At a Glance
- Tasks: Join us as a Sales Assistant, delivering top-notch customer service and driving sales.
- Company: JD Group is a leading omni-channel retailer in sports fashion and outdoor gear, thriving globally.
- Benefits: Enjoy 25% off products, exclusive discounts, health plans, and personal development opportunities.
- Why this job: Be part of a dynamic team focused on growth, innovation, and exceptional customer experiences.
- Qualifications: Bring a positive attitude, strong communication skills, and flexibility for various shifts.
- Other info: Opportunities for career progression and access to apprenticeships and accredited qualifications.
18 July 2025
Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni-channel retailer of Sports Fashion, Outdoors and Gyms with our colleagues working in stores across several retail fascias in many markets around the world.
JD Sports Fashion Plc was listed on the London Stock Exchange in 1996 and has been a FTSE100 publicly quoted company since 2019 and continues to grow in the UK and internationally.
We want to be the leading global omnichannel retailer in the sports and outdoor industry. To be a part of this successful company and help us to achieve this you will have the desire to ingrain our strategic goals of being a people-led, innovative and customer-focused organisation which provides operational excellence whilst identifying new areas of growth as part of our day to day objectives.
Role overview:
We are seeking an enthusiastic Sales Assistant to play a vital role in delivering an exceptional shopping experience for our customers. With affluent opportunities for career development, JD Group is the place to be if you are motivated by progression and interested in developing your career.
Responsibilities:
Provide exceptional customer service by greeting customers warmly, ensuring they receive the best experience, and understanding the customer service measurement programme.
Drive and exceed sales targets by utilizing in-store devices, offering the full product range, and maximizing opportunities for add-on sales.
Maintain high visual and merchandising standards by ensuring the shop floor is clean, well-stocked, and displays are organized according to brand guidelines.
Support overall store operations by assisting in other departments as needed, representing the company professionally, and adhering to safety guidelines.
Process sales transactions, including cash handling and card payments accurately.
Upsell and cross-sell products to maximise sales opportunities.
Maintain stock levels on the shop floor and ensure shelves are well-organized and appealing.
Address and resolve customer queries in a professional manner.
Work closely with other sales assistants and team members to achieve store targets.
Role objectives and KPI’s:
Contribute to achieving or exceeding the stores monthly sales target.
Drive all additional KPIs including but not limited to Units, Conversion, ATV, UPT .
Achieve upselling or cross-selling targets.
Maintain a high Net Promotor Score.
Ensure all stock on the shop floor is fully replenished
Skills and Experience :
A positive attitude towards a fast-paced, customer focused retail environment.
An ability to enthusiastically look at a challenge as an opportunity to develop yourself; your career and learn new skills.
Confident Interpersonal and communication skills who thrives in social situations through engagement with customers.
Flexibility to work various shifts, including weekends and holidays, based on store needs.
We know our employees work tirelessly to make JD Group the success it is today and in turn, we offer them some amazing benefits:
Company discount of 25% off a large number of products in-store and online (JD Sports, Size?, Foot Patrol, Blacks, Millets, GO Outdoors)
Exclusive deals and discounts and offers from retail and hospitality businesses through our online benefits platform (TELUS Health)
Access to counselling services, digital health and well-being advice through our benefits platform (TELUS Health)
Health cash plans
Wide range of internal development courses to support personal and professional development throughout your career journey with the Group
Access to apprenticeships & accredited qualifications – Earn while you learn and gain nationally recognised qualifications (England Only)
Discounted Gym memberships at JD Gyms
Access to colleague networks, to share lived experiences and support initiatives that drive positive change.
Opportunities to volunteer and contribute to JD Foundation
Employer engagement forums to help influence positive change
We know our colleagues work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work.
- JD Sports- 2135 Luton Airport, Unit 38, LUTON, Luton, United Kingdom
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Store Colleague - Luton Airport employer: JD Sports Fashion PLC
Contact Detail:
JD Sports Fashion PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Store Colleague - Luton Airport
✨Tip Number 1
Familiarise yourself with JD Sports' product range and current promotions. This knowledge will not only help you engage customers effectively but also demonstrate your enthusiasm for the brand during any interactions.
✨Tip Number 2
Showcase your customer service skills by practicing common retail scenarios with friends or family. Being able to handle various customer queries confidently will set you apart as a candidate who can thrive in a fast-paced environment.
✨Tip Number 3
Network with current or former employees of JD Sports, especially those who have worked at Luton Airport. They can provide valuable insights into the store culture and expectations, which can help you tailor your approach.
✨Tip Number 4
Be prepared to discuss your flexibility regarding shifts, including weekends and holidays. Highlighting your willingness to adapt to the store's needs will show that you're a team player ready to contribute to the store's success.
We think you need these skills to ace Store Colleague - Luton Airport
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the responsibilities and skills required for the Store Colleague position. Tailor your application to highlight how your experience aligns with these requirements.
Craft a Strong CV: Ensure your CV is up-to-date and clearly outlines your relevant experience in retail or customer service. Use bullet points to make it easy to read and focus on achievements that demonstrate your ability to meet sales targets and provide excellent customer service.
Write a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific examples of how you have provided exceptional customer service or exceeded sales targets in previous roles. Show that you understand JD Group's values and how you can contribute to their goals.
Proofread Your Application: Before submitting your application, take the time to proofread your CV and cover letter. Check for any spelling or grammatical errors, and ensure that all information is accurate and presented professionally.
How to prepare for a job interview at JD Sports Fashion PLC
✨Show Enthusiasm for Customer Service
As a Sales Assistant, your role revolves around providing exceptional customer service. Make sure to express your passion for helping customers and creating a positive shopping experience during the interview.
✨Demonstrate Sales Skills
Be prepared to discuss how you can drive sales and exceed targets. Share examples of how you've successfully upsold or cross-sold products in previous roles, as this aligns with the company's goals.
✨Highlight Teamwork Abilities
The role requires working closely with other team members. Talk about your experiences in collaborative environments and how you contribute to achieving team goals, which is crucial for success in this position.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to handle customer queries. Think of specific scenarios where you resolved issues effectively, showcasing your interpersonal skills and professionalism.