At a Glance
- Tasks: Lead marketing for a luxury travel brand and shape growth strategies.
- Company: Jayne Pierce Tourism, a leader in luxury travel experiences.
- Benefits: Competitive salary, creative freedom, and leadership opportunities.
- Other info: Join a dynamic team and influence the future of luxury travel.
- Why this job: Make a mark in the luxury travel industry and drive brand success.
- Qualifications: Proven marketing experience and a passion for luxury travel.
The predicted salary is between 54000 - 66000 £ per year.
Jayne Pierce Tourism is seeking a Head of Marketing to lead the marketing function for a luxury travel brand.
You will report to the Managing Director and sit on the Senior Leadership Team, with autonomy to shape the function from the ground up and influence the wider growth strategy.
In this role, you will own the annual strategy and customer acquisition across Google Ads, Meta, SEO, email, content, social, referrals and PR, while shaping premium brand positioning and loyalty initiatives.
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Head of Marketing — Luxury Travel Growth & Brand in England employer: Jayne Pierce Tourism
Jayne Pierce Tourism is an exceptional employer, offering a vibrant work culture in the heart of Greater London, where creativity and passion for luxury travel thrive. Employees benefit from clear career progression opportunities, including a pathway to becoming a Travel Advisor, alongside a supportive team environment that values exceptional service and innovation. With a focus on bespoke travel experiences for high-net-worth clients, this role promises meaningful engagement and the chance to make a significant impact in the luxury travel sector.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing — Luxury Travel Growth & Brand in England
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jayne Pierce Tourism and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jayne Pierce Tourism are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jayne Pierce Tourism on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jayne Pierce Tourism. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing — Luxury Travel Growth & Brand in England
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jayne Pierce Tourism. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jayne Pierce Tourism:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jayne Pierce Tourism’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jayne Pierce Tourism
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jayne Pierce Tourism will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jayne Pierce Tourism, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
