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- Tasks: Lead marketing for a gym network, driving brand visibility and membership growth.
- Company: JD GROUP, a dynamic fitness brand in Bury St Edmunds.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Other info: Inspire a multidisciplinary team and enjoy a vibrant work environment.
- Why this job: Join a passionate team and make a real impact in the fitness industry.
- Qualifications: Extensive marketing experience in fitness or subscription brands, with a focus on Gen Z culture.
The predicted salary is between 50000 - 65000 £ per year.
JD GROUP is seeking a Head of Marketing & Communications in Bury St Edmunds to lead the marketing function of their gym network. You will inspire a multidisciplinary team while focusing on brand visibility and membership growth.
The ideal candidate brings extensive marketing experience in fitness or subscription brands, with a proven track record of driving membership acquisition and retention. Your role will involve managing combined marketing efforts including digital PR, paid media, and CRM optimization. Passion for fitness and knowledge of Gen Z culture are key to success.
Head of Growth Marketing & Brand for Fitness & Membership in Bury St Edmunds employer: JD GROUP
Contact Detail:
JD GROUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Growth Marketing & Brand for Fitness & Membership in Bury St Edmunds
✨Tip Number 1
Network like a pro! Reach out to people in the fitness and marketing industries on LinkedIn. Join relevant groups and engage in conversations to get your name out there.
✨Tip Number 2
Show off your passion for fitness! When you get the chance to chat with potential employers, share your personal fitness journey or any projects you've worked on that relate to the industry.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies. Bring fresh ideas to the table that align with their goals, especially around membership growth and brand visibility.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you’re serious about joining the team.
We think you need these skills to ace Head of Growth Marketing & Brand for Fitness & Membership in Bury St Edmunds
Some tips for your application 🫡
Show Your Passion for Fitness: When you're writing your application, let your love for fitness shine through! We want to see how your enthusiasm aligns with our mission and how it can help drive membership growth.
Highlight Relevant Experience: Make sure to showcase your marketing experience, especially in fitness or subscription brands. We’re looking for someone who has a proven track record, so don’t hold back on those achievements!
Tailor Your Application: Take the time to customise your application for this role. Mention specific skills that relate to digital PR, paid media, and CRM optimisation. We appreciate when candidates take the extra step to connect their experience with what we need.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Let’s make it happen!
How to prepare for a job interview at JD GROUP
✨Know Your Fitness Stuff
Make sure you brush up on the latest trends in fitness marketing and membership growth. Familiarise yourself with successful campaigns from other fitness brands, especially those targeting Gen Z. This will show your passion for the industry and your ability to think strategically.
✨Showcase Your Leadership Skills
Prepare examples of how you've inspired and led teams in previous roles. Think about specific challenges you faced and how you motivated your team to overcome them. JD GROUP is looking for someone who can lead a multidisciplinary team, so be ready to demonstrate your leadership style.
✨Be Data-Driven
Since the role involves managing marketing efforts like digital PR and paid media, come prepared with metrics and results from your past campaigns. Highlight how you've used data to drive decisions and improve membership acquisition and retention. Numbers speak volumes!
✨Connect with Gen Z
Research Gen Z culture and how it influences fitness trends. Be ready to discuss how you would tailor marketing strategies to engage this demographic effectively. Showing that you understand their values and preferences will set you apart as a candidate.