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- Tasks: Drive growth in the Out of Home sector through strategic marketing and sales initiatives.
- Company: Join JDE Peet’s, a leading global coffee and tea company with over 50 iconic brands.
- Benefits: Enjoy competitive salary, professional growth opportunities, and a supportive team environment.
- Why this job: Make a real impact in a fast-paced, entrepreneurial setting while developing your skills.
- Qualifications: 3+ years in branded food or drinks, strong communication skills, and a passion for excellence.
- Other info: Hybrid work model and a commitment to diversity, equity, and inclusion.
The predicted salary is between 28800 - 43200 £ per year.
We are seeking dynamic and versatile professionals with a passion for delivering excellence. We are looking for someone who can seamlessly blend sales and marketing responsibilities to drive growth and foster brand awareness. As our Trade Marketing Executive, you will be a strategic thinker and an effective communicator, ready to make a significant impact in the ‘Out of Home’ business unit.
Key Responsibilities:
- OOH Budget Management: Raise purchase orders (POs) and manage goods receipting. Track monthly actuals vs. plan and forecast budgets. Oversee agency retainers (Regency, Clarion, OMNE). Set up new vendors and handle SAP setup. Ensure timely invoice payments. Review and source new vendor relationships.
- OOH Sample Process: Approve samples and manage the budget. Update sample forms with costing and SKU updates. Raise sample payments. Approve and support sales orders. Source branded merchandise and POS. Manage costs and restocking levels.
- OOH Trade Show Planning: Select strategic shows and plan relevant solutions. Work with the New Business Account manager on trade show and networking strategy. Organise show stand design and support materials. Coordinate logistics and conduct post-show ROI analysis.
- Strategic Data Collation: Monitor trends and adjust strategy plans. Conduct gap analysis and collaborate with Insights team. Feed learnings into sales and brand teams.
- ROI Tracking: Track initiatives and activations. Analyse impact and success. Share success stories and learnings.
- Trade Marketing Asset Management: Manage asset creation with key stakeholders. Ensure OTIF delivery of assets. Monitor success and obtain results.
- Account-Based Marketing: Develop strategies to win specific accounts. Focus on core segments like hotels, education, and contract catering. Open doors and start conversations with potential clients. Manage the SharePoint toolkit for sales reps. Collaborate to create necessary tools with OOH and CPG Team.
- LinkedIn Organic Posts: Plan and execute an organic social plan. Support all brands, sectors, and channels. Monitor and report on success and learnings.
- Distributor and Mystery Shopper Management: Serve as the key contact for monthly mystery shopper updates and feedback to internal stakeholders, distributors, and operations. Act as the second point of contact with distributors.
Qualifications:
- Have a minimum of 3+ years previous experience within a branded and fast-growing food or drinks brand.
- Exceptional communication and presentation skills, with the ability to engage and educate diverse audiences.
- Able to demonstrate a track record of successfully surpassing KPIs.
- You are results orientated, think commercially, value every pound and you’re a great brand ambassador.
- An understanding of basic marketing principles and digital marketing tools.
- Passionate about wanting to deliver excellence and the hunger to learn and develop new skills.
- Ability to manage multiple responsibilities and prioritise effectively in a fast-paced environment.
- You have a passion for working within a small, fast-paced and entrepreneurial environment where no task is too small or big.
- Self-motivated and proactive, with a strong desire to contribute to business growth.
Additional Information:
Our DE&I Statement: At JDE Peet’s we aim to create a better future where we authentically serve, reflect and embrace everyone. We believe in fostering a more diverse, equitable and inclusive organisation where everyone feels comfortable to truly be who they are and unleash their full potential. This means we do not tolerate discrimination on the basis of our race, ethnicity, sex, gender identity, sexual orientation, religion, nationality, age, disability, or any other trait protected by law. Throughout the entire employee lifecycle, we place DE&I at the core of our people processes. This enables us to drive objectivity and eliminate any potential bias, ensuring an inclusive experience in the workplace. Do not hesitate to reach out if you require any reasonable adjustments to the recruitment process.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A collaborative and supportive work environment.
- The chance to be part of a passionate team within the coffee industry.
Company Description:
JDE Peet’s is the world's leading pure-play coffee and tea company, with local roots dating back to 1753, and is headquartered in the Netherlands. We unleash the possibilities of coffee and tea in more than 100 countries with a portfolio of over 50 brands, including L’OR, Peet’s, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick and Moccona.
At JDE Peet’s, we thrive on the freedom to pursue opportunities, provoking new ideas to make an impact at scale. Our ambition is simple – JDE Peet's: unleashing the possibilities of coffee and tea. We bring action to our intentions, following through on what was agreed, always pushing things forward. We offer our people a range of learning and development programmes to support their personal growth. At JDE Peet's, we believe it’s amazing what can happen over a cup of coffee or tea. Apply to unleash a cup of amazing for your career. UNLEASH YOUR POSSIBILITY!
Trade Marketing Executive - Out Of Home employer: Jdeprofessional
Contact Detail:
Jdeprofessional Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Executive - Out Of Home
✨Tip Number 1
Familiarise yourself with the latest trends in the Out of Home (OOH) marketing sector. Understanding current market dynamics and consumer behaviour will help you speak confidently about how you can contribute to the role.
✨Tip Number 2
Network with professionals in the food and drinks industry, especially those involved in trade marketing. Attend relevant events or webinars to make connections that could provide insights or referrals for your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed budgets and tracked ROI in previous roles. Being able to share quantifiable results will demonstrate your capability and fit for the position.
✨Tip Number 4
Showcase your understanding of digital marketing tools and how they can be leveraged in trade marketing. Being well-versed in these tools will set you apart as a candidate who can drive innovative strategies.
We think you need these skills to ace Trade Marketing Executive - Out Of Home
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in trade marketing, sales, and budget management. Use specific examples that demonstrate your ability to drive growth and foster brand awareness, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the coffee and tea industry and how your skills align with the responsibilities outlined in the job description. Mention your experience with OOH marketing and any successful campaigns you've managed.
Showcase Communication Skills: Since exceptional communication is crucial for this role, consider including examples of how you've effectively engaged diverse audiences or collaborated with teams. This will help demonstrate your fit for the position.
Highlight Results Orientation: Provide concrete examples of how you've surpassed KPIs in previous roles. Use metrics to quantify your achievements, such as percentage increases in sales or successful project completions, to showcase your results-oriented mindset.
How to prepare for a job interview at Jdeprofessional
✨Showcase Your Strategic Thinking
As a Trade Marketing Executive, you'll need to demonstrate your ability to think strategically. Prepare examples of how you've successfully managed budgets or developed marketing strategies in previous roles. This will show that you can contribute to the company's growth.
✨Communicate Effectively
Exceptional communication skills are crucial for this role. Practice articulating your thoughts clearly and confidently. Be ready to discuss how you've engaged diverse audiences and educated them about products or services in the past.
✨Demonstrate Your Results Orientation
Be prepared to share specific examples of how you've surpassed KPIs in your previous positions. Highlight your results-driven mindset and how you value every pound spent, as this aligns with the company's focus on commercial thinking.
✨Emphasise Your Passion for Learning
The company values individuals who are eager to learn and develop new skills. Share instances where you've taken the initiative to improve your knowledge or skills, especially in fast-paced environments. This will show your commitment to personal and professional growth.
