Digital Trading Executive - JD in Bury St Edmunds

Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni-channel retailer of Sports Fashion, Outdoors and Gyms with our colleagues working in stores across several retail fascias in many markets around the world. JD Sports Fashion Plc was listed on the London Stock Exchange in 1996 and has been a FTSE100 publicly quoted company since 2019 and continues to grow in the UK and internationally. We want to be the leading global omnichannel retailer in the sports and outdoor industry. To be a part of this successful company and help us to achieve this you will have the desire to ingrain our strategic goals of being a people-led, innovative and customer-focused organisation which provides operational excellence whilst identifying new areas of growth as part of our day to day objectives.

Role overview

Working with the Trading Manager to ensure commercial targets are met, for sales, GPV and EBIT. Creating a trading plan and building relationships with digital channel teams and buying & merchandising functions.

Responsibilities

• Review the website content & customer journey to ensure relevancy across all devices (web, mobile, app).
• Constantly review the navigation and structure of all channels looking for ways to improve visitor/buyer conversion rates.
• Review the seasons trading, looking for opportunities to drive sales, through new brands and ranges.
• Regular website walk-throughs across all devices.
• Understand the Retail performance and adjust plans accordingly.
• Be aware of what competitors are doing, looking for new trends and developments.
• Testing & tracking promotional mechanics.
• Additional support across key trading periods.
• Review previous week’s performance and propose and agree actions for the week.
• Review daily sales identifying areas of weakness, proposing, and taking action to increase sales and ensuring optimal stock availability at all times.
• Tracking, reporting and recommending solutions for slow sellers.
• Suggesting markdown and promotional events in line with brand strategy and tracking performance and reporting on successes and missed opportunities.
• Working with Merchandising to drive order fulfilment from Digital warehouses.
• Working with digital channel teams to ensure campaigns are consistent and successful.
• Work with Marketing to support 3rd party brand campaign execution.
• Manage the key website metrics across each financial period to ensure all targets are met.
• Support and share learnings with wider trading & country teams.
• Manage the relationship with digital merchandising counterparts.
• Support across key brand relationships.
• Establish working relationships with divisional Buying & Merchandise teams.
• Work closely with all Digital functions across Digital Marketing functions, Content, Social and Copywriting.
• Create strong relationships with Marketing function.

Role objectives and KPI’s

• Drive trading to agreed plans.
• Implement and apply good practice.
• Build skills & development from working with wider trading team.
• Build strong relationships with B&M team.
• Identify opportunities.
• Identify threats and look to resolve.

Skills and Experience

• Experience working within a Trading function.
• Confident working with datasets and various reporting tools (eg Excel, Power Bi, Google Analytics, etc).
• A working understanding of other areas of an ecommerce business including Merchandising, Content, and performance marketing.
• Self-motivated, able to deliver work to a high standard within a deadline.
• Good organisation and time-management skills.
• Exceptional interpersonal skills and good team player.
• Trading Calendar.
• Profit & loss Understanding.
• Launch Management.
• Cross function coordination.
• Experience on core reporting tools (Power BI, GA, Grafana).
• Wider market knowledge (key Periods, Competitors).