple campaigns and how you’ve used data to refine your PR strategies. This will set you apart!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our collaborative team!
How to prepare for a job interview at Jellyfish Digital Group Limited
✨Know Your Stuff
Before the interview, dive deep into Jellyfish's recent campaigns and their approach to Digital PR. Familiarise yourself with their values around diversity and collaboration, as well as their unique blend of tech and creativity. This will help you align your answers with their ethos and demonstrate your genuine interest.
✨Craft Your Story
As a Digital PR Manager, storytelling is key. Prepare examples of past campaigns you've led, focusing on how you crafted compelling narratives that secured media placements. Be ready to discuss the strategies you used and the results achieved, showcasing your ability to drive SEO success through creative storytelling.
✨Showcase Your Relationships
Building relationships with journalists is crucial in this role. Come prepared with examples of how you've successfully engaged with media outlets in the past. Highlight any specific contacts you have in relevant industries and how those relationships have benefited your previous campaigns.
✨Be Data-Driven
Jellyfish values data-driven strategies, so be ready to discuss how you've used analytics to inform your PR efforts. Bring insights from past campaigns, such as backlink analysis or performance metrics, to illustrate your ability to optimise strategies based on data. This will show that you can balance creativity with analytical thinking.