At a Glance
- Tasks: Lead impactful marketing campaigns that drive real change in young people's lives.
- Company: Dynamic social impact startup focused on meaningful societal change.
- Benefits: Competitive salary up to £100k, strong benefits, and a vibrant work culture.
- Other info: Join a small, ambitious team with a startup vibe and big aspirations.
- Why this job: Make a tangible difference while working in a fast-paced, innovative environment.
- Qualifications: Experience in B2B marketing and a passion for driving behaviour change.
The predicted salary is between 72000 - 84000 £ per year.
Location: London - 5 days in office
Salary: Up to £100k base, with strong benefits
We are proud to be partnering with an organisation that is looking to create meaningful, societal change. Our client is an independent, commercially minded, and ambitious social impact organisation on a mission to create meaningful change in young people's lives. They use data, research and science to show the importance of their mission, focusing on practical changes that genuinely shift future life chances.
This is a brilliant fit for someone with strong commercial private sector experience who wants to move into an impactful, mission-led business, without the big salary sacrifice, high politics and slow pace that often come with the charitable sector. You will bring the discipline and ambition of a high-performing commercial environment into a mission-driven context where outcomes, not optics, matter most.
What you will lead:
- Define and execute a clear marketing strategy that drives real-world adoption, influence and measurable behaviour change among key professional audiences.
- Design campaigns and engagement journeys aimed at: Doctors, nurses and other healthcare professionals; Education providers (schools, colleges, training organisations); Social care providers and wider public-service professionals.
- Create the core infrastructure: CRM, segmentation, messaging, content, digital channels and performance measurement that would look at home in a modern scale-up.
- Lead integrated campaigns (digital, social, PR, events and partnerships) that shift professional practice, not just awareness – and back it with data and insight.
- Shape and evolve a distinctive, modern brand that feels more like a purpose-led high-growth business than a traditional charity.
- Act as the organisation's marketing voice at leadership level, advising on communications, positioning and stakeholder engagement.
What you will bring:
- Experience building or leading a B2B marketing function, ideally in a high growth, data led or digitally native organisation.
- A track record of driving behaviour change in professional audiences – for example in healthcare, education, social care, SaaS, or other service-led sectors.
- Strong commercial instincts: comfortable with funnels, conversion, propositions, and performance metrics and unafraid of ambitious targets.
- Fluency in digital marketing, content, CRM and analytics, with a test-and-learn mindset.
- Excellent storytelling and brand building skills, able to turn complex issues into clear, compelling narratives.
- A hands-on, collaborative style: equally happy setting strategy and rolling up your sleeves to get things done.
Why it is different:
- Impact with teeth: your work will contribute directly to changing future life chances at scale.
- Startup energy: small, focused team that behaves like a restless startup, not a slow, process-heavy institution.
- Commercial mindset: this is a privately funded organisation that does not think or act like a traditional charity; ambition, pace and rigour are expected.
Finally... This is a targeted search. Please apply only if you meet the essential criteria, we expect high interest and may not be able to respond to everyone individually. JD&CO is passionate about championing diversity and challenging unconscious bias; every application is reviewed with care.
Head of Marketing & Campaigns - Social Impact Startup in London employer: JD&Co
Join a dynamic and innovative founder-led premium consumer brand in London, where you will have the unique opportunity to shape the future of a beloved product. With a strong emphasis on employee growth, a collaborative work culture, and the chance to lead a passionate team towards significant milestones, this role offers not just a job but a meaningful career path. Enjoy competitive compensation, equity options, and the flexibility of a hybrid working environment, all while being part of a company that values creativity and operational excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing & Campaigns - Social Impact Startup in London
✨Get Involved Locally
Dive into local volunteer opportunities or social initiatives. This not only beefs up your CV but also connects you with like-minded folks in nonprofits. Plus, it shows your passion for social impact, which is key for getting noticed by JD&Co.
✨Tap into Professional Networks
Join networks like the National Council for Voluntary Organisations (NCVO) or local charities to meet professionals in the sector. Attend events and workshops to build relationships and learn about potential openings at organisations like JD&Co.
✨Showcase Your Commitment
When prepping for interviews, be ready to speak about your personal connection to social issues. Dive into specific examples of how you’ve contributed to community projects – this will resonate with the mission-driven vibe at JD&Co.
✨Utilise Online Platforms
We’re all about making connections, so use platforms like Idealist and CharityJob to hunt for full-time roles. And of course, you should keep an eye on our website for exciting opportunities at JD&Co. Apply directly through us to stand out!
We think you need these skills to ace Head of Marketing & Campaigns - Social Impact Startup in London
Some tips for your application 🫡
Show Your Passion for the Cause:In the nonprofit sector, it's super important to demonstrate genuine passion for the mission of JD&Co. Use your cover letter to showcase any personal experiences or volunteer work that connects you to their social impact initiatives. This emotional connection can really help your application stand out.
Highlight Relevant Experience:When crafting your CV, be sure to include any relevant projects or roles that showcase your skills in social impact. Whether it's community organising, fundraising, or advocacy, highlight what you've done and the difference it's made. Don’t just list tasks; quantify your achievements and the outcomes of your efforts.
Tailor Your Documents to the Role:For a full-time role like Head of Marketing & Campaigns - Social Impact Startup, ensure your CV and cover letter specifically address the responsibilities outlined in the job description. Use their language to describe your skills and experience, making it easy for the hiring team to see how you fit into their vision.
Emphasise Teamwork and Collaboration:Nonprofits thrive on teamwork, so make sure to emphasise your collaborative experiences. Whether you've worked in a team setting, partnered with community organisations, or facilitated group projects, highlight these experiences in your application. Show them you understand the importance of working alongside diverse individuals to achieve shared goals.
How to prepare for a job interview at JD&Co
✨Show Your Passion for Social Change
When we’re prepping for interviews in the nonprofit space, it's vital to demonstrate our genuine passion for social impact. Be ready to discuss not just your skills and experiences but also why you care about the mission of JD&Co. Sharing personal stories or insights can really make us stand out.
✨Highlight Project Experience
We should focus on specific projects we've worked on that align with the goals of social impact. Whether that’s a community initiative, volunteering, or a class project, having solid examples that showcase our role and the outcomes will resonate well with the interviewers.
✨Familiarity with Relevant Tools and Practices
Let’s brush up on tools and methodologies commonly used in the nonprofit sector, like project management software or outcome measurement frameworks. Being able to speak fluently about these will show that we’re not just passionate but also knowledgeable and ready to hit the ground running.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that evaluate our problem-solving skills in real-world social issues. Think about how we’d handle challenges in the nonprofit environment and prepare stories that demonstrate our critical thinking and adaptability. Role-playing with a friend could help us feel more confident!