At a Glance
- Tasks: Create engaging content and support PR campaigns for exciting consumer brands.
- Company: Join a dynamic team at a leading PR agency in Leeds.
- Benefits: Hybrid work model, competitive salary, and opportunities for growth.
- Other info: Collaborative environment with a focus on creativity and trend-spotting.
- Why this job: Kickstart your PR career and make an impact in the media landscape.
- Qualifications: Passion for PR, strong communication skills, and social media savvy.
The predicted salary is between 25000 - 32000 € per year.
Are you looking to take your first steps into a career in PR? We’re looking for a PR & Social Executive who can craft compelling content, spot trends and support integrated campaigns across our growing client base. This role focuses largely on PR and authority building for our range of consumer brands. You’ll be drafting press releases, outreaching to journalists, and keeping a keen eye on what’s trending in the media to get our clients in the headlines. You’ll also occasionally use copywriting skills to support the team across social media and written content. You’ll bring a solid understanding of PR activity helping to build brand awareness, secure brilliant coverage and drive engagement through creative and strategic thinking.
Key Responsibilities
- Support PR campaigns through content creation, data analysis, media outreach and trend‑led storytelling
- Identify reactive opportunities and cultural trends to enhance client visibility
- Support and execute social and PR strategies aligned with client objectives
- Create engaging, high‑performing content informed by platform best practices
- Monitor performance using reporting, PR measurement and social analytics tools providing actionable insights
- Support media relations activity, including drafting press content, building media lists and liaising with journalists
- Collaborate with internal teams to brief and refine creative output
- Maintain strong relationships with clients and stakeholders
- Support and help grow organic social media accounts across platforms including TikTok, Instagram, X, Facebook and YouTube
Experience Sought
- Strong understanding of PR fundamentals and a passion for identifying and discussing cultural events and news
- Organic social experience is beneficial, particularly working on/with social media platforms (TikTok, Instagram, X, Facebook, YouTube)
- Experience developing and reporting on social/PR campaigns and strategies
- Ability to grow channels and increase engagement in line with strategic goals
- A natural trend‑spotter with a strong awareness of memes, culture, and media opportunities
- Experience using reporting, scheduling, and analytics tools
- Confidence briefing and providing feedback on creative content
- Experience working with clients or internal stakeholders
- Strong written and verbal communication skills
- Experience writing for online channels and platforms, ideally press and web copy, or social channels where applicable is beneficial
- Good analytical ability and attention to detail
- Proficiency in Excel, Word, PowerPoint (or equivalent tools)
- Solid foundation in English and numeracy
Desirable (but not necessary) proficiencies:
- Experience with both B2C and B2B markets
Jaywing is an equal opportunities employer.
PR and Social Executive Leeds (Hybrid - 3 days per week) employer: Jaywing
At Jaywing, we pride ourselves on being an excellent employer, offering a vibrant work culture that fosters creativity and collaboration. As a PR and Social Executive in Leeds, you'll benefit from hybrid working arrangements, professional development opportunities, and the chance to work with a diverse range of consumer brands, all while being part of a supportive team that values your contributions and encourages growth.
StudySmarter Expert Advice🤫
We think this is how you could land PR and Social Executive Leeds (Hybrid - 3 days per week)
✨Tip Number 1
Get your networking game on! Reach out to people in the PR industry, attend events, and connect with professionals on LinkedIn. We can’t stress enough how valuable personal connections can be in landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best writing samples, social media campaigns, or any relevant projects. This is your chance to shine and demonstrate your understanding of PR fundamentals and trend-spotting.
✨Tip Number 3
Stay updated on current trends and cultural events. Follow industry news, subscribe to PR blogs, and engage with content on social media. This will not only help you in interviews but also show your passion for the field.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to apply directly!
We think you need these skills to ace PR and Social Executive Leeds (Hybrid - 3 days per week)
Some tips for your application 🫡
Show Off Your Writing Skills:Since this role is all about crafting compelling content, make sure your application showcases your writing prowess. Whether it's a cover letter or your CV, use clear and engaging language that reflects your personality and passion for PR.
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to highlight your relevant experience in PR and social media. Mention specific projects or campaigns you've worked on that align with what we do at StudySmarter.
Be Trend-Savvy:We love a good trend spotter! In your application, mention any recent cultural events or trends you’ve noticed and how they could relate to our clients. This shows us you’re not just interested in PR but are actively engaged with the media landscape.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way to ensure your application gets into the right hands and allows us to see your enthusiasm for joining the StudySmarter team!
How to prepare for a job interview at Jaywing
✨Know Your PR Fundamentals
Before the interview, brush up on your understanding of PR basics. Be ready to discuss how you can apply these principles to real-world scenarios, especially in relation to consumer brands. This will show that you’re not just passionate about PR but also knowledgeable.
✨Showcase Your Trend-Spotting Skills
Prepare examples of recent trends or cultural events that you think could be leveraged for PR campaigns. This demonstrates your ability to think strategically and creatively, which is crucial for the role. Don’t forget to mention how you would use these insights to enhance client visibility.
✨Demonstrate Your Content Creation Prowess
Bring along samples of your writing, whether it’s press releases, social media posts, or blog articles. Be ready to discuss your process for creating engaging content and how you tailor it for different platforms. This will highlight your versatility and understanding of audience engagement.
✨Familiarise Yourself with Analytics Tools
Since the role involves monitoring performance and providing actionable insights, make sure you’re comfortable discussing any analytics tools you’ve used. Be prepared to explain how you’ve used data to inform your strategies in past experiences, even if they were academic or personal projects.
