At a Glance
- Tasks: Lead and execute exciting social media campaigns for JD and partner brands.
- Company: Join JD Sports, a leading name in the sports retail industry.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Engage with influencers and attend events to capture content and build relationships.
- Why this job: Be at the forefront of social media strategy and creativity in a vibrant team.
- Qualifications: Experience in social media management and campaign execution is essential.
The predicted salary is between 35000 - 45000 € per year.
Your primary focus will be to oversee and execute the day‑to‑day activity for social campaign activity across 3rd Party Brand and/or JD brand marketing campaigns, to deliver best‑in‑class social media end‑to‑end campaigns. You will be the main day‑to‑day point of contact and have a helicopter viewpoint across all JD’s marketing campaigns, which may include both 3RD party Brand and JD brand.
Working with the Social Media Campaign Manager, you will liaise and maintain relationships with wider team stakeholders across the JD estate to further the social strategies across brand and campaign moments. Deliver best‑in‑class content across JD social media channels, drive engagement through community management, and take a data‑led approach to improve platform performance, content performance and future campaign planning.
Responsibilities- Campaign Project Management: Working with the wider social team, the candidate must continually build and improve JD’s social media channels, primarily focusing on campaign content living on channels such as Instagram and TikTok. Design and manage the project plans ‘Run of Show’ (ROS) documents for all tier 1 (business priority) campaigns, ensuring that all information is shared with external brand and internal JD teams. Brief the wider social team to ensure campaign content hits JD’s social channels at the right time, through strong tease, launch, and sustain moments. Manage all assets from campaigns – both external and internal, ensuring the social team has what they need for ‘go live’. Once approved in the ‘Run of Show’, all assets must follow the appropriate process before hitting the channels, which may include using scheduling tools and seeking approvals from the Social Campaigns Manager and/or Social Lead.
- Have an awareness of the workflow and what is executed across JD Brand and our partners. This includes understanding how brands may overlap into JD Own Brand campaign moments (i.e. Seasonal campaigns like Christmas) and being able to collaborate and align with the teams. As the candidate would with the wider social team, they must avoid and negotiate any clashes in the calendar and win together as one team. You will be required to attend campaign activations and events across JD brand and our third-party brand partners for the purpose of content capture and representing the business to the wider industry and competitors.
- Social Strategy and Execution: Work with the wider Social Team, Multichannel team and Marketing team to ensure our newly developed Social Strategy is closely followed during the brief and integration of all campaign projects. Work with the wider Social Team and marketing team to develop integrated strategies that ensure social is always at the heart of what we do.
- Content and Collaboration: Create content that aligns with JD marketing and social strategy to connect with our social audience to drive community engagement and help strengthen their connection to JD and the partner brands. Work with the internal buying/merchandising team on ensuring all relevant campaign product/exclusive product is being promoted and showcased as strongly as possible – following brand guidelines and/or guidance from 3PB teams. Work with our external brand partners and teams on calls / in person to build strong social relationships to take into any campaign. Work closely with our internal influencer and talent team on influencer campaign extensions and concepts. Support the Social Media Community Manager in monitoring and replying to comments/consumer interactions across JD’s social channels. This includes required training for any relevant tools and platforms, working towards community KPIs, identifying key talking points, trends and behaviours and analysing sentiment, both positive and negative. The candidate should be able to respond in a way that feels organic JD brand, thus using community as a way to receive community feedback in real time. This should be shared continuously with the relevant stakeholders as part of reporting.
- Paid Media: Have an understanding of the paid media formats across all social channels to confidently deliver end‑to‑end social media campaign planning and execution. Create campaign asset planning tracking or both paid and organic activity, liaising closely with the performance team to agree on budget and channel plans.
- Reporting and trend monitoring: Work towards performance goals, campaign KPI set by the Social Media Campaign Manager and monitor success for organic and paid activity for all campaign projects. To continually build and improve the social media channels and offerings for JD where there is channel presence. Provide insights to share with the social media team and wider marketing business from social channels with activity that will feed into social media content briefs and reports. Take an immersive approach to your focus platform(s), and have a thorough understanding and knowledge of all facets of it, including platform analytics.
Senior Social Executive - Campaigns in Suffolk employer: JD Group Plc
JD Sports is an exceptional employer, offering a dynamic work environment at its Head Office in Bury, where creativity and collaboration thrive. Employees benefit from a strong focus on professional development, with opportunities to engage in innovative social media campaigns that shape the brand's identity. The inclusive culture fosters teamwork and encourages personal growth, making it an ideal place for those seeking meaningful and rewarding careers in the fast-paced world of retail marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Social Executive - Campaigns in Suffolk
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to slide into DMs on LinkedIn. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best social media campaigns. This is your chance to shine and demonstrate what you can bring to the table, especially for a role like Senior Social Executive.
✨Tip Number 3
Prepare for interviews by researching JD’s recent campaigns. Be ready to discuss how you can contribute to their social strategy and improve engagement. Tailor your answers to show you understand their brand and audience.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the StudySmarter team. Don’t miss out on this opportunity!
We think you need these skills to ace Senior Social Executive - Campaigns in Suffolk
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Social Executive role. Highlight your experience with social media campaigns and how you've driven engagement in previous roles. We want to see how you can bring your unique flair to JD's social strategy!
Showcase Your Creativity:This role is all about creating best-in-class content, so don’t hold back! Include examples of your past work or projects that demonstrate your creative skills. We love seeing innovative ideas that resonate with audiences, especially on platforms like Instagram and TikTok.
Be Data-Driven:Since the role involves a data-led approach, make sure to mention any experience you have with analytics tools or performance tracking. Show us how you've used data to improve campaign outcomes in the past – we’re all about making informed decisions at StudySmarter!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our culture and values before you hit 'send'!
How to prepare for a job interview at JD Group Plc
✨Know Your Campaigns
Before the interview, dive deep into JD's recent social media campaigns. Familiarise yourself with their style, tone, and engagement strategies. Being able to discuss specific campaigns will show your genuine interest and understanding of the brand.
✨Showcase Your Project Management Skills
Prepare examples of how you've successfully managed social media projects in the past. Highlight your ability to create 'Run of Show' documents and coordinate with various teams. This will demonstrate that you can handle the day-to-day activities required for this role.
✨Engage with Data
Be ready to discuss how you've used data to inform your social media strategies. Bring examples of how you've improved content performance or platform engagement through a data-led approach. This is crucial for showing that you can drive results.
✨Build Relationships
Think about how you've collaborated with internal teams and external partners in previous roles. Be prepared to share stories that illustrate your ability to build strong relationships, as this is key for liaising with stakeholders across JD’s marketing campaigns.
