At a Glance
- Tasks: Manage and deliver engaging digital content while collaborating with various teams.
- Company: Join a leading fashion eCommerce brand with a dynamic and innovative culture.
- Benefits: Competitive salary, career development opportunities, and a vibrant work environment.
- Other info: Opportunity to develop leadership skills and grow within a fast-paced environment.
- Why this job: Be at the forefront of digital marketing and make a real impact in the fashion industry.
- Qualifications: Experience in eCommerce marketing, team management, and a degree in marketing or related field.
The predicted salary is between 37800 - 46200 £ per year.
Role overview: The Content Manager is responsible for the day-to-day roles and responsibilities of the team. With fine-tuned organisation and time management skills, they will ensure all tasks, projects and priorities are complete on time, and to a high standard. They are responsible for the smooth running of the department and assisting the Content Lead in any supportive capacity.
Responsibilities:
- Working with all teams to manage and circulate the delivery of content as per the business requirements / to strict deadlines.
- Working with the wider teams to develop all content and drive innovation for JD that increases brand and product story presence alongside conversion, view product and add to cart across site and app.
- Working with the UX team to improve site conversion and view product by ensuring best in class creative is executed, using best practice to maximise return.
- Work with the projects team to help trial and deliver new functionality across the Omni-Channel estate and ensure any work is delivered on time.
- Responsible for working with the studio team to develop leading content for JD across all EMEA territories.
- Develop processes to ensure we can deliver content within deadlines.
- Review heat maps and provide regular analysis to be implemented in future changes.
- Continually monitor competitor activity and relevant creative sources for inspiration and share with the wider team.
- Ensure brand guidelines and creative consistency is executed across the full estate including desktop, mobile, app, kiosk, iPad and any additional digital builds.
- Making sure all of these channels are fully up to date with the latest campaign and marketing imagery.
Role objectives and KPI’s:
- Support and influence the UX team to ensure regular testing takes place on-site to improve user journey and conversion.
- Work with wider teams to ensure full digital requirements are executed perfectly, always honouring commercial agreements.
- Work with wider teams to continually improve the process needed to deliver the best-in-class work in a timely manner.
- Ensuring that the Content team is appropriately equipped to undertake their duties and that the facilities enable their efficient conduct of work.
- Develop strong relationships across the business including with the merchandising, marketing, retail & buying teams.
Skills and Experience:
- Knowledge and experience of commercial online marketing within eCommerce retailing is essential (ideally within the fashion industry).
- Experience of developing and executing marketing strategies – across an EMEA focus.
- Experience of briefing and planning digital content.
- Experience of managing a team.
- Experience of using eCommerce applications such as Mesh, Fred Hopper and Google Analytics.
- A degree in marketing/online marketing – or another subject with obvious transferrable skills.
- Meticulous attention to detail.
- Highly organised with proven experience working on a variety of projects simultaneously.
- Working quickly and efficiently with accuracy and attention to detail.
- Experience using Google Analytics to report on performance.
- Strong commercial awareness.
Training needs to upskill:
- Global strategy creation and lead.
- Advanced leadership – how to manage upwards (rather than just their team).
- Advanced projects and development.
- Hiring and team growth – how to build their perfect team.
Digital Content Manager - JDEMEA in Bury employer: JD Sports
At GO Outdoors, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. As a Department Manager, you will not only lead a passionate team but also benefit from extensive personal development opportunities, including access to apprenticeships and accredited qualifications. With a strong commitment to employee growth, competitive staff discounts, and a focus on maintaining high operational standards, working with us means being part of a dynamic environment where your contributions directly impact our success.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Content Manager - JDEMEA in Bury
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for JD Sports and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like JD Sports are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with JD Sports on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at JD Sports. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Content Manager - JDEMEA in Bury
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit JD Sports. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of JD Sports:Show us that you’ve done your homework! In your application, briefly mention what you admire about JD Sports’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at JD Sports
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at JD Sports will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At JD Sports, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
