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- Tasks: Lead strategy development for global B2B clients and create impactful marketing strategies.
- Company: Join an award-winning global B2B marketing agency shaping the future of ambitious brands.
- Benefits: Enjoy a dynamic work environment with opportunities for training and professional growth.
- Why this job: Be at the forefront of innovative marketing, driving real change for top-tier organisations.
- Qualifications: 5+ years in B2B marketing with strong analytical and creative problem-solving skills required.
- Other info: Opportunity to work with senior stakeholders and engage in exciting workshops.
The predicted salary is between 43200 - 72000 £ per year.
Are you passionate about shaping the future of global B2B brands? Do you thrive on turning complex business challenges into actionable marketing strategies? Join our award-winning, global B2B marketing agency client as a Strategist and help drive transformative results for some of the world’s most ambitious organisations.
About the Role
As a Strategist, you will be the trusted strategic lead for a portfolio of complex, global B2B clients. You’ll work closely with senior client stakeholders and internal teams to develop and deliver end-to-end marketing strategies that drive measurable business outcomes. Your expertise will span research, insight generation, positioning, and the creation of compelling narratives that guide creative and media teams to success.
Key Responsibilities
- Lead strategy development for selected global B2B clients, from initial discovery through to delivery.
- Guide early client discussions to identify marketing ambitions, opportunities, and gaps.
- Conduct and synthesize quantitative and qualitative research, including the use of advanced social listening and analytics tools (training provided).
- Build hypotheses and uncover actionable insights on audiences, competitors, and industry trends.
- Develop robust value propositions, messaging frameworks, and customer journey maps tailored to diverse segments, geographies, and personas.
- Design and facilitate engaging workshops (both online and in-person) with client and internal teams.
- Consult on optimising the customer journey and addressing key pain points.
- Present insights and recommendations clearly, both verbally and visually, ensuring a logical narrative from findings to action.
What We’re Looking For
- Minimum 5+ years’ experience in B2B marketing, ideally with global or enterprise-level clients.
- Proven track record designing marketing strategies for large, complex organisations.
- Strong analytical skills and creative problem-solving abilities.
- Demonstrable expertise in:
- Audience and account research, segmentation, and buying committee definition
- Brand, campaign, and product/service positioning
- Portfolio, naming, and brand architecture
- Messaging and customer journey mapping
Ready to shape the future of B2B marketing? If you think you have the relevant B2B agency experience and think you might be the B2B research led Strategist we are seeking then apply today by clicking on the button below and attaching your latest CV.
Strategist employer: Jefferson Locke
Contact Detail:
Jefferson Locke Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing. Understanding current industry shifts and innovations will help you speak confidently about how you can contribute to our clients' success.
✨Tip Number 2
Network with professionals in the B2B space. Attend industry events or webinars to connect with potential colleagues and clients, which can provide valuable insights and opportunities for collaboration.
✨Tip Number 3
Prepare to discuss your previous experiences in detail. Be ready to share specific examples of how you've developed and implemented successful marketing strategies for complex organisations.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to drive decisions in past roles. Highlight any tools or methodologies you've employed to gather insights and inform strategy.
We think you need these skills to ace Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in B2B marketing, especially with global or enterprise-level clients. Use specific examples that demonstrate your ability to design marketing strategies for complex organisations.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for B2B marketing and your strategic thinking skills. Mention how your experience aligns with the key responsibilities of the Strategist role and provide insights into your approach to developing actionable marketing strategies.
Showcase Analytical Skills: In your application, emphasise your analytical skills and experience with research tools. Provide examples of how you've used data to inform marketing strategies and decision-making processes in previous roles.
Prepare for Visual Storytelling: Since the role requires excellent communication skills and visual storytelling, consider including a portfolio or examples of past presentations that illustrate your ability to present insights and recommendations clearly and effectively.
How to prepare for a job interview at Jefferson Locke
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and implemented marketing strategies in the past. Highlight your ability to turn complex challenges into actionable plans, as this is crucial for the role.
✨Demonstrate Analytical Skills
Be ready to talk about your experience with quantitative and qualitative research. Mention any tools you’ve used for social listening and analytics, and how these have informed your strategic decisions.
✨Engage in Role-Play Scenarios
Expect to participate in discussions or workshops during the interview. Practise presenting insights and recommendations clearly, as this will showcase your communication skills and ability to engage stakeholders.
✨Familiarise Yourself with B2B Trends
Stay updated on the latest trends and best practices in B2B marketing. Being able to discuss current industry developments will demonstrate your passion and commitment to the field.
